Associations Now

NOVEMBER 20, 2019

Longtime T-Mobile CEO John Legere is a lot of things—leather jacket-wearing marketing genius, livestreaming slow-cooker enthusiast —but perhaps his best-known role is that of disruptor. These moves slowly increased T-Mobile’s market share and forced its larger competitors to improve their alternatives.

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Associations Now

JUNE 14, 2019

Collins in a June 12 press release. Maryam Zaringhalam, a member of the leadership team at 500 Women Scientists , told The Washington Post that she hopes Collins’ message prompts other men to join the inclusivity conversation. Focus your marketing on the impact of these social membership experiences,” the team says.

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Associations Now

NOVEMBER 7, 2016

leadership and competitiveness in the global market, as other countries meet and surpass our technological expertise,” Eaton said in a press release. “In If left unaddressed, the IT skills gap could adversely impact U.S

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.orgSource

JANUARY 9, 2023

Enlist your marketing department to craft audience-specific messaging for maximum impact. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets. When you succeed at recruiting talented leaders, share the good news broadly.

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Handbook Press Release Newsletter System 88

Associations Now

NOVEMBER 29, 2016

In an effort to connect with members across the country, the National Pest Management Association introduced its Executive Leadership Program. NPMA hopes the program will drive engagement and diversify its leadership. NPMA hopes to overcome these challenges through the launch of its Executive Leadership Program (ELP.).

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Association Adviser

OCTOBER 23, 2018

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. Direct Marketing Piece/Promotion. Best New App. E-Magazine.

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Newsletter Communications Press Release Social Media 64

Beth Kanter

APRIL 4, 2013

” By using twitter, the ACLU-NJ’s is not just sharing what ate for breakfast, Udi provides quotes on his organization’s most important cases and issues to reporters, in addition to their traditional press release or emailed statement. Getting Past the Learning Curve. Organizational Culture'

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Associations Now

MAY 1, 2015

These cities want their marketing messages to not only reflect the diversity of their communities but also be welcoming to business and leisure travelers who come from a diverse set of backgrounds and cultures. Here’s how and why. According to a blog post announcing DMAC, its objectives are.

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Associations Now

JANUARY 19, 2016

That growth, particularly in the political sector, highlights the need to think beyond your own website when it comes to content marketing and advocacy. There’s no reason Dennis Crowley couldn’t have posted what he did on the Foursquare blog —or included it in a press release, as many companies and associations do.

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Associations Now

JUNE 20, 2013

Abercrombie & Fitch’s decision not to sell or market clothing to plus-size consumers has provoked the National Eating Disorders Association to lead a boycott of the fashion retailer. “An anti-bullying campaign by A&F is an oxymoron. “An anti-bullying campaign by A&F is an oxymoron. We are disappointed.”

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Association Adviser

JUNE 29, 2017

MPI leadership, along with host hotel MGM Grand Las Vegas and AV contractor Freeman, immediately convened to plan for the unexpected change, communicate the change to attendees and then execute with the time left. Van Deventer released a video through the official MPI WEC app used by attendees throughout the event. Around 2:30 a.m.,

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CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Our in-house marketing team has built an impressive record helping associations grow over the last 35 years. In recent years, the struggle has become even more difficult.

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Directory Social Media New Jersey Member Engagement 52

Associations Now

FEBRUARY 16, 2017

representative and director of ICA training partner International Compliance Training (ICT), said in a press release. The marketing push is focused on raising awareness around member benefits such as certifications, training programs, think tank outputs, and networking opportunities.

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Higher Logic

AUGUST 15, 2018

Check out our official announcement in this press release. He is part of this long-term plan to expand our leadership team and continue our focus on driving growth, scaling operations, and delivering a premier customer experience. The Right Combination for Success: People and Structure.

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Associations Now

DECEMBER 16, 2016

Jones announced the creation of a customer experience department to be led by a chief experience officer (CXO), the first such position in the country for a destination marketing organization (DMO). “We want our customer service to be recognized as superior to other destinations.”

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Associations Now

APRIL 7, 2015

. “Most organizations rely on a way of working that was built (almost 100 years ago) for the challenges and opportunities of the industrial age,” the group noted in a recent press release. Cespedes and Pankaj Prasad explain how to stretch your marketing dollars. “Team structures support routine and static jobs.

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SilkStart

APRIL 12, 2017

Judges will consider growth, impact, product innovation, market share and community involvement. SilkStart is lead by Shaun Jamieson, a Victoria technology industry veteran, who previously held senior leadership roles at AbeBooks (acquired by Amazon), and FillZ (acquired by AbeBooks). ABOUT VIATEC.

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Technology Innovation Membership Management Software 81

Association Adviser

NOVEMBER 15, 2016

Is the press release dead? For example, recently the American Marketing Association created its first Intellectual Agenda, in which it defined “The Seven Big Problems in the Marketing Industry”. Implementing many of them will require vision, leadership and above all, political savvy, so I don’t pretend it will be easy.

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Idea Architects

DECEMBER 14, 2014

Did you answer "never really come right out and say it in an obtuse two-page press release " ? Knowing how to do so is a critical leadership competency. Despite the case you can make for it, the decision is not going to be popular with many. How would you share it?

