The Big Picture: The Forest and the Trees

The Big Picture

« Study Reveals High Levels of Twitter Use at Conferences | Main. That's what the e-newsletter link promised. But when I clicked, I was just brought to the main page of a site, not the story itself. That newsletter did not have even ONE grammatical error, I'm sure. Be sure to check out this 18-point checklist for proofreaders before sending out your next e-newsletter to members. The Big Picture.

Thanks For Playing: Always the Last to Know: Readz

Thanks For Playing

skip to main | skip to sidebar. Does your association have a magazine or newsletter? Thanks For Playing. Seeking community in associations since 2008. 25 June 2012. Always the Last to Know: Readz. Is it online? Is it just a boring plain HTML version of the printed stories? Readz wants to help you out, by making a multimedia rich version of your publications that looks gorgeous on tablets. Share on FriendFeed. Labels: cool technology. No comments: Post a Comment. Newer Post.

The Big Picture: Tips for Conference Un-Bloggers (and Bloggers too)

The Big Picture

« How Associations Can Use Twitter | Main. In the latest edition of his Cool Tools newsletter , Kevin Kelly points to a free e-book by Bruno Giussani and Ethan Zuckerman, Tips for Conference Bloggers. The Big Picture.

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The Big Picture: Click Here

The Big Picture

In a recent ASAE Communications Section newsletter, Leslie O’Flahavan and Marilynne Rudick tell us that to "rev up our Web writing" we need to get rid of click here altogether. So forget “Click here to subscribe to the newsletter.” Instead, your link should be: “Subscribe to the newsletter.” I dont disagree specifically with the newsletter example they give, but with the concept in general. The Big Picture.

Why You Should be Segmenting Your Members by Data, Rather than Type

Higher Logic

Example 1: Newsletters. The days are gone where we could shove every piece of content into a growing newsletter and expect your audience to read it. Personalizing your newsletter content and approaching members differently is one of the key things you can do to boost engagement.

The Big Picture: Words and Phrases That Trigger Some Spam Filters

The Big Picture

« Click Here | Main. | In delicious synchronicity, moments later the ASAEs Technoscope newsletter arrived in my Inbox. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. The Best Way to Have a Good Idea » February 27, 2006. Words and Phrases That Trigger Some Spam Filters.

Learning Along The Way: Transitioning a Client When an Executive.

Learning Along the Way

I was excited to receive my copy of ASAEs AMC Connection December 2009 e-newsletter. You see, this newsletter contains my first ever published article, "Transitioning a Client When an Executive Leaves". Ive reprinted the article below for those of you who can not access the e-newsletter. They have many great resources, like this newsletter, to offer association professionals. Wild Apricot Blog main feed. About. Archives. Learning Along The Way.

Small staff? Embrace Content Marketing

Moery Company

2 : Dictate your thoughts: To scale the content, it’s important for me to keep it brief and focused on one main idea, like “What Sponsors Want to Buy!” 5 : The blogs and videos provide the content for a weekly e-newsletter. The Moery Company faced major headwinds in its start-up phase.

The Internal Blog: A Management Tool : Off Stage

Off Stage

Of course, back then nobody talked about interaction to these messages: most newsletters didnt even have a Letters to the Editor section, and anyway, who wanted to wait a week or a month before seeing some response from a reader? Off Stage. 26, 2009 - The Internal Blog: A Management Tool.

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The Forest and the Trees

The Big Picture

That's what the e-newsletter link promised. But when I clicked, I was just brought to the main page of a site, not the story itself. That newsletter did not have even ONE grammatical error, I'm sure. Be sure to check out this 18-point checklist for proofreaders before sending out your next e-newsletter to members. "An 18-point checklist for proofreaders." Paste it to your wall. Follow these rules.

How Hard Times Affect a CEO's Career and - Plexus Consulting Group

Plexus Consulting

skip to main | skip to sidebar. Published in a recent S+B newsletter, the authors write that “the economic conditions at the beginning of a manager’s career…have lasting effects on the career path and the ultimate outcome as a CEO” Starting a career in a recession “also affects a CEO’s approach to management”, the researchers say.

