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Association Weekly Wrap-Up for February 8th!

YourMembership Blog

A study conducted by the Center for Creative Leadership in San Diego found Millennial employees have about the same level of organizational commitment as other generations. Well, things are changing: the economy, technology, social media tools and paradigms for using them, generation shifts. Now that your business has survived the much-hyped “end of the world,” handling your online marketing should be a piece of cake, right?

Association Brain Food Weekly: 3.15.19

Reid All About it

I pulled myself out of it by reading about leadership—educating myself and getting inspired to make some positive changes at work. MemberSuite describes the different ways technology can be used to save staff time and stave off frustration. After Bourdain’s suicide and many others in the Sacramento culinary community, Patrick Mulvaney, owner of Mulvaney’s B&L in Sac, is mobilizing to create a safety net for chefs. Host: Association Women Technology Champions.

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Virtual Memberships, part 3 of the series : Off Stage

Off Stage

“Our members dont DO technology,” one AE told me recently. Maybe not, I thought, but your members are aging and being replaced by new, younger, professional members for whom technology is an essential component of successful business. There are many potential MLS alternatives these days—better, slicker technologies and vast amounts of enhanced real estate information. Leadership Thoughts: Crafting the Job Description. Technology. Off Stage.

Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Michael Jones, VP, Mobile Technologies, Results Direct | RD Mobile. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. Mary Kate Cunningham, CAE, vice president for public policy, ASAE: The Center for Association Leadership.

Peace Sells.But Who's Buying - Association Membership?

Association Subculture

We are spending money by the fistful on communications and marketing pieces trying to justify the value of membership to each individual person, hoping they pick just ONE out of the huge list of reasons why they should be a member without seeing the look on their faces when they look at the list and instead realize they dont actually care about half of what we say we do for them. Accelerating innovation in science, technology and the arts by focusing on the knowledge itself.