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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. .

Revenue 256
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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. And, unlike social media channels, your association controls the app.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Consider another valuable tool in your association’s toolbox: your association learning management software (LMS). Social media platforms. Let’s dive in!

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7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

What are the best ways that your organization can step up its online strategy in order to acquire more members? Prioritize social media engagement. Prioritize social media engagement. Social media is an important resource to use because it allows you to capitalize on the social networks of your existing members.

Strategy 157
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Association Brain Food: 2.16.24

Reid All About it

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. One of her suggestions, social media polls, regularly pop up on LinkedIn. DEI & education.

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7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

What are the best ways that your organization can step up its online strategy in order to acquire more members? Prioritize social media engagement. Prioritize social media engagement. Social media is an important resource to use because it allows you to capitalize on the social networks of your existing members.

Strategy 150