article thumbnail

Case Study: Texas Society of Association Executives

Association Adviser

Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE used the new brand guidelines as a starting point to create a magazine style guide for their quarterly magazine, Association Leadership. The Challenge.

article thumbnail

Membership Value Just Changed Right Before Your Eyes

Association Adviser

The pandemic changed many things about life for associations, and maybe a critical piece that’s been overlooked, amongst the event cancelations and revenue shortfalls, has been membership engagement.

Texas 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 1.5.24

Reid All About it

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.

Revenue 277
article thumbnail

Association Brain Food: 12.1.23

Reid All About it

Common Errors in Nonprofit Revenue Recognition and How to Avoid Them Learn about the most common issues with nonprofit revenue recognition, including accounting, presentation, and disclosure issues and errors that are commonly missed by nonprofits. 1 CAE credit. Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D.,

Arlington 266
article thumbnail

So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60
article thumbnail

Association Brain Food Weekly: 5.8.20

Reid All About it

Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Steven Stout, FASAE, CAE, executive director, Texas Society of Association Executives. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Five tips to successful video meetings.

article thumbnail

Leadership Training With a Personal Touch

Associations Now

If you’re the head of an association, how responsible are you for improving the quality of leadership within its industry? Brooks is president and CEO of the Texas Society of Association Executives, and in recent years she’s witnessed a troubling amount of churn among top staff executives among her membership.