Reid All About it

SEPTEMBER 22, 2023

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Steal new ideas, blueprints, and playbooks from the best marketing minds in the world.

LMS 266

LMS Revenue Education Strategy 266

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. While a poor retention rate is bad news, the good news is that each reported reason is preventable. 23% of associations reported members found l ack of value.

Tools 258

Tools eBook Report Learning Management System 258

Reid All About it

JANUARY 12, 2024

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries and more. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. But the question is: what kind?

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

JANUARY 4, 2019

Inspired by a Harvey Nash/KPMG CIO survey report, David DeLorenzo at DelCor discusses the attributes of a transformational association CIO. Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions.

Video 285

Video Washington Social Media DC 285

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 8/16 at 2 p.m. Procrastination.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 272

Strategy Video Technology Innovation 272

Nimble AMS

FEBRUARY 3, 2022

You can think of your AMS as a foundational program, and it often links with supporting platforms such as advanced event management or marketing tools. For instance, Nimble AMS has Salesforce, one of the leading CRMs on the market. Data Analytics and Reporting Tools. An AMS might include the following.

Tools 141

Tools Software System Library 141

Reid All About it

JANUARY 5, 2024

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. Host: UST Education Speakers: Marcus Leite, Director, Sales & Marketing, and Dan Stevens, President, WorkerBee.TV

Revenue 277

Revenue LMS Price Education 277

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Market like a pro. An easy solution is to automate renewal payments.

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

MARCH 6, 2018

Community Roundtable’s 2017 State of Community Management Report found the most successful online communities have top-level participation. Do they want to know more about trends in the market and what your members want? For example, executives who want to learn about the market can use the community as a conduit to member needs.

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How To eBook Software Library 266

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. According to the ASAE Foundation’s Association Operating Ratio Report , membership dues make up 45.4% The solution? Implementing proactive member engagement strategies!

Member Engagement 130

Member Engagement Strategy Software Social Media 130

MemberClicks

FEBRUARY 2, 2024

Data collection and reporting. Membership reporting. Membership software should allow you to generate detailed reports on your member statuses and engagement by pulling data from your membership database. Event marketing. Email marketing. Built-in reports. Payment tracking. Automatic dues collection.

Membership Management 52

Membership Management Software Directory FAQ 52

Higher Logic

JANUARY 15, 2019

Well, it’s not exactly how Leo Tolstoy began his classic novel, Anna Karenina, but if he’d been a marketer, we’d bet at least a dollar that he would have. With robust, accurate data, your buyer personas go from guesswork and suppositions to precise tools that will guide your marketing strategy and sales enablement process. Great data.

Software 136

Software Tips Survey Marketing 136

Forj

JUNE 15, 2021

Matt kicks off the episode with a definition of digital transformation: the process of using digital technologies to create new or modified existing business processes, culture, and customer experiences to meet the changing businesses and market requirements.

LMS 91

LMS Library Education Course 91

Socious

NOVEMBER 17, 2016

According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant. They include integrated websites, responsive design, file and video libraries, wikis, and blogs. Change #4) Reporting.

Membership Management 100

Membership Management Software Directory Library 100

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. This makes data tracking and reporting easy. The content library allows you to package educational materials based on type or topic.

Software 52

Software LMS Certificate Learning Management System 52

Associations Now

APRIL 15, 2020

YouTube just launched a new tool aimed at small businesses that need a simple, low-cost way to create videos, TechCrunch reports. The new tool gives users the ability to animate static assets, use music from YouTube’s free audio library, and pick from a variety of customizable layouts to put together a six- or 15-second video.

Video 66

Video Tools Library Social Media 66

Spark Consulting

APRIL 19, 2013

Jenny Levine from the American Library Association talked about their MakerSpace initiatives as part of ALA’s ongoing work to allow members to hack the associations (which resulted, among other things, in a self-organized conference ). ”; “Reports are a waste of time. The concept of the Maker Society.

Social Media 150

Social Media Library Innovation Washington 150

MemberClicks

JANUARY 18, 2024

To see what’s available, browse their library of free WordPress membership plugins. Do you only want basic features or do you need a more comprehensive plugin that can handle a complete interactive membership experience including data reporting that can be used to improve your organization and member experience?

Price 52

Price Membership Management Software LMS 52

MemberClicks

JULY 31, 2023

Data collection and reporting. Membership reporting. Membership software should allow you to generate detailed reports on your member statuses and engagement by pulling data from your membership database. Event marketing. Email marketing. Built-in reports. Payment tracking. Automatic dues collection.

Membership Management 52

Membership Management Software Directory FAQ 52

WBT Systems

NOVEMBER 28, 2017

First, you have to understand the needs of the different segments of your market. Then, inventory your existing content to see where you fit in the market and what approach you should take. Don’t rely solely on your volunteer leaders for information about market needs. Is there a segment of the market they’re not serving?

