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Technology in the Workplace: Merging Boomers and Millennials

Achurch

Millennials were the first wave of technologists, but many people from Gen Z are also entering the workforce. For as much as Millennials and Gen Z has to teach Gen X and Boomers about new technology, they also want to be guided in their professional development. Encourage your office to be more collaborative in their knowledge sharing.

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Association Brain Food Weekly: 12.21.18

Reid All About it

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Some quick hits before we get to this week’s list of free webinars: Perennials (older workers), not millennials, will trigger the next wave of talent retention efforts. TopRank Marketing ). CAE credit.

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4 Ways to Use Your Online Customer Community to Increase Upsell and Cross-Sell Revenue

Higher Logic

For example, a customer may ask a question about a product in your community discussion forums or visit product documentation in your file library. Email, even sales and marketing email, isn’t dead. You now know that your customer is researching the product and may be interested in purchasing it. Send Targeted, Automated Upsell Emails.

Revenue 189
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Association Brain Food: 12.8.23

Reid All About it

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Gen AI, Trust, and Your Marketing Engage with essential questions that will define your relationship with GenAI. More info/register. What’s the future of trust in an AI-driven world?

Strategy 272
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Association Brain Food: 9.22.23

Reid All About it

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. 1 CAE credit. More info/register. More info/register.

LMS 266
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

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How Your Community Humanizes Your Organization (And Why That's a Good Thing)

Higher Logic

The marketing automation software company gains insight on what customers need by putting an ear to the ground and listening to them. Edelman Public Relations' recent survey results said nine-in-ten Millennial respondents take action weekly on behalf of a brand.