Association Brain Food Weekly: 12.13.19

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The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Croissants from Union Special Bread in Raleigh, oh yes.

Association Brain Food Weekly: 5.26.17

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I’d wager that many associations appoint a staff/member team to work on D&I because they think they should, not really understanding why it’s important and how it can impact their organization and people. This good post from WBT Systems: how