How to Start a Mentoring Program People Want to Participate In

Higher Logic

Your association is the perfect place to connect members with the perfect mentor or mentee. In fact, Marketing General revealed that 48 percent of associations say participation in their mentoring program has increased—a clear indicator that members are seeking this benefit.

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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Change your member’s profile photos to show a special banner, such as MVP, so it’s clear that your volunteers are some of the most valuable members of your association. Experienced volunteers may work with new recruits to help them learn the ropes, for example.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

With nuclear medicine and molecular imaging rapidly expanding, it’s critical that The Society of Nuclear Medicine and Molecular Imaging’s (SNMMI) members stay informed about the new therapies, devices, and drugs that are redefining the way patient care is managed. However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise.

Getting Volunteer, Staff or Sponsor Engagement May Be Hard Because…

Smooth The Path

Volunteers won’t want to recruit their friends if they don’t trust the experience will be good. How big or small do association conferences make members feel? Staff won’t want to share their ideas if they don’t trust their best ideas will be respected.

What Association CEO’s Need to Do About Membership

Smooth The Path

CEOs have a tremendous impact on each member’s perceptions of the association, member culture, and membership metrics. Membership departments tend to focus on members or they focus on the mechanics of membership.

Developing My Dream Association

Smooth The Path

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan.

Association Brain Food Weekly: 5.10.19

Reid All About it

He writes about a functional requirement that associations often overlook during association management system (AMS) selection: user experience. Some associations are experimenting with a membership model that includes free online education.

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Thanksgiving for associations: 5 ways to show your members you appreciate them

Nimble AMS

Everyone likes to be appreciated, and your members are no exception. Your association wouldn’t be an association without members. The season of gratitude is the perfect time to consider how you can make your members feel more appreciated. Ask members to get more involved.

Add a Spirit of Partnership to Membership

Associations Now

Joseph Donadoni, vice president of member relations at the Distilled Spirits Council of the United States, says that’s the time to think about a partner membership program that can sustain future member growth. Right now, DISCUS has five partners in the process of new-member onboarding.

3 ways to breathe new life into your membership in 2020

Nimble AMS

How you can use the Community Brands Member Engagement and Loyalty Study to revive member value. Now is the perfect time to revisit the value you provide your members. Now’s the perfect time to rejuvenate the activities that drive recruitment, engagement, and retention.

Association Brain Food Weekly: 12.2.16

Reid All About it

I can’t imagine how terrifying it must be to experience a wildfire but this video gives me a slight sense. Learn how modern website design elements can increase member engagement. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology.

Association Brain Food Weekly: 12.2.16

Reid All About it

I can’t imagine how terrifying it must be to experience a wildfire but this video gives me a slight sense. Learn how modern website design elements can increase member engagement. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology.

Association Brain Food Weekly: 10.5.18

Reid All About it

He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you. and how to get the right statistics to prevent national and chapter level members from leaving.

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations.

Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations.

Association Brain Food Weekly: 11.4.16

Reid All About it

I’ve always been interested in how people develop habits, and how associations can encourage members to build “association habits” – participating in an online community, checking an app, reading a blog, or whatever action ties the member more tightly to the association.

Association Brain Food Weekly: 3.14.16

Reid All About it

Learn how to present a business case to your leadership for adding digital events to your offerings. PCMA members only, I believe.). What Can You Learn from Gaming That Will Boost Member Engagement? PCMA members only, I believe.). Delivering a Unified Learning Experience.

Association Brain Food Weekly: 5.12.17

Reid All About it

She likens it to Costco where “ you pay an annual fee to be a member so that you can go to their store and spend money.” Maybe start with a useful (so useful it’s indispensable) app for your members—oh, and it better be free. – Measuring Your Members’ Engagement.

Moving From Free Rider to Engaged Member

Associations Now

He became a member in 1999 and joined the board of directors in 2005, eventually becoming chair in 2012. Throughout his leadership, he saw a fundamental issue in how SEA served members. New members are another area of growth for SEA.

Why Building Teams Doesn’t Always Result in Teamwork

Associations Now

In “ The Overcommitted Organization ,” an article in the Harvard Business Review , leadership scholars Mark Mortensen and Heidi K. Teams discover that the constant entrance and exit of members weakens group cohesion and identity, making it harder to build trust and resolve issues,” they write.

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Why Membership is Everybody’s Business

Association Success

Members sit at the center of all our efforts – and this should tie us together. There is a sign on my door, that says “it takes hours, it takes days, it takes weeks, to recruit a member - but it only takes seconds to lose one”. There is no way that a membership team could, or should, be solely responsible for recruiting, engaging, and retaining each member of an association. In the center of this circle are your members.

Association Brain Food Weekly: 6.14.19

Reid All About it

Wouldn’t members always open emails from their association? Tue 6/18 at 1 p.m.* – Enhancing the Member Experience with Data Analytics. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience.

The State of Association Chapters

Associations Now

Early this year, I profiled a few associations that had recently restructured their chapter systems in the Associations Now Volunteer Leadership Issue. How do you know whether chapters are a lift or a drag on member value and the pursuit of your association’s mission?

Want More Engaged Members? Clean Up Your Data

Association Adviser

To fully engage members, your membership management team should know as much as possible about each member and have that information at your fingertips. When members trust you to store information about them, you don’t want to jeopardize that trust by responding to or engaging with them based on inaccurate information. When it comes to member data, go for quality over quantity. . Some members are more valuable to your organization than others.

Association Brain Food Weekly: 9.6.19

Reid All About it

MemberSuite identifies these opportunities, because that’s what they are, so you can provide a complete event experience like no other. Yes, there’s a fee, but it looks like a memorable experience so check it out. Turn Member Engagement and AMS Data into Effective Marketing.

Association Brain Food Weekly: 11.1.19

Reid All About it

Do you wish your members would spend more time on professional development? WBT Systems provides ideas on how to market and arrange an annual event that will help your members develop a year-round learning habit. Recruiting Members at Trade Shows and Other Events.

Texas 28

Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. Members tell us we’re sending them too much. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled.