Daily Buzz: Whittle Down Your Email Newsletters

Associations Now

What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? Make your leadership style about partnership.

The Pandemic’s Effect on Association Membership, Events, and Leadership – Association Hustle Podcast Episode 227

Moery Company

Check out our blog at moerycompany.com and subscribe to our weekly newsletter. The post The Pandemic’s Effect on Association Membership, Events, and Leadership – Association Hustle Podcast Episode 227 appeared first on The Moery Company.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Science Group Expands Reach With New E-Newsletter for Non-Scientist Members

Associations Now

Looking to bring more value to its non-scientist members and the general public, the American Association for the Advancement of Science recently launched Science on Tap , a newsletter that curates the week’s scientific news in an easy-to-digest format.

Protecting community: Board members and managers show the value of crisis leadership

Ungrated

They’ve closed amenities, established plans for remote board meetings and online communication, strategically evaluated staffing needs, and adopted other prevention strategies , showing the value of crisis leadership.

Daily Buzz: Struggling Chapter Leadership? Help Them Out

Associations Now

So when chapter leaders are having trouble handling the job, association leadership must step in and find a solution. Hard copy newsletters, magazines and invites are few and far between, so when one arrives in the mail, it sparks a sense of surprise and intrigue,” Schnepel says.

Digital Transformation Stalls Without Strong Leadership

Associations Now

Rajan Kohli, senior vice president and global head of Wipro Digital, attributes the delay to a crisis among leadership. The post Digital Transformation Stalls Without Strong Leadership appeared first on Associations Now

Is Your Newsletter a 98-lb Weakling? : Off Stage

Off Stage

25, 2009 - Is Your Newsletter a 98-lb Weakling? Put the WAV group’s newsletter on your mailing list. Every AE needs a daily reading list, and in my estimation, this newsletter is one of them. Anyway, today’s WAV group publication sparked a thought about a topic for this blog— newsletters. What caught my attention was the following paragraph from WAVE (the name of the WAV group newsletter): “The old consumer problem was Junk Mail in the Mail Box.

Kurt Nagle: Fostering Global Collaboration

Association Adviser

From the Corner Office Leadership AAPA AAPA Industry Services Magazine advocacy Alert Newsletter American Association of Port Authorities Kurt Nagle member communications non-dues revenue public port authorities Seaports Advisory Seaports Deliver Prosperity Seaports Magazine

Tuesday Buzz: Leadership Styles That Don’t Work

Associations Now

These leadership styles are only going to make your job more difficult. No one can reasonably say that one leadership style works for all associations. But there are a few leadership characteristics that won’t help you achieve your goals and will make your employees unhappy.

Observations from the Field Including Short- and Long-Term Strategies for Moving Forward – Association Hustle Podcast Episode 228

Moery Company

However, because of the uncertain future of face-to-face meetings, it’s really important to have all of your assets in place: your thought leadership, your online programming, your publications, your magazines, and other sponsorship inventory.

From the Corner Office: What I Learned About Leadership from Arnold Schwarzenegger

Association Adviser

He was a tremendous influence on my own leadership style. I like what [AHA’s Stephanie Drake] said in your newsletter last month , “Manage the talent, not the job description.” That’s the future leadership.

Engaging Leadership to Eliminate Deadwood Programs: Repair, Replace, Reinforce

SCD Group

The second initiative was a newsletter template that was created as a members benefit to include industry tips and tricks. The idea was that members would use this template to produce and send out a company newsletter to their customers.

Trade Association CEO Support: Newsletter Distribution

Trade Association CEO Blog

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. The difference is the CEO of the small association is responsible beyond the level of leadership but also involved directly with implementation down to the administrative task. Newsletter Distribution. How tight should you control your associations newsletter distribution?

Trade Association CEO Support: The Newsletter

Trade Association CEO Blog

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. The difference is the CEO of the small association is responsible beyond the level of leadership but also involved directly with implementation down to the administrative task. The Newsletter. The primary objective of a trade association newsletter is to get read by the members.

Facilitative Leadership

Idea Architects

In January 2005, Pegasus Communications published an article I wrote on facilitative leadership in their subscription only publication. Facilitative leadership (and facilitation skills in general) has been my most frequently requested workshop topic this year, so apparently others are coming to value this mindset and skill set more. A short summary oif the article follows as published in Leverage Points, a newsletter from Pegasus Communications.

Would You Join Your Association? - Moery Company

Moery Company

So, today is a fantastic time to give yourself some margin and: Review your website and evaluate your e-newsletter, the content for your annual meeting, and the board of directors meeting agenda (would you show up for that?). IStock_Credit:anyaberkut.

Failure to Adapt - Moery Company

Moery Company

For example, to garner greater newsletter engagement, we assess modifications. Business Development Communications LeadershipIStock_Credit:marekuliasz.

The Big Picture: The Forest and the Trees

The Big Picture

That's what the e-newsletter link promised. That newsletter did not have even ONE grammatical error, I'm sure. Be sure to check out this 18-point checklist for proofreaders before sending out your next e-newsletter to members. Leadership. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn.

The Young Professional – Tracking down the Future Leaders of Your Association

Association Adviser

Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important. Features Leadership Marketing & Communications association communications benchmarking leadership millennials

Was Machiavelli Right? Are the Best Leaders Situational or Steadfast?

Association Leaders

I subscribe to an electronic newsletter published by booz&co called ‘strategy+business’ It often has interesting business and leadership related articles. If you read this blog regularly, you know I enjoy reading about leadership, particularly business leadership. ” I was drawn to the title because I don’t think much of the leadership style Machiavelli espoused.

