Association Adviser

DECEMBER 10, 2013

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Millennials (and most others) are not impressed by gimmicks, so a true customization of the membership experience is one of the few appropriate responses to this concern.

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Higher Logic

SEPTEMBER 28, 2017

How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Combine members into groups, with major groups becoming your main personas. If you have the demographics mapped out but don’t know anything about this person’s day, search on the Internet and read some social media posts from your members.

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Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. The main takeaway: Members of Gen Z, born during or after 1995, are distinct in a number of ways. But the thing is, Gen Z is already here and growing.

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Association Adviser

AUGUST 24, 2016

John Graham: For me, the main takeaways I got from the Kelly brothers’ presentation was this: just because you are not good at something initially, doesn’t mean you can’t get good at it and improve. AA: Millennials get the lion’s share of attention from membership directors. John Graham, ASAE. JG: I’m not sure that’s the case.

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Disciple Media

DECEMBER 17, 2019

In fact, one study even found that only a paltry 17% of marketers could accurately quantify their social media ROI. Considering how much time it takes to build and maintain a long-term social media strategy, that doesn’t paint Facebook et al in the most positive light. Unfortunately, the reality is very different.

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Social Media Revenue millennials Course 44

Jamie Notter

JULY 26, 2011

So I boiled it all down to three main points: Theory matters. Learn about millennials. Millennials. I knew I couldn’t go over all four generations in today’s workplace in such a short amount of time, so I chose just one: the Millennials. So the main lesson here is, be curious. Social Media.

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Associations Now

APRIL 10, 2014

According to a new survey [PDF] by employee engagement and communications company GuideSpark, 43 percent of millennials and 30 percent of non-millennials are not reading most of their handbooks. social media (4 percent). According to MetLife’s 2014 “ U.S. intranet (48 percent). direct mail to residence (41 percent).

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Handbook millennials Survey Video 40

The Hourglass Blog

JUNE 23, 2010

skip to main | skip to sidebar. Seeing New Social Opportunities. In my own crazy little adventure in social media I’m exposed to a lot of thoughts and opinions and it takes me time to weed through them and figure out which have something to say and which are just saying something. Labels: Social Media.

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Associations Now

SEPTEMBER 12, 2013

A recent survey of millennials found that more than half believe they would benefit from having a professional mentor, but only about one-third said their bosses or supervisors were willing to serve in that role. female professionals found that one of the main reasons women had never served as a mentor was because no one had ever asked them.

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Association Adviser

MAY 27, 2018

KB: The primary changes have evolved based on shift we’ve seen in communication platforms and the popularity of social media. Social wasn’t in existence when I started! They don’t mind the blur between their professional and personal lives in social media. AA: Which changes have had the biggest impact on members?

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The Hourglass Blog

DECEMBER 26, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, December 26, 2011. Its Not Innovation If It Only Serves You. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Posted by Eric Lanke. at 7:00 AM.

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The Hourglass Blog

DECEMBER 19, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, December 19, 2011. Innovation Does Not Happen Online. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. To keep following me on my new blog, go here.

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The Hourglass Blog

DECEMBER 12, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, December 12, 2011. What Race for Relevance Inadvertently Taught Me About Committees. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Communication.

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The Hourglass Blog

DECEMBER 5, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, December 5, 2011. Calling Everyone (Not Just Boomers): Which Battle Are You Fighting? At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Communication.

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The Hourglass Blog

NOVEMBER 28, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, November 28, 2011. Film Directing Lessons in Innovation and Leadership. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Communication. Encore Careers.

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The Hourglass Blog

NOVEMBER 21, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, November 21, 2011. Things Ive Learned from Being a Board Member. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Posted by Eric Lanke. at 7:00 AM.

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The Hourglass Blog

NOVEMBER 14, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, November 14, 2011. Which Committee Are You On? At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. To keep following me on my new blog, go here. at 7:00 AM.

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The Hourglass Blog

NOVEMBER 7, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, November 7, 2011. Secrets of Innovation. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. To keep following me on my new blog, go here. at 7:00 AM.

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The Hourglass Blog

OCTOBER 31, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, October 31, 2011. Race for Relevance is a Negotiating Position. At the end of this year I will no longer be posting here at The Hourglass Blog. To see my reasons why click here. Posted by Eric Lanke. at 7:00 AM.

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The Hourglass Blog

NOVEMBER 2, 2010

skip to main | skip to sidebar. This is another one of those posts challenging the assumption that as Millennials storm their way into the workforce theyre going to radically change the landscape and force organizations to adapt to their idiosyncratic ideals in order to harness their power and survive. Millennials arent any different.

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Disciple Media

DECEMBER 9, 2019

They probably already have a website, a blog, and are on at least a few social media platforms. You may be thinking, “But I can do all of that on social media.” Choose topics for your content – the main one and then the secondary. Create your social media app today by telling us about your goals.

