7 Creative Ways to Promote LMS Engagement

Blue Sky eLearn

When launching a learning management system (LMS) for the first time, organizations need to take into consideration different ways to generate excitement and interest in their new platform. Host digital scavenger hunts that bring people through different areas of your LMS.

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Why Your LMS Needs Google Analytics

Blue Sky eLearn

You (or your marketing team) are probably using it to track traffic on your organization’s website. Understand how well your email and social media campaigns are doing by viewing your conversion data by campaign. Connecting the Dots with Path LMS and Google Analytics .

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Make a Splash: Promoting Your New LMS and Making a Great First Impression

Blue Sky eLearn

Your LMS is ready to launch. You’ve finished the initial implementation of your LMS and are ready to go live. Is your LMS is already live? ” email previewing some of the features of your new LMS and highlighting popular content two weeks before your go-live date.

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Social Media Roundup: Do You Know the Difference Between LMS and LCMS?

Associations Now

You’re not alone, and today’s Social Media Roundup is here to help you distinguish between the two. LMS vs. LCMS. What's the Difference Between an #LMS and #LCMS ?Hint: Then it may want to keep an eye on Next Issue Media.

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10 Tips to Take You from Zero to eLearning Hero

Blue Sky eLearn

You can’t launch an empty LMS! After you and your LMS have spent some time together, or after you’ve gotten feedback on your first few offerings, you can start introducing new types of learning experiences. Have a marketing campaign in place and ready to go.

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Time for a MOOC-like makeover

Aaron Wolowiec

A MOOC is a social, networked learning experience that blends a subject matter expert (instructor), technology and convenience. It recently released a whitepaper with 10 tips for instructional designers and LMS administrators, inspired by the success of MOOCs.

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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Recipients can display these badges on social media, websites, email signatures and online resumes.

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Association Learning: Does your Story Inspire Members?

WBT Systems

Sometimes it’s nice to take a step back from all the news, busy work days, our hectic social and family lives and take some time to reflect, refocus, and refresh. You might want to consider incorporating more opportunities for online communication through social media?

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10 Steps from Zero to eLearning Hero

Blue Sky eLearn

You can’t launch an empty LMS! After you and your LMS have spent some time together, or after you’ve gotten feedback on your first few offerings, you can start introducing new types of learning experiences. Have a marketing campaign in place and ready to go.

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OpenBadges: Increasing Visibility of Association Education

WBT Systems

The social connectivity offered by digital badges aligns perfectly with the nature of association membership and education programs in particular. TopClass LMS has introduced digital badges with full OpenBadges compatibility in the latest release.

Reads of the Week: November 16, 2012

Reid All About it

In one corner, a company that made a mess of customer service and then made it worse with social media. Jeff Cobb at Tagoras is in the midst of updating their Association Learning Management Systems (LMS) report.

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Can associations bridge the skills-gap for their members?

YourMembership Blog

Jack is the inventor of Knowledge Direct ® - a robust learning management system (LMS) used by dozens of trade associations and professional societies including the Emergency Nurses Association, the Direct Marketing Association and the American Society of Clinical Oncologists, among others.

How to Leverage the Marketing Power of Social Proof

WBT Systems

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs. The behavioral science behind social proof. Influencer marketing on Instagram alone is now a billion dollar industry. Number of visitors to your LMS.

Associations and the Vision Thing

YourMembership Blog

Everybody knows that the transformations facing us—social, political, technological, economic—render obsolete the lessons of the past.”. For others, our recent acquisition of LMS provider Digital Ignite was the start. They want to dominate the job board market.

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This is the most valuable kind of marketing you can get

Association Success

For more recent data, take a look at the report from marketing firm BrightLocal , which found in 2019 that 82 percent of consumers look for online reviews of local businesses, including 52 percent of 18 to 54-year-olds who said they “always” did. .

6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Check out the Ultimate Guide to Marketing Automation, available below.

Ad Hoc Learning – 7 Trends Pushing the Popularity of Simplified Web Video-Based Education and Learning in Associations

Association 20/20

Further transposed to the evolving media world around us, it could be characterized as the “I want what I want when I want it and how I want it” trend. by Stuart Meyer. “ Learn as if you were to live forever” Ghandi.

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6 Digital Tactics to Keep Association Members Engaged

Blue Sky eLearn

Social Media. Marketing emails for attendees and non-registered members. Social Media. Social media gives your association additional ways to market and boost the number of ways you can communicate with your members.