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Indianapolis FAQ Press Release Communications 60

Off Stage

JUNE 13, 2012

The press release states that “ NAR, through Real Estate Domains LLC (RED), has filed with ICANN for the.REALTOR TLD. ” (Press Release, 6/12/2012). “ NAR has also entered into an exclusive marketing partnership with The Canadian Real Estate. ” (Press Release, 6/12/2012).

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InternetAssociation

JULY 2, 2020

The provisions in our White Paper would strengthen both countries’ digital trade leadership - at a time when other nations are pushing very different, closed visions of the internet.”. Some foreign governments are seeking to limit market access by imposing complex and unnecessary licensing requirements on online services.

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Association Adviser

JULY 26, 2016

AA: Ho w does rebranding rejuvenate your membership marketing? Task force members staffed the booth, answered questions and gave out a press release , new branded items and held a Q&A about the new brand. It’s about leadership, authenticity and principles. There was confusion as to our offerings and benefits.

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Associations Now

JUNE 20, 2013

But based on what’s known about the situation, it appears that both sides could learn something about leadership and corporate structure. Men’s Wearhouse founder and leader George Zimmer went out anything but quietly earlier this week, in a public firing that led to consumer backlash.

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Association Adviser

AUGUST 7, 2017

AAPA leadership pushes every day, with every Congressional meeting opportunity, to make change for its port members. Personal contacts and establishing trust as a source (not just press releases and social media) are important.”. A campaign such as “America: Keep it Moving” is anything but “fake news.”

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America Social Media Press Release Education 66

Association Adviser

SEPTEMBER 24, 2013

Henry pointed out that this shift means two things: You must communicate with people where they are, and you must have an established relationship with them before you can market to them. Using social media to promote existing content, such as an article or a press release announcing new legislation—this is essentially free.

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Technology Social Media Maryland Press Release 60

CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are.

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Trade Association CEO Blog

AUGUST 18, 2011

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. The Role of Association CEO. Need C6 Support? C6 Support. at 4:11 AM. Email This BlogThis!

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Event Planning Newsletter Press Release Michigan 28

ChatterBachs

APRIL 11, 2011

It’s been bounced from Marketing to Communications to Web Development. Links in blogs can direct readers to photos, videos, press releases, announcements , web site pages , or other blog posts so readers can more easily find information they’re seeking. Blogs help develop thought leadership.

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Press Release Communications Leadership Resources 28

The Hourglass Blog

APRIL 6, 2011

Every doctor didn’t react that way but, to my way of thinking, a surprising number of them—especially those in senior leadership positions—did. Leadership. Leadership Potential of GenX. I learned how to be a specialist this way, and by god, so will they! I don’t work with those societies anymore.

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Trade Association CEO Blog

OCTOBER 18, 2011

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. The Role of Association CEO. Need C6 Support? This is where the professional in professional association management earns his keep.

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AE on the Verge

DECEMBER 1, 2010

When I read about the first speaker running out of time, I couldn't help but think about tired press releases and membership marketing materials that focus on the history, accomplishments and leadership of the association. Labels: meetings and conferences. 2 comments: Deirdre Reid. " part of the copy.

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Charlotte Press Release Maine Tips 28

Associations Now

AUGUST 29, 2018

It’s not always possible to react quickly to a big news story, but planning ahead through the use of resource pages or well-timed marketing campaigns can keep your message out front right at the moment it’s needed. In the press release, ABTA focused on glioblastoma, the deadly form of brain cancer responsible for his death.

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Higher Logic

JUNE 30, 2016

How do you get your colleagues and leadership to understand this? How would you adjust a traditional press release approach to be more effective and impactful? Our communications people try to shorten it up, but they will be overridden by our ED who is also an advocacy expert. Write it directly in the voice of the executive.

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Social Media Press Release Communications Newsletter 136

Associations Now

MARCH 16, 2017

Formerly known as the BioPesticide Industry Alliance, BPIA has welcomed biostimulant companies—those that create products that help plants grow—into its membership as well as other players in the biological products supply chain, including marketers, distributors, food processors, growers, and service providers.

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Products Industry Press Release America 53

Associations Now

DECEMBER 18, 2015

In addition, a new Executive Leadership Conference will be added in the fall. Croson, president of ASC, in a press release. “We ASC leadership wanted to make sure that industry was supportive of adjusting the lineup but also ensure that we wouldn’t cripple the Council’s ability to deliver value,” said Croson. “We

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Off Stage

JULY 5, 2011

We’re talking internet marketing here. No matter whether you own a website as an association, MLS, or brokerage, if you don’t know about landing pages for your web site, you’re missing a huge marketing opportunity! “Ok, you’ve convinced me: landing pages are important to web marketing. Say what???

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Off Stage

SEPTEMBER 4, 2011

They do this with public facing websites, publishing market trends, issuing press releases to local media outlets and hosting real estate related events. It’s time to move our thinking to creating more dialogue with the public—with using our MLS and association websites to move beyond our members as a target market.

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