How Hard Times Affect a CEO's Career and - Plexus Consulting Group

Plexus Consulting

skip to main | skip to sidebar. Published in a recent S+B newsletter, the authors write that “the economic conditions at the beginning of a manager’s career…have lasting effects on the career path and the ultimate outcome as a CEO” Starting a career in a recession “also affects a CEO’s approach to management”, the researchers say.

Plexus Consulting Group?: Have You Considered An Executive.

Plexus Consulting

skip to main | skip to sidebar. An article in the Summer 2011 Plexus newsletter Horizon, edited by Douglas Kleine, CAE, and titled “If Coaches Are Good for Executive Directors (and Basketball Teams), Why Not for Board Chairs?”, Plexus Consulting Group® For health, education, workforce, finance and other non profit and public service organizations that want to leverage resources and strategically plan for U.S. or international market expansion. Monday, July 11, 2011.

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

For example, your organizations can offer each other: Advertising space in emails or newsletters. Hook them in with your main point, and then increase their interest through telling a story. An e-book in return for a newsletter subscription.

Email-Driven Curation: Get Your Voice Out Front

Associations Now

Curation Tips If you’re looking to create a newsletter of your own, The Association Contrarian Report’s Jeff De Cagna offers these tips. Perhaps a curated newsletter written under your own name—rather than your association’s—could do the trick.

Top 6 Types of Content and Perks to Offer Your Members

Blue Sky eLearn

The main idea is to offer your members mobile, easy-to-consume content that keeps them in the loop and keeps you on their mind. Maybe some of your members don’t have much time to stay engaged; a podcast newsletter to listen to on the way to work is the perfect solution.

The Top 5 Things I Wish I Knew Before Launching an Online Community

Higher Logic

I'm getting settled into my new job and my main task for these first few weeks has been to study the online community field. Create a newsletter all about the community.

8 Tips to Write Emails Your Association Members Will Open

Higher Logic

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) This example creates interest in the information and the event without giving away the main points in the subject line.

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Membership Hack: Mother’s Day Good Deed

Associations Now

We spread the word mainly on social media and our e-newsletter.”. The National Peace Corps Association encourages its members to buy gifts for Mom online. Each purchase is a chance to give back and do some good. How to hack it?

7 Online Member Acquisition Strategies to Grow Your Base

Blue Sky eLearn

For example, your organizations can offer each other: Advertising space in emails or newsletters. Hook them in with your main point, and then increase their interest through telling a story. An e-book in return for a newsletter subscription.

How to Create a Strategy That Includes Everyone

Associations Now

One of Algoso’s main prescriptions is to get discussions of strategy away from abstract language and frame them in terms of the people who will be affected by a strategic shift. Highlight implementation progress and challenges in the newsletter.

Association Alumni Networks

Spark Consulting

The main point of the article, to quote, is: The time has come, we [authors Reid Hoffman, Ben Casnocha, and Chris Yeh] believe, for a new employer-employee compact. They posit things like discounts, company swag, free insights or intelligence reports, and alumni newsletters for company alumni.

Feel the love

Aaron Wolowiec

And although it seems logical that members want to refer others, the main reason they don’t is because no one asked, WebLink says. Touchpoints are all the ways in which you engage members, from telephone interactions to email newsletters to social media.

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Gamification: member organizations play for keeps

YourMembership Blog

Your members will not turn to your organization or use your website primarily to achieve points or get badges, but they will love seeing their name spotlighted in the monthly newsletter for being a “Master Level Member.”.

What to include in your membership marketing plan

Optimist Consulting

Non-member e-newsletter remain a good recruitment tool, you can repurpose content from your main e-newsletters but include more promotional messages. I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan.

Is it time for an event sponsorships makeover?

Aaron Wolowiec

Main Lobby DJ Sponsorship: Music creates great ambiance, especially if it’s happy and upbeat. Tara Ericson, group vice president at Naylor Association Solutions.