How To 202

How To LMS Video Class 202

Associations Now

NOVEMBER 17, 2019

Attendee satisfaction is the best indicator of the success of your meeting, reports Event MB in its State of the Event Industry survey. Consumers are really conscious about what is authentic,” says Clarisse Charot, Sales Director France, CWT Meetings & Events in the company’s 2020 meeting trends report.

Cleveland 103

Cleveland How To Ohio Chicago 103

Forj

JUNE 7, 2021

However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). Rather than learners accessing content as it becomes available, learners always have access to a vast library of on-demand courses. Even further, should you invest in one?

LMS 91

LMS Course Library Learning Management System 91

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. The American Association of Justice cross-referenced new membership trends and product purchases from their vast library to create highly-targeted product bundles.

San Diego 259

San Diego Strategy North Carolina Conference 259

Forj

DECEMBER 29, 2017

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Reporting CE issuance to accreditors is also a mess (are you familiar with PARS? ). There are other projects underway to solve it, including the MedBiquitous Activity Report standard and (in a sense) the Mozilla Open Badges project.

elearning predictions 150

elearning predictions Mooc LMS Price 150

AMR Management Services

JULY 25, 2011

How to Create a Content Marketing Strategy. Joe Pulizzi did an excellent job of breaking down the meaning of content marketing and how to maximize your organizations content during The Drake Forum. Content Marketing for Associations and Non-Profits. Lastly, make sure to measure your content marketing back to your objective.

Content 64

Content Marketing Strategy How To 64

Association Adviser

JUNE 27, 2018

Risk Management content ends up in a searchable digital library that members can access any time. For RIMS, our content ends up in our digital library along with thousands of other pieces. For example, it’s reported that the job market is up, so RIMS sends a reminder that we have a compensation study available for risk professionals.

Content 72

Content Library Social Media Resources 72

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Organize your video library before, during and after events to generate more leads, foster them through the sales funnel and spread the word about the excellence of your products, services and organization. – Membership Marketing: Beyond the Basics.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Organize your video library before, during and after events to generate more leads, foster them through the sales funnel and spread the word about the excellence of your products, services and organization. Learn how to plan and execute a video marketing plan for your next event.

Raleigh 150

Raleigh Austin Review Social Media 150

MemberClicks

OCTOBER 28, 2022

And ask if your database provider has a library of instructional resources. You likely spend some time marketing to prospective members, but how are you actually nurturing them so that they become members? Could you pull a list from your database and create an email marketing campaign for those prospect attendees?

Discount 52

Discount Library Project Software 52

Higher Logic

MAY 29, 2020

With a combination of engagement tools, you can gather the data about members’ interests, segment your members by interests, and nurture members with automated campaigns – all to encourage more participation and create more exposure for the content they’re truly interested in, like your new report. Objection 2: Social Media.

Social Media 254

Social Media Tools Member Engagement Revenue 254

GlowGlobally

JUNE 16, 2014

Over 300 associations took part in the first year research effort that uncovered several major trends and common practices among associations who reported growth in membership and product sales in the last three years. Growers Introduce Products into International Markets Much More Frequently. Host more meetings: 71% versus 45%.

America 60

America United States Library Products 60

Expo Logic

DECEMBER 18, 2018

The chatbot pulls from a library of information the event organizer has provided and supplies an answer to the user’s question. With each question and user interaction, the chatbot continues to learn and store information in its library to grow its knowledge base. Want to learn more about Expo Logic? About the Author.

Los Angeles 47

Los Angeles Technology Florida Library 47

Reid All About it

DECEMBER 1, 2017

If you haven’t looked over LinkedIn lately as part of your market research, it’s time you do. You’ve got to get creative and use what you have, says WBT Systems, to build up your online learning library. s trends report. Host: American Marketing Association. Presenter: Mark Bornstein, VP Content Marketing, ON24, Inc.

North Carolina 158

North Carolina Chicago Washington DC 158

Higher Logic

OCTOBER 30, 2018

In general, we’re seeing an increase in discussions and library items, with new discussion threads and replies increasing every quarter. Megan Lueders, Chief Marketing Officer, Zenoss. If you allow me to brag a little, here’s what TechZen has seen over the last year: Over 3,500 active members worldwide. Check it out!

Case Study 120

Case Study Austin Products Library 120

Mariner Management

MARCH 21, 2020

In other words, this is not the time to ask chapters to fill out annual reports and do the standard time to renewal reminders. Many of us have a robust library of online member so be sure to help chapters connect members with what is available. Two overarching themes came out during the call. Converting Sponsors. Provide grants.

Video 87

Video Tips Library Guidelines 87

Socious

JANUARY 16, 2017

This statistic has been reported by many organizations, but it was first put forth by scientists including Nobel Prize winner Daniel Kahneman, Richard Thaler, and Robert Shiller. Since its created by their peers, not your company, this content will be seen as more authentic and convincing then your marketing and sales copy.

Content 100

Content Library Newsletter Social Media 100