Reid All About it

AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. Please take three to five minutes of your time to help with this research. Membership trends.

millennials 370

millennials Survey Team Education 370

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

NOVEMBER 24, 2023

RevUp Summit on Wed Dec 6 and Thu Dec 7 in Annapolis MD, hosted by Professionals for Association Revenue AWTC Advance on Wed Dec 6 in Arlington VA, hosted by Association Women Technology Champions People Powering Tech on Thu Dec 14 online, hosted by Qiqo Inc. Next gen marketing. Threats ahead. More info/register. 1 CMP credit.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

OCTOBER 27, 2023

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. How can technology and automation make our marketing efforts less painful? What can automation be used for? CAE credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? The Leadership ColLAB conference was an opportunity to bring professionals together around what we believe is a critical question. The Leadership ColLAB Explores This Critical Question</strong> appeared first on.orgSource. Perhaps it’s content that’s missing the mark.

Leadership 88

Leadership Wisconsin Arlington Strategy 88

Association Analytics

JULY 10, 2023

Staying ahead of the curve for your members nowadays requires more than just intuition and guesswork. It demands a data-driven approach that enables you to m.

Leadership 247

Leadership Member Engagement Resources Strategy 247

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Organizer: Association Women Technology Champions Wed 4/10 at 1 p.m. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Revenue 256

Revenue Strategy Member Engagement United States 256

Delcor

SEPTEMBER 12, 2023

A requirements Analysis Uncovers your association’s real needs One of the first things you should do in requirements analysis is talk to your organization’s leadership and project team about goals and expectations for the new system. The question is this: can you do it yourself, or should you hire an expert?

Analysis 52

Analysis Technology Project Proposal 52

Reid All About it

MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Women in the workplace. Member onboarding.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 210

Revenue Strategy Price Newsletter 210

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.”

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

JANUARY 12, 2024

These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Host: Association Women Technology Champions Guest: Cecilia Sepp, Principal & Founder, Rogue Tulips Consulting *All events are online at Eastern Standard Time unless otherwise noted.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

.orgSource

JUNE 5, 2023

An expert on branding startups, executive leadership, governance, and more, Allison has deep roots in the association community. In addition to her 9-year-plus tenure at Zonta, Allison is a former president of the American Marketing Association. For-profit entities, masked as membership communities, are encroaching on our market.

Leadership 88

Leadership United States Resources Committee 88

Reid All About it

DECEMBER 1, 2023

Good things happen when you have good relationships with technology partners. Host: ASAE Technology Council Speakers: Dave Coriale and Andrew Legett of DelCor Reggie Henry of ASAE Tue 12/5 at 12 p.m. Project success stories. 1 CAE credit. . More info/register. 1 CAE credit. . 1 CAE credit. More info/register. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. More info/register. 1 CAE credit. More info/register.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Technology has its own momentum.

Strategy 272

Strategy Video Technology Innovation 272

Association Adviser

FEBRUARY 22, 2019

What Is Inclusive Leadership? Inclusive leadership is a complicated topic. Leadership itself is multifaceted and we’ve seen a change in leadership over time. Leadership used to be very focused on command-and-control. Inclusive leadership takes that one step further. rapidly advancing technology.

Leadership 76

Leadership Certificate Social Media Technology 76

Reid All About it

MAY 19, 2023

Leadership training. WBT Systems suggests offering something valuable in exchange for their time: free leadership training they can apply at work and at your association. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Event apps. .* – Do This, Not That! 1 CAE credit.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Technology decisions.

Technology 195

Technology Chicago Education System 195

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Use these tactics when making a case for any new technology investment. Pierre PARtnership Award deadline today.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JULY 7, 2023

Association leadership. You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. Humans and AI. AI and event planning.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

FEBRUARY 2, 2024

They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. Generation Z. More info/register. 1 CAE credit. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

AvidXchange: Association Management

MAY 30, 2023

With changes in the housing market and higher interest rates, the community association management industry is battling rising costs of business. Community association management companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market. That’s the key.”

Association Management 130

Association Management Tools Technology Industry 130

YourMembership

FEBRUARY 13, 2015

What role is technology playing in your efforts ? Let’s look at three avenues where you can positively impact your brand awareness through technology. Association Management Software (AMS) is the hub for connecting your association to your members via technology. How do you use technology to create more value for your events?

Technology 150

Technology Recruiting Recruitment Software 150

Reid All About it

DECEMBER 15, 2023

At Texas SAE’s Association Leadership, Miguel Neves of Skift Meetings describes a human way to boost event networking: networking ambassadors. He saw the idea in action at the Social Media Market World conference. You just have to take time to pause and think about it the way she suggests. Event networking. Gen Z and subscriptions.

Iowa 256

Iowa millennials Texas Strategy 256

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Member recruitment. Frankly, we’re smarter about it now. Audience avatar. 1 CAE credit. More info/register. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. This template is also helpful for other technology selection projects since those vendors will need much of the same information. CMS/website RFP. Digital badges.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends. AI literacy.

Newsletter 266

Newsletter Certificate Denver Case Study 266

WBT Systems

JULY 3, 2018

You can become the market leader by offering digital badges that focus on the skills required for employment in your industry or profession. Employers can’t rely upon a degree as a signifier of a person’s abilities, but a digital badge is a market signal for employability. Digital badges act as marketing tools too.

Marketing 150

Marketing Certificate Education Michigan 150

AvidXchange: Association Management

MAY 16, 2017

Chris’ software leadership experience includes executive management, general management, sales, marketing, and corporate development roles at Fortune 100 and venture-backed startups. Volatile global markets have led to continued low interest rates. Technology tailored to the investor should become more common in the near future.

Technology 130

Technology millennials Industry Cost 130

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts.

Revenue 205

Revenue Content Chicago Leadership 205

Achurch

MARCH 8, 2024

Having strategic technology leaders on your team is imperative. They play a pivotal role in ensuring the right technologies are not only in place but also effectively leveraged to meet and exceed your goals. They create a unified technology approach to meet each department’s individual needs and the organization’s collective needs.

Project 83

Project Technology Leadership Process 83