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Member Engagement and Association Building Blocks

Eric Lanke

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. They don''t want to assume a traditional committee leadership role.

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Eric Lanke: Innovation Circle on Member Engagement

Eric Lanke

Leadership. Member Engagement. Innovation Circle on Member Engagement. If you followed me when I blogged at The Hourglass Blog , you know that I previously chaired their Innovation Task Force, and was the lead author on the White Paper on Innovation for Associations that the Task Force published.

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Association Brain Food Weekly: 12.13.19

Reid All About it

WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. Read their ideas for how associations can help support and train women on the path to leadership. Maddie Grant and Jamie Notter at Human Workplaces released a new white paper on a maturity model for workplace culture.

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5 ways vendors can be thought leaders for your association

MultiBriefs

Vendors you've worked with on thought leadership can use their own personal experience in the industry to give a fresh perspective. Engaging with Members Another way vendors create value as thought leaders is through member engagement.

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Why Membership is Everybody’s Business

Association Success

There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association.

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Does Your Membership Team Have a Diversity and Inclusion Mindset?

Associations Now

Their “Ask The Guru” discussion looked at how to maximize member engagement through diversity and inclusion efforts. The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I. Target member recruitment to underrepresented groups.

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Association Brain Food: 12.2.22

Reid All About it

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Tough leadership decisions. New Member Engagement Study Launch Party.

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