Association Brain Food Weekly: 10.4.19

Reid All About it

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS.

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Association Brain Food Weekly: 8.15.16

Reid All About it

5 Ways to Build Your Brand on Social Media. Social media has transformed the way brands can interact with customers. Presenter: Lisa Marcyes, Social Media Marketing Manager, Marketo. Jason Stone, Vice President of Sales and Marketing, Engage.

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Unlock Your eLearning Differentiator & Iconic Advantage

WBT Systems

Technology continually creates new opportunities for your association’s educational programs, but it also lowers the barrier to entry for competitors to enter and disrupt your market. To stay top of mind (and top of market), you need to leverage your eLearning differentiator—your iconic advantage. Soon Yu says the best way to ensure your organization keeps its competitive edge is by playing to your strengths and leveraging your market momentum.

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4 Ways to Ensure Association Membership Renewal in 2020

Blue Sky eLearn

According to this DoubleKnot article , segmentation is one of the top marketing strategies to more precisely reach your constituents. . However, with stay at home orders and social distancing guidelines, these opportunities for engagement are not currently feasible. .

Driving Growth with Hybrid Events

Blue Sky eLearn

However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people. Drive marketing strategy. This data is priceless for presenters, show organizers, and event marketers.

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Association Brain Food Weekly: 2.22.19

Reid All About it

Tue 2/26 at 12 p.m.* – The Role of Social Media in Advocacy (Washington DC Idea Swap). How to Drive Social Media Engagement with Nonprofit Storytelling. Presenter: Julia Campbell, Founder and Principal, J Campbell Social Marketing.

Association Brain Food Weekly: 1.10.20

Reid All About it

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). AMS) or networking & social engagement.

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Association Brain Food Weekly: 3.8.19

Reid All About it

MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need.

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Why a digital-first culture starts with education

Association Success

Most of us use the internet and social media, so I didn’t get it, what was the big deal? A digital first culture means something larger than just posting on social media and staying in the know about the latest trends. You’re unsure about switching over your current LMS?

The Intersection of Online Communities and Learning Management Systems

SocialFish

We’re seeing some interesting things going on in the association industry at the intersection of online communities and learning management systems (LMS). YourMembership.com, an AMS with a built-in social community platform Acquires Digital Ignite , the most socialicious LMS on the market. (We

Association Brain Food Weekly: 1.19.18

Reid All About it

Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Presenter: Dan Berger, Founder and CEO, Social Tables. Presenter: Carol Hamilton, Principal, Grace Social Sector Consulting, LLC.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team.

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Association Brain Food Weekly: 2.15.19

Reid All About it

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online.

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities.

5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

Make sure to concretely connect any recruitment events you host to a broader social-driven purpose. . Focus on your social media marketing strategies. Social media is the most effective and organic way to raise awareness of your events and drive more registration.

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7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities.

How to Continue the Conference Learning Experience

WBT Systems

They’ll have additional opportunities to connect with other attendees while being exposed to your LMS and online learning programs. Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. Begin next year’s conference experience in your LMS.

Association Brain Food Weekly: 4.12.19

Reid All About it

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Amplify Education Experiences Through Social Learning. Creating Impact using Social Flow.

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How to Use Customer Engagement Data to Identify New Sales Opportunities

Higher Logic

Look for the most common data sources on your customers, like: Email : Opens, clicks and conversion rates in your marketing team’s automated email campaigns convey intention or interest. Social media : Brand mentions on social media help you understand customer sentiment.

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10 virtual event tools you can use to move your meetings online

Association Success

As the world grapples with coronavirus, the massive impact the virus poses to events, meetings and conferences as medical officials urge social distancing is reverberating throughout the association industry. . Social media . Matchbox Virtual Media.

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8 things your association’s online career center should do

Aptify

SEO and job distribution – Optimize every job for search engines, and reach candidates through social media, email, mobile channels, and sophisticated programmatic advertising. . Connecting your career center and your LMS: .

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

When you invite members to participate in a learning challenge, and guide and support them throughout the challenge, they’ll become more comfortable with online learning and your learning management system (LMS). For many participants, a sense of competition and social pressure act as additional motivators. And, they’ll get a chance to become familiar with your association’s online educational programs and LMS. Build marketing into the challenge design.