Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

Revenue 72

Revenue How To Discount Price 72

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Hear how the speaker’s team developed a price elasticity forecast. Generation Z.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Membership pricing. Your association’s recruitment and retention success depend on your membership model pricing. Non-dues revenue partners. Introverts. Member engagement. Location: Atlanta GA.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

FEBRUARY 9, 2024

Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . Hear how the speaker’s team developed a price elasticity forecast.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. The other ingredients are onion, garlic, marinara , red pepper flakes and parmesan-romano (instead the pecorino-romano she suggests which is more than twice the price at my store). 1 CAE credit.

Revenue 205

Revenue Certificate Committee Leadership 205

Eric Lanke

FEBRUARY 4, 2013

image source Don't compete on price. There are certainly some organizations that can successfully compete on price. They generally have high-volume, low-investment business models, and are perfectly suited for the low-price strategy. And this is why competing on price is a bad strategy for associations.

Price 100

Price Products Revenue Strategy 100

Velvet Chainsaw

OCTOBER 26, 2023

The bad news is that full year performance for 2023 participation and revenues is expected to be 9.5% Whether your results are better or worse than the CEIR index, I think it is a helpful top-line metric for benchmarking and sharing with your organization’s leadership. below 2019. One can only hope!)

Revenue 106

Revenue Cost Innovation Price 106

Velvet Chainsaw

FEBRUARY 1, 2024

Conversely, sponsorship revenue is back to pre-pandemic levels and has upside potential. For each year, include the number of options available, number sold, and itemized price for each. We like to use these categories: on-site branding, digital/print advertising, thought leadership, attendee/networking experiences, and VIP events.

Price 59

Price Analysis Leadership Revenue 59

Velvet Chainsaw

MARCH 15, 2023

Unless you plan events for a booming industry, your reality working for professional and trade associations is that revenue from your 2022 and 2023 meetings is 15 percent (or more) lower than 2019. Price increases. Many senior leadership teams don’t understand why the increases are so much higher than inflation rates.

Event Planning 98

Event Planning Cost Revenue Conference 98

Reid All About it

JUNE 25, 2021

Virtual conference pricing. The changes made by the American Society for Nutrition to their pricing model are worth noting. – Revenue Success from Scratch: One Association’s Story. Host: Professionals for Association Revenue. Host: Events Leadership Institute. Quick hits. Tue 6/29 at 2 p.m.

LMS 361

LMS Revenue Tips America 361

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. I’m happy to feature it as long as it’s not too product-centric. CAE credit. Fri 7/21 at 4 p.m.

Atlanta 195

Atlanta millennials Price Technology 195

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Higher Logic

MAY 29, 2020

Instead, you need to align your new online community with the mission and priorities of your association's leadership. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. Objection 1: Price. New Member Acquisition.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JULY 31, 2020

Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works. Sponsorship and Pricing Methods for Virtual Events.

Montana 362

Montana Revenue Innovation Case Study 362

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. 2015. ** 11%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

OCTOBER 30, 2020

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. From Virtual Events to Real Revenue. Affordable membership. Chapter bright spots.

Revenue 341

Revenue Learning Management System Certificate LMS 341

Velvet Chainsaw

OCTOBER 14, 2020

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. Virtual expos will never be able to come close to replacing the revenue generated from your face-to-face expo. Sponsor benefits that provide access to VIP segments and leadership.

Revenue 127

Revenue Leadership Social Media Price 127

Reid All About it

AUGUST 18, 2023

. – Expert Series: Get Sponsored: How to Make 6-Figures in Digital Sponsorship for Your Association Learn how to optimize digital sponsorship and capitalize on the huge opportunities to grow digital revenues to 6-figures or more. Leadership & Learning: The Best Leaders Ask the Best Questions: Because Who Needs All the Answers Anyway?

