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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. The tactics vary.

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Driving Engagement Through Thought Leadership

GrowthZone

Tactic #4: Driving Engagement Through Thought Leadership. Thought leadership is simply positioning yourself, or your organization, as a voice of knowledge and expertise in the marketplace of ideas. This is the goal of your online thought leadership activity. Since video content is a powerful draw, use it liberally.

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Blogging Elsewhere: Winter 2011

Reid All About it

Give New Life to Your Press Release. With the rise of social media, some pundits have declared the press release dead. Others say that’s an extreme view; a good release still plays an important role. Is Boomer Leadership Failing Millennials? Social Media and Political Action Lessons from Egypt.

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The Big Picture: Most overused phrases in press releases

The Big Picture

« New International Survey on New Media Practices Uncovers Disparity in PR | Main. Most overused phrases in press releases. Factiva Insight has issued a new report listing the most overused used phrases in press releases for 2006 for the US, the UK and globally. Leadership. Social Media.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. This can be through external backlinks, social media and business directory listings. It should be your No. close rate.

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How Nonprofit CEOs Use Social Media (Enthusiastically) for Personal and Organizational Leadership

Beth Kanter

Maybe you are muttering to yourself ”Who can find the time to do social media?” ” Udi is just one example of nonprofit CEOs and leaders who use Twitter and other social media platforms. He is also publicly debating civil liberties issues with reporters, lawyers and followers.

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. Once your leadership team has decided to go virtual, there’s one group of people that must be looped in immediately : your staff. . This can include the i nitial event re- launch , social media promotions, newsletter emails and new product and service announcements.