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Discount Social Media Content Video 39

Associations Now

MARCH 13, 2014

[Psychoanalyst Donald] Winnicott’s discovery of a baby’s ‘social smile’ also tells us that joy increases when it is shared. No wonder then, that happiness is the main driver for social media sharing,” she writes. Think millennials spend a lot of time consuming media?

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The Hourglass Blog

FEBRUARY 20, 2011

skip to main | skip to sidebar. A couple of posts ago I mention a post from HBRs Andrew McAfee about how the connected habits of Millennials are benefting organizations. Well, a week after that one, McAfee posted another , this one about what goes wrong when Millennials take their connected habits too far. But, you know what?

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millennials Case Study Leadership Innovation 40

The Hourglass Blog

MARCH 17, 2011

skip to main | skip to sidebar. This one is about "social" CEOs — leaders of multinational corporations who are comfortable with social media. Their members gather, connect and learn through association-sponsored social networks. Labels: Association Management , Leadership , Social Media.

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Association Briefings

DECEMBER 19, 2020

Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. polls, quizzes, preference centers, social media, recommendations, contests, etc. They expect it. Realistically, they are both the best types of data to use for marketing purposes.

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Marketing eBook millennials Cost 52

The Hourglass Blog

JANUARY 2, 2012

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, January 2, 2012. The Sand Has Run Out of the Hourglass. 2011 has drawn to a close, and that means its time to close up shop here at The Hourglass Blog. Communication. Encore Careers. For-Profit vs. Non-Profit.

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Associations Live

APRIL 8, 2010

skip to main | skip to sidebar. Much of what is being discussed is how you can measure return on investment (ROI) for different social media strategies. Much of what is being discussed is how you can measure return on investment (ROI) for different social media strategies. Social Media. (24).

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The Hourglass Blog

JANUARY 6, 2011

skip to main | skip to sidebar. Labels: Social Media. If I ran my organization, I would utilize social media and YouTube extensively as a way to communicate with a huge constituency that is neither the member nor an unrelated, uninterested public. Developing Millennial Leaders. Millennials.

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The Hourglass Blog

APRIL 1, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Friday, April 1, 2011. Same Goes for Board Agendas. Heres something thought-provoking from Hugh MacLeod. When I saw it, my first thought was, "Same goes for blogging." Communication. Encore Careers. For-Profit vs. Non-Profit.

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The Hourglass Blog

AUGUST 1, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, August 1, 2011. The Season of Innovation. Thats certainly what it feels like with the ASAE Annual Meeting next week and the WSAE-sponsored National Summit on Association Innovation five short weeks after that.

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The Hourglass Blog

JULY 5, 2010

skip to main | skip to sidebar. And how, I wonder, will the Millennials who embrace this methodology be treated? Labels: GenX Perspectives , Millennial Perspectives. Developing Millennial Leaders. Millennials. Social Media. Monday, July 5, 2010. Losing Trust Is Now a Good Thing. Lets wait and see.

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The Hourglass Blog

DECEMBER 20, 2010

skip to main | skip to sidebar. Labels: Communication , Leadership , Social Media. Developing Millennial Leaders. Millennials. Social Media. Monday, December 20, 2010. What Wikileaks Should Teach Association Executives. Posted by Eric Lanke. at 8:58 PM. 0 comments: Post a Comment. Newer Post.

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The Hourglass Blog

APRIL 11, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Monday, April 11, 2011. The Strategic Corporal. Heres an interesting HBR post about something the U.S. Marines call the "strategic corporal.". Communication. Encore Careers. For-Profit vs. Non-Profit. Generation Basics.

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The Hourglass Blog

SEPTEMBER 26, 2011

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Millennials Are the New Slackers. Monday, September 26, 2011. Should Committees Report to the Board? image source. Note: At the end of this year I will no longer be posting here at The Hourglass Blog. Communication.

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The Hourglass Blog

JULY 11, 2010

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Sunday, July 11, 2010. Internalizing the Externalities. For me , his last line says it all. Internalize the externalities yourself, or society will internalize them for you, at much higher cost. Communication. Encore Careers.

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The Hourglass Blog

MAY 30, 2010

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Sunday, May 30, 2010. When Your Goal Is the Impossible. Read this post from Dan Pallotta. Go ahead.Ill wait. So, Im GenX, right? And that means that theres a big part of me thats too cynical for this kind of stuff. Governance.

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The Hourglass Blog

NOVEMBER 20, 2010

skip to main | skip to sidebar. Developing Millennial Leaders. Millennials. Social Media. Saturday, November 20, 2010. The Bedrock of Innovation. I think it was way back in August 2010. The blogger, Karim R. Lakhani , is reacting to the hue and cry that followed Googles "failure." Communication. Encore Careers.

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