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Are Your Products Aging Like Wine or Forgotten Yogurt?

Association Success

publications (magazine, newsletters, blogs, etc.). Visualizing your associations’ products throughout their lifecycle can provoke critical conversations. Our members are our consumers.

5 Smart Tips to Strengthen Your Automated Emails and Increase Conversions

Higher Logic

Because it’s the main way we receive valuable communications. They got rid of their Friday newsletters, instead sending emails at a time that better served their members. Everyone uses email. Not everyone loves email, but everyone uses it today nonetheless. But, how many times a week do you scroll through your inbox and think, "Why am I receiving emails about something completely irrelevant to me?"

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Analytics Will Make You See Members Clearly

Associations Now

More likely, it’s people coming to you from an unidentified traffic source—like direct messaging, links being shared in someone else’s newsletter, or mobile applications. Maybe someone copied that link from Twitter and pasted it into a newsletter.

THE ROLE OF ASSOCIATIONS IN THE EDUCATIONAL LANDSCAPE

Association Success

These include learning vehicles such as blogs, newsletters, websites, magazines, podcasts, and the like. In the educational landscape, associations have an important role to play in helping learners become job-ready.

Lobstermen’s Association Helps Members Navigate Healthcare Law

Associations Now

The Maine Lobstermen’s Association is serving as an official navigator to help its members shop for and enroll in the new health insurance marketplace. We wanted to be a part of this to help Maine lobstermen understand the new health law and the new requirements.

Much Ado About Email: Raise Your Eyebrow (Slightly) About Gmail’s Changes

Associations Now

“Not too long ago, Gmail decided to help you by creating a ‘promotions’ tab where they like to stuff newsletters and the like,” he wrote. “As a result, you might not have seen newsletters from me over the past few weeks.

Why You Should Be Measuring Community Vibrancy

Higher Logic

Community newsletter opt-outs. You and your company should emphasize measuring and valuing community vibrancy metrics for three main reasons. Charisma, drive, perception – all so-called "soft skills" essential in today’s workplace.

The Role of Associations in the Educational Landscape

Association Success

So they’re not teaching things like negotiating difficult contracts, navigating the wide disparities in hotel WiFi, overcoming room block poachers, and incentivizing attendees inclined to book on Airbnbs rather than in the hotel room block—mainly because those professors haven’t encountered these situations in the real world. These include learning vehicles such as blogs, newsletters, websites, magazines, podcasts, and the like. How can associations cater to learners?

Keep Members Coming Back

YourMembership Blog

Here at LocalShops1.com we have a monthly e-newsletter, and we also maintain a private members-only group on Facebook, in addition to our main Facebook page. Highlight the most active members in your e-newsletters or social media posts. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support. Pricing. Company.

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Starring….Your Association Publications

Association Adviser

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. E-Newsletter.

7 Keys to Unlocking Your Online Career Center’s Potential

Association Adviser

Place your career center within your site’s main navigation. Amp up the main splash page. Okay, you’ve made your career center a main navigation item and members have clicked over to it.

Associations: Free Memberships?

Cvent Association Tips

The first was a free membership, which gives access to a newsletter. The second was at $35, which came with access to the newsletter and other web-based content and webinars. If you're already sending out a newsletter to anyone who subscribes - call that a membership. Typically, associations think that their local area is the main target for new members, but the internet has made these boundaries more permeable.

Learners and Your LMS: If you build it, will they come?

WBT Systems

The reasons for their demise are usually quite similar and seem to revolve around four main areas that come up in almost every conversation. This is not just about letting learners know you have an LMS with courses, which can be done through newsletters or email campaigns.

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Getting More Value from Conference Keynote Speakers

Velvet Chainsaw

Be sure to allow a minimum of 45 minutes for the main speaker. Here’s what some organizers are asking for and getting: Pre-Event Content Marketing – Customized promotional video or interview, webinar, article contribution for newsletter, blog, podcast or magazine, social channel engagement.