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Why Your LMS Needs Google Analytics

Blue Sky eLearn

You (or your marketing team) are probably using it to track traffic on your organization’s website. But why not on your Learning Management System? Understand how well your email and social media campaigns are doing by viewing your conversion data by campaign. Audience . Acquisition .

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

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Association Learning Blogs: Most Popular of 2016

WBT Systems

Apart from our roundup of the predicted 2016 Trends for Association Learning Technology , which is our all-time most popular blog post, the association learning blogs listed below have generated the most interest and conversation on our social media networks: 4 Ways Education Programs Increase Value for Association Members.

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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. According to this Experian report on customized messaging , personalized emails are six times more likely to deliver higher transaction rates. Address readers by name.

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Tips to plan for a powerful 2024 for your continuing education program

Freestone

As you determine your measurement of success, it’s vital for you to consider all your stakeholders, including your learning team, membership team, and more. Ensure your goals are reportable and measurable so you can revisit them while planning events, courses, and content. Connect with the Freestone LMS team today!

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4 LMS features worth having

Association Success

That’s where an LMS, or learning management system, comes in. Proficiency testing and reporting. Rather than maintaining messy spreadsheets or launching interminable email threads, your LMS should automatically generate certificates and reports. Throw in a global pandemic and in-person training becomes less ideal.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Three ways content marketers can provide value to the sales team.

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