Daily Buzz: Whittle Down Your Email Newsletters

Associations Now

What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? WSJ is taking steps to innovate how audiences interact with newsletters, starting with whittling them down. The newspaper has reduced its number from a staggering 126 newsletters to about 40 audience-driven emails.

Here’s a big idea: Innovation can be small

Association Success

I bet that if you pull any association’s job posting for a leadership opening, you will find the word “innovation” at least half the time, either as a requirement of the type of person or a descriptor of where the organization is going. I also would bet that if you walk into most associations and ask their team the last time they innovated, they would have to think about it and wouldn’t be able to name more than one innovation in the past year. Let’s make a bet.

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Making Innovation Happen Survey: Sharing Key Results

Principled Innovation

Making Innovation Happen Survey. A key takeaway from the survey results is that while association CEOs are focused on driving innovation primarily as a cultural intervention, they are having less success with building innovation as a sustainable organizational capability. This may help explain the top five priorities they have identified for the next twelve months: Building board support and encouragement for innovation. Business model innovation.

Eric Lanke: Why Innovation is Hard

Eric Lanke

Innovation. Why Innovation is Hard. A little over a month ago I attended WSAEs National Summit on Innovation for Associations. As chair of WSAEs Innovation Task Force, I was instrumental in helping to frame WSAEs annual conference around the subject of innovation, and was even recognized as the chair of the conference itself. We werent talking directly about making your own association more innovative (that would get more attention on day two).

Making Innovation Happen Survey: Preliminary Results

Principled Innovation

In preparation for ASAE’s Annual Meeting next week, I wanted to share some preliminary results from the Making Innovation Happen Survey we conducted during the month of June. Associations CEOs believe other stakeholders trust their innovation decisions, but in return they express less confidence in some of those stakeholders when it comes to pursuing the work of innovation. s new Serious Questions electronic newsletter! Making Innovation Happen

Daily Buzz: Is Your Culture Really “Innovative”?

Associations Now

Building an innovative culture? Start by not calling it “innovative.” As associations strive to strengthen workplace culture, creating “collaborative,” “innovative,” and “results-driven” environments is at the top of many organizations’ to-do lists. Make your newsletter pop on mobile with these five tips from digital marketing expert John Haydon. The post Daily Buzz: Is Your Culture Really “Innovative”? Also: how one nonprofit is combating food insecurity.

ASAE12 Making Innovation Happen workshop agenda released

Principled Innovation

The agenda for Jeff De Cagna’s upcoming Making Innovation Happen workshop, to be presented during ASAE’s 2012 Annual Meeting (ASAE12) in Dallas, is now available for download [PDF]. The workshop will focus on three critical aspects of innovation for associations: The role of business model thinking in making innovation happen. Building board support for making innovation happen. Capturing resources for making innovation happen.

Social media offers innovative ways to reach out

SocialFish

This is a guest post by Ekaterina Walter, a social innovator at Intel and the author of “ Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg ”. Social media makes it easy for organizations to communicate so much more than the more traditional newsletter, while offering a cost-effective method of sharing news with a wider audience.

Did You Know? Associations Plan to Innovate Membership (Again) in 2018

Association Adviser

Last month, we asked readers in what area they plan to make the most innovative changes in 2018. Fifty-seven percent of respondents named this their top area for planned innovations. What does innovation in membership look like? The unconventional format and contestants of the pageant bring more attention to the issues surrounding skilled nursing care than any blog post, newsletter or speech could. Finally, what about innovating the member onboarding process?

Did You Know? Associations Plan to Innovate Membership (Again) in 2018

Association Adviser

Last month, we asked readers in what area they plan to make the most innovative changes in 2018. Fifty-seven percent of respondents named this their top area for planned innovations. What does innovation in membership look like? The unconventional format and contestants of the pageant bring more attention to the issues surrounding skilled nursing care than any blog post, newsletter or speech could. Finally, what about innovating the member onboarding process?

Thanks For Playing: Always the Last to Know: Readz

Thanks For Playing

Does your association have a magazine or newsletter? The Grassroots Innovation Leader. skip to main | skip to sidebar. Thanks For Playing. Seeking community in associations since 2008. 25 June 2012. Always the Last to Know: Readz. Is it online? Is it just a boring plain HTML version of the printed stories? Readz wants to help you out, by making a multimedia rich version of your publications that looks gorgeous on tablets. Share on FriendFeed. Labels: cool technology.

