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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Strategy 1: Innovate and Differentiate What can your association do for members that others can’t?

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Association Brain Food: 4.5.24

Reid All About it

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority. Blue ocean strategy. To keep them at bay, find a new blue ocean.”

Revenue 256
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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. by Tony Rossell, Marketing General Inc. Ready to veg a bit?

Revenue 210
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Get Member Thinking on Nondues Revenue Projects

Associations Now

For an association to push past the status quo, it needs not only a skilled executive and staff team, but also some innovative thinking on the part of members. That’s especially true for associations with declining dues revenue. As association podcasting matures, revenue opportunities are likely to expand as well.

Project 89
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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” It is no longer a weird experiment in some back room with a tiger team.” Sarah Scire at Nieman Lab tells the sad backstory of the Society of Professional Journalists. What opportunities and challenges do we foresee?

Revenue 256
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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Project Success Is Up to You: Taking Your Project to the Next Level I get it.

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Association Brain Food: 8.25.23

Reid All About it

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Please take three to five minutes of your time to help with this research. Membership trends. Change readiness.