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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. As part of their reinstatement campaign, SNMMI successfully completed four, unique automated workflows for three lapsed member categories.

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5 Ways to Revamp Your Membership Committee

Membersuite

At the national level, membership committees usually provide the board and staff advice on membership recruitment and retention strategies, and member/market needs—a valid purpose for a membership committee. 2: Change the committee’s role from recruiters to advisors. 4: Recruit microvolunteers to help with traditional committee work.

Committee 131
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Association Brain Food: 1.26.24

Reid All About it

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. The 2024 survey is now open.

Survey 254
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Flipping the Membership Equation – Your Questions Answered

YourMembership

Last month we held our Thought Leadership webinar, Flipping the Membership Equation: Thinking Different about Member Retention and Recruitment , and it turned out to be the largest turnout for the webinar series to date. I received a large number of emails from people wanting to make sure they had a spot reserved for the broadcast.

Sample 150
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Association Brain Food: 5.19.23

Reid All About it

Leadership training. WBT Systems suggests offering something valuable in exchange for their time: free leadership training they can apply at work and at your association. Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Event apps.

Strategy 195
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Association Brain Food Weekly: 8.21.20

Reid All About it

The report also includes a sample virtual event prospectus to give you additional ideas. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Association membership app. Host: ASAE.

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Where Do You Fit in the On-Demand Economy?

YourMembership

This is just a sample of what your organization can be doing today to compete and succeed in the On-Demand Economy. If you would like to learn more, please mark your calendar to attend our YM CAE Thought Leadership Webinar on September 23rd, Becoming a 24/7 On-Demand Service Provider to Meet Member Expectations. I hope you can attend.

Sample 150