Fast Track Your Way to Innovation

.orgCommunity

Is your association innovative enough to survive in the roaring twenties? As you read, you might be asking: Why is innovation so important? The short answer is without an innovative approach it will be challenging to perform at the level the marketplace demands. The longer response is that innovation is about more than making new stuff. The easiest place to start building a more innovative team is by identifying the talent that already exists in your organization.

Innovation, Freeloaders, Mistakes & 3 Other Reads for Association Executives

SCD Group

This could be donating to a cause, downloading a PDF, subscribing to an email newsletter, visiting a store, or buying a product. Innovation Starts With Observing Your Conference Attendees In Action By Jeff Hurt via Velvet Chainsaw’s Midcourse Corrections What do conference organizers need in order to embrace innovation in their conferences, meetings and events? Innovation requires well-developed, intentional observation.

Association Ideas Borrowed From For-Profits

Smooth The Path

Our members wonder the same thing each time they consider clicking a link to an article in our newsletters. The CEO’s behavior dictates how innovative an association will be. Association Strategy association change association innovation change management ideas innovation culture innovation mindset innovation practice new product ideasOften we try best in class strategies and tactics from other associations.

Class 75

Prepare for the Virtual Event Sponsorship and Membership Recruitment Surge – Association Hustle Podcast Episode 236

Moery Company

Now is an incredible opportunity to innovate. Now is an incredible opportunity to innovate. The bureaucracy, the task forces, and possibly the resistant meeting planners may have their influence diminished as organizations move forward with innovative thought leadership, event programing, and digital promotions. Check out our blog at moerycompany.com and subscribe to our weekly newsletter. Now is an incredible opportunity to innovate.

The Big Picture: The Forest and the Trees

The Big Picture

That's what the e-newsletter link promised. That newsletter did not have even ONE grammatical error, I'm sure. Be sure to check out this 18-point checklist for proofreaders before sending out your next e-newsletter to members. Innovation. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn.

The Hourglass Blog: Why Innovation is Hard

The Hourglass Blog

Why Innovation is Hard. A little over a month ago I attended WSAEs National Summit on Innovation for Associations. As chair of WSAEs Innovation Task Force, I was instrumental in helping to frame WSAEs annual conference around the subject of innovation, and was even recognized as the chair of the conference itself. The first day of the summit was facilitated by Jeff De Cagna , and its focus was on building new capacities for innovation within the association community.

What I’m Reading

Spark Consulting

How can you tell if your CEO is ready for innovation? E-newsletters still work, and work well. blog roundup cool technology innovation leadership management marketing Associations Now Christina Smith Innovation Excellence Jamie Notter McKinley Advisors SEO Shelly Alcorn Technology Review These questions could help. The future of technology , and the caveman law: tech v. primitive desires? Bet on primitive desires every time.

Associations Are Way More Malleable Than We Think They Are

Smooth The Path

We must have a newsletter. Members give us permission to add new innovations, to improve current offerings, and even to discontinue benefits that have gotten stale. Association Innovation Association Strategy association change association strategy change management continuous innovation innovation innovation culture innovation mindset innovation practiceThere is a certain Amanda-ness about me.

How to increase engagement and inclusivity in your organization

Association Success

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io

Association Alumni Networks

Spark Consulting

They posit things like discounts, company swag, free insights or intelligence reports, and alumni newsletters for company alumni. A special newsletter? innovation membership Harvard Business Review I was recently reading an article in Harvard Business Review on the changing employer-employee relationship. The main point of the article, to quote, is: The time has come, we [authors Reid Hoffman, Ben Casnocha, and Chris Yeh] believe, for a new employer-employee compact.

The era of strategic planning is over

Principled Innovation

Associations unable to generate organic growth through innovation. ’s new Serious Questions electronic newsletter! Associations Unorthodox Business Model Innovation Making Innovation Happen Strategies for Progress

Not All Association Improvements Are Additive

Smooth The Path

Paring down the newsletter so it can be read in 5 minutes, no make that 3 minutes. Association Innovation Association Strategy association innovation association strategy complex complexity discontinue marketing strategy simplicity simplify sunsetWhen we contemplate improvements we usually think about adding things: A new bit of technology. A new experience at the conference. More manpower, more money and more time.

Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

« Where in the World are the Innovators? The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. In an era of uncertainties, we are forced to think of innovative ways to tackle new obstacles every day of the week. GrowGlobally.org.

The Big Picture: Tips for Conference Un-Bloggers (and Bloggers too)

The Big Picture

In the latest edition of his Cool Tools newsletter , Kevin Kelly points to a free e-book by Bruno Giussani and Ethan Zuckerman, Tips for Conference Bloggers. Innovation. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « How Associations Can Use Twitter | Main. Monetizing PDF content » January 03, 2008.

Tips 100

5 articles association professionals are reading that encourage growth

Association Success

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io

Serious Questions: What will it take for your association’s stakeholders to thrive?

Principled Innovation

Serious Questions newsletter. Each issue of the newsletter presents a serious question on which I offer my thoughts for newsletter subscribers. Blog once the current month’s issue of the newsletter is released. The ways in which associations answer this question certainly will exert great influence on how future value propositions, stakeholder segments and stakeholder relationships are defined, and will help shape future organizational investments in innovation.

Serious Questions: Are associations dead?

Principled Innovation

Serious Questions newsletter. Each issue of the newsletter presents a serious question on which I offer my thoughts for newsletter subscribers. Serious Questions newsletter, please subscribe today. Serious Questions newsletter. Each issue of the newsletter presents a serious question on which I offer my thoughts for newsletter subscribers. Associations Unorthodox Business Model Innovation Strategies for Progress #seriousquestions

Extreme trends or the new normal?

Aaron Wolowiec

I’ll talk to two experts in innovation, Jeff de Cagna , founder of Principled Innovation LLC, and Sarah Sladek , founder of XYZ University. Gone are the days of 10-page newsletters and here to stay are the days of SMS alerts. An online engagement center at the 2012 ASAE Annual Meeting. Photo courtesy of ASAE on Flickr. A couple years ago, I was sitting at my desk when I got a text message from my dentist with an appointment reminder.

Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Books like The Medici Effect , by Frans Johannson, and Where Good Ideas Come From , by Steven Johnson, confirm what weve long known: innovation in one field often occurs when an idea from another is associated into a new context.

Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Staying Aware of Societal Trends and Innovations. Its quite another to also scan externally and get a sense of interesting innovations and trends in the world at large. Jeffrey Cufaude, Idea Architects.

Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Crowdsourcing.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I contribute content for a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Engaging Members to Crowdsource Solutions and Innovations. Companies increasingly look to customer-generated innovations, co-creating products and services with the input and effort of end users.

Goodbye e-learning

Aaron Wolowiec

There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter. Filed under: Innovation , Learning , Social Media Tagged: Association Learning + Technology 2014 , association management systems , associations , Celisa Steele , e-learning , Facebook , gamified learning , Jeff Cobb , Learning , LinkedIn , live streaming , social media , Tagoras , technology , technology-enabled learning , trends , Twitter , webinar , YouTube.

5 resources for boosting recruitment and retention

Association Success

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io

The Big Picture: Click Here

The Big Picture

In a recent ASAE Communications Section newsletter, Leslie O’Flahavan and Marilynne Rudick tell us that to "rev up our Web writing" we need to get rid of click here altogether. So forget “Click here to subscribe to the newsletter.” Instead, your link should be: “Subscribe to the newsletter.” I dont disagree specifically with the newsletter example they give, but with the concept in general. Innovation. The Big Picture.

Five reasons why membership is killing association business models: Part I

Principled Innovation

Going forward, stakeholder intimacy and empathy, not industry or professional tradition and orthodoxy, must guide the work of business model innovation. ’s new Serious Questions electronic newsletter! Associations Unorthodox Business Model Innovation Strategies for Progress The Future of AssociatingMembership is perhaps the most sacred tenet in all of association orthodoxy.

The Pros and Cons of Virtual Events

Moery Company

Innovation and flexibility are needed when it comes for awards, passing of the gavel, and other similar tasks. This is something that we’re going to have to replace, or innovative, in terms of delivering this type of benefit. This is an incredible opportunity for innovation.

Beginning with an industry assessment explaining the importance of failure, and wrapping up with a podcast on hiring mistakes, this week’s Friday 5 is all about the importance of trial and error

Association Success

Every Friday, we pull five articles our audience liked most from our weekly newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io

The Big Picture: Words and Phrases That Trigger Some Spam Filters

The Big Picture

In delicious synchronicity, moments later the ASAEs Technoscope newsletter arrived in my Inbox. Innovation. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Click Here | Main. | The Best Way to Have a Good Idea » February 27, 2006. Words and Phrases That Trigger Some Spam Filters.

Achieve more: The art of collaboration

Aaron Wolowiec

A few years ago, the Michigan Society of Association Executives (MSAE) introduced a new award recognizing innovative collaboration. Even more than that, I was challenged to think about collaboration in a new and somewhat innovative way. Naturally, these projects gain the attention of top leadership, are allotted disproportionately more time on the board agenda, and appear first in both the monthly newsletter and the year-end report.