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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition.

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Association Brain Food: 2.9.24

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TopClass LMS suggests putting a new spin on your membership and education marketing. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Leave with tools you can use today to build a strategy that best fits your organization. More info/register.

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Association Brain Food: 2.16.24

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The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | DEI & education.

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Association Brain Food: 9.15.23

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The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Curated reading lists are the best, right? Credentialing support.

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How to develop your association’s professional development program

Freestone

Introduction Is your association looking for strategies to grow your professional development program? Keep reading to discover helpful strategies to elevate your entire professional development program. Exceed your member’s needs and your professional development goals with the right learning management system (LMS).

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Association Brain Food Weekly: 6.25.21

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Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Would you like to subscribe to this newsletter? Exhibitors. Subscribe to Blog via Email. Fri 6/25 at 1 p.m.

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