Association Brain Food Weekly: 9.11.20

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The weekly list of free educational events and resources for the association community… Virtual conference pricing. Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm.

Association Brain Food Weekly: 3.8.19

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Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. The time for discussing reporting requirements is way back before you even select an LMS platform. WBT Systems explains how to identify your LMS reporting requirements. Strategic Pricing for Educational Products.

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5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. Encourage current members to volunteer for events or try and recruit others for you. Updating your recruitment strategies and how they fit into your events will be key : Show that your association advocates for something. Record the sessions for on-demand viewing on your LMS after the conference.

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Association Brain Food Weekly: 4.12.19

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MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Increasingly LMS platforms are moving from a course catalog approach to a home where ideas are shared by learners and interaction in an important element to the online education experience. Jessica Lane, Director of Client Success, Freestone LMS, Community Brands.

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Association Brain Food Weekly: 8.14.20

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Let sponsors host discussion rooms—an AMS partner hosts a room on membership topics, an LMS partner hosts one on professional development topics, etc. Your supplier members are selling year-round so why not help them out, for a price, year-round.

Association Brain Food Weekly: 10.27.17

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Next Generation LMS: Apps, Authoring and Curation. Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities. Recruit and Retain Millennial Members.

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Association Brain Food Weekly: 1.18.19

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A classic marketing mantra (about pricing) is flawed. LMS Selection: Mastering the Process, Avoiding the Pitfalls. Hear about JP Moery’s his key account methodology, which can help chart unique sales opportunities for those companies associations seek to recruit. The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement.

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Association Brain Food Weekly: 1.20.17

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Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Hear some straight talk about membership software pricing. Learn what goes into pricing, how to control the costs of new membership software, and what questions you should ask technology vendors to ensure you get the right AMS fit for your association. The LMS Meets 2017: What Every Buyer Must Know.

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Association Brain Food Weekly: 5.12.17

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– Buying an LMS Today to Meet the Learning Needs of Tomorrow. Hear about the future of learning technologies and how to support learning needs in 2017 and beyond, including: key insights into the future of eLearning; the importance of having the right technology to keep up with your learners’ needs; LMS features and capabilities to support next-level trends, including social, mobile, AI, etc. – 5 Tips for Sponsorship Packages and Pricing Optimization.

Association Brain Food Weekly: 7.21.17

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LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Learn what to look for in a mobile app to best support your sponsorship sales, which metrics are most important to focus on, and how to think about pricing and packaging of sponsorship opportunities.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). The Public Relations Society of America leverages its job board for content partnerships with recruiters and PR agencies. They’ll pay full price now but their educational ROI will persuade them to come back for more.

How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

New research shows they have much greater price sensitivity and much lower brand loyalty than older generations. Their price sensitivity isn’t a surprise considering their: • Student loan debt. • Weakened job prospects. • Low earnings. • Lack of employer support for membership and professional development. Personify found that many of the YP members they surveyed were recruited by someone they knew. Generation Z and young Millennials are different.

Best Association Management Software | Our Top Picks

Fonteva

That’s because its suite of solutions is perfectly geared towards smaller and mid-sized groups and organizations that need a comprehensive set of tools without the heavy-duty price tag. Instead of processing each transaction individually, automate your pricing, billing, and subscription models. Blue Sky eLearn – Best LMS Option. Blue Sky eLearn is not an AMS system, but instead an effective learning management system (LMS). Tiered pricing model.

Association Brain Food Weekly: 8.9.19

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Shopping for an LMS? You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics.

Association Brain Food Weekly: 8.31.18

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In the latest post in their series about the different people involved in an LMS implementation on the vendor side, WBT Systems explains what their developers and quality assurance testers are doing behind the scenes to ensure an LMS meets the client association’s requirements and expectations.

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Association Brain Food Weekly: 7.20.18

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Is your LMS evolving? WBT Systems explains why your LMS provider (and other tech vendors) should have a product roadmap. Make a Splash: Tips for Promoting Your LMS.

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Online Education: How It Can Print Money For Associations

Tom Morrison

We would have to recruit 126 new members to equal the same revenue. As we all know, it is a much cheaper investment by the association to get current members to spend more money with the association than it is to recruit new members. In today''s association environment, it is imperative associations look outside their dues structure to add value to members and much needed revenue to their funding sources.

Association Brain Food Weekly: 3.16.18

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If you plan to shop for a new learning management system (LMS) in the coming year, WBT Systems explains why you may want to work with an LMS consultant during the requirements, selection, and/or implementation process. Microsoft has made its Power BI suite available at an affordable price for nonprofit organizations. The weekly list of free educational events and resources for the association community… Did I talk to these people?

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Association Brain Food Weekly: 9.7.18

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WBT Systems provides advice for LMS training during and after implementation. Here’s another explanation of how to use inbound marketing for member recruitment. Strategies for Pricing Customer Education. How should you choose the best price?

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Association Brain Food Weekly: 1.13.17

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Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Learn about the three Rs of volunteer management: recruitment, retention and recognition. – LMS Selection: Mastering the Process, Avoiding the Pitfalls.

Association Brain Food Weekly: 1.13.17

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Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Learn about the three Rs of volunteer management: recruitment, retention and recognition. – LMS Selection: Mastering the Process, Avoiding the Pitfalls.