The Big Picture: Tips for Conference Un-Bloggers (and Bloggers too)

The Big Picture

In the latest edition of his Cool Tools newsletter , Kevin Kelly points to a free e-book by Bruno Giussani and Ethan Zuckerman, Tips for Conference Bloggers. Leadership. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally.

Tips 130

Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Jeffrey Cufaude, Idea Architects.

How do we develop annual sponsorship programs? – Ask JP #019

Moery Company

Look at your inventory of podcasts, webinars, website, the delivery of educational content through your newsletters, and other types of things. Do they want to deliver thought leadership? Hey, we’ve got another Ask JP episode!

Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Jeffrey Cufaude, Idea Architects.

Webinar Sponsorship Trends – Association Field Report (May 8, 2020)

Moery Company

I highly encourage you to do two things: record the webinar and then promote the recording on a variety of different platforms: social and e-newsletter. A final thought: sponsors are gravitating toward delivering their own content and their own thought leadership within these webinars.

Report 279

Brushing up on the Basics: A Refresher on Membership Essentials

MembersClicks

One minute you’re drafting your monthly newsletter, then the next you’re planning for your annual conference. If you’re an association professional, you know every day is a whirlwind. And two minutes later, you’re meeting with your board! Like we said: whirlwind.

Great Leaders Are Grateful

Association Leaders

We recently received a newsletter from The Telephone Doctor that addresses this issue (among a few others). Association Management Companies CM Services Leadership Uncategorized VolunteerismOne thing I have noticed about most great leaders is they are grateful. They are grateful to have achieved success but most importantly, they are grateful to those people who help them achieve success.

Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

Delegate tasks across leadership. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Email Newsletter. Delegate tasks across leadership.

How to Launch Your Virtual Event Sponsorship Program

Moery Company

If you don’t have a track record for delivering huge audiences then you’re going to want to speak to the longevity, alignment with thought leadership, and distribution of the webinar beyond those who registered. Make parts of it available in newsletters or magazine articles, things like that.

How To 313

The Big Picture: Click Here

The Big Picture

In a recent ASAE Communications Section newsletter, Leslie O’Flahavan and Marilynne Rudick tell us that to "rev up our Web writing" we need to get rid of click here altogether. So forget “Click here to subscribe to the newsletter.” Instead, your link should be: “Subscribe to the newsletter.” I dont disagree specifically with the newsletter example they give, but with the concept in general. Leadership. The Big Picture.

Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Crowdsourcing.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In one of my volunteer roles, I contribute content for a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. July 29, New Orleans, NYIB Leadership Pre-Conference. 9, New Orleans, NAHB Association Leadership Institute. Jeffrey Cufaude, Idea Architects. Jeffrey Cufaude is an architect of ideas.

Webinar Sponsorships During Uncertain Times – Association Hustle Podcast Episode 226

Moery Company

If you don’t have a track record for delivering huge audiences then you’re going to want to speak to the longevity, alignment with thought leadership, and distribution of the webinar beyond those who registered.

Plexus Consulting Group?: Have You Considered An Executive.

Plexus Consulting

How does a senior executive develop their volunteer leadership? An article in the Summer 2011 Plexus newsletter Horizon, edited by Douglas Kleine, CAE, and titled “If Coaches Are Good for Executive Directors (and Basketball Teams), Why Not for Board Chairs?”, In for-profit corporations, and more frequently in non-profit organizations, executive coaches are recognized as valuable resources to develop and enhance important leadership capabilities.

Learn the Language of Your Members

Eric Lanke

You must read our newsletters and attend our conferences. Because association members generally have little loyalty to the vehicle of their association's newsletters and conferences. Or a newsletter as containing "information of direct relevance to your business or career."

The Big Picture: Words and Phrases That Trigger Some Spam Filters

The Big Picture

In delicious synchronicity, moments later the ASAEs Technoscope newsletter arrived in my Inbox. Leadership. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Click Here | Main. | The Best Way to Have a Good Idea » February 27, 2006. Words and Phrases That Trigger Some Spam Filters.

What I’m Reading

Spark Consulting

E-newsletters still work, and work well. blog roundup cool technology innovation leadership management marketing Associations Now Christina Smith Innovation Excellence Jamie Notter McKinley Advisors SEO Shelly Alcorn Technology Review How can you tell if your CEO is ready for innovation? These questions could help. The future of technology , and the caveman law: tech v. primitive desires? Bet on primitive desires every time.

Moving Forward: How to Recover, Relaunch, and Rebound – Association Hustle Podcast Episode 234

Moery Company

Our newsletter open rate is up 20% and our click through rate has gone up to 22%. You need to get into podcasting as another channel for your thought leadership in your industry. Check out our blog at moerycompany.com and subscribe to our weekly newsletter.

How To 227

Engagement Is a Two-Way Street

Jamie Notter

The members read our newsletters, attend our events, buy our products, join our association. Culture Leadership

Five Areas of Focus for Association Leaders During a Crisis – Association Hustle Podcast Episode 229

Moery Company

Listen to this week’s episode to learn how you can adapt and adjust your association’s membership acquisition, value proposition, communications, meeting and events, and leadership to the current environment. Our open rates on our email newsletter has gone up almost 10%.

5 Ways to Nurture Professional Relationships

Association Adviser

Whether we partner with an association on one monthly newsletter or their entire communications platform, I cultivate a relationship with each and every association. Features Leadership professional relationships