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

Reid All About it

MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. More info/register. 1 CAE credit. 1 CAE credit.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Quick hits.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Sponsorships validate your learning program and are also a helpful form of non-dues revenue. Non-dues revenue goals. Read our blog for helpful tips!

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

AUGUST 19, 2016

What I Know For Sure About Leadership (Association Chat on Huzza). In this chat, hosted by KiKi L’Italien, founder of Amplified Growth, hear what Moery knows for sure about leadership. Ask questions and even jump on camera as JP and KiKi dig into what leadership means today and how to best face obstacles on a leader’s path.

Price 150

Price Social Media Email Marketing Innovation 150

.orgSource

MARCH 20, 2023

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. It’s a journey that begins with leadership and strategy. Integrate Leadership, Strategy, and Planning How do you break entrenched business habits and move forward?

Leadership 88

Leadership Process LMS Technology 88

Leading Learning

DECEMBER 9, 2021

Plus, offering members learning opportunities can help boost your association’s revenue. To help board members envision how your association will make a profit through your learning business, provide potential price models, and discuss how the program’s projected revenue will outweigh costs.

Price 90

Price Indiana Course Cost 90

Velvet Chainsaw

FEBRUARY 27, 2023

Some of these expense increases are due to labor issues, supply chain and pressure to restore revenue by venue owners and cities to at least pre-pandemic levels. Despite projections of persistent inflation and a moderate economic recession, CBRE’s forecast calls for a close to 6% increase in rooms revenue per available room (RevPAR) in 2023.”

Cost 59

Cost Price Survey Revenue 59

Reid All About it

AUGUST 11, 2023

Leadership pipeline. By educating the next generation of company and industry leaders, you’ll fill your association leadership pipeline too. They chose this definition because “it reminds us that community isn’t just a place, it’s a feeling.” Cutting back or eliminating management training programs certainly doesn’t help.

Chicago 195

Chicago Certificate Marketing Content 195

WBT Systems

OCTOBER 3, 2017

If you have an e-learning strategy , you’re more likely to see a net increase in revenue from e-learning programs. 62% of those with an association e-learning strategy said e-learning has increased the net revenue of their educational offerings, compared to 45% of those without a strategy. A good idea to gain their buy-in.).

Mooc 192

Mooc LMS Sample Survey 192

Forj

AUGUST 17, 2021

Developed in 2016, Celisa describes it as a framework that helps you assess your organization’s capabilities and problem areas, and it provides a clear path so you can move from problem, to opportunity, to innovation by focusing on the five domains of the model: leadership, strategy, capacity, portfolio and marketing. That’s not all!

Innovation 91

Innovation Revenue Strategy Marketing 91

Reid All About it

NOVEMBER 12, 2021

The quick way to price your hybrid and virtual events. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Sometimes a brief price drop is enough to make people take the plunge. A membership drive is a targeted campaign that’s designed to bring in new members to your organization!

How To 130

How To Discount Social Media Software 130

Reid All About it

SEPTEMBER 1, 2023

Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Learn how to engage your leadership team and staff as allies and active participants so the whole organization works together to move IT initiatives forward and achieve measurable results. CAE credit. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

MAY 8, 2020

Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. 1 CMP credit.

North Carolina 221

North Carolina Montana Conference Revenue 221

Reid All About it

JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. 5 virtual conference pricing strategies. Guest: Amy Ledoux, Chief Learning & Meetings Officer at ASAE: The Center for Association Leadership. The future for event planners. CAE credit.

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Board Leadership ( Chatting with Agnes & Cecilia). 1 CAE credit.

LMS 369

LMS Certificate America Committee 369

Reid All About it

AUGUST 18, 2017

Presenter: Cynthia D’Amour, leadership strategist, People Power Unlimited. Identify strategic and creative ways to price your education programs. Explore scenarios from fellow association executives who successfully increased their reach and revenues through their learning portfolios. More info/register. Thu 8/24 at 1 p.m.

Price 153

Price DC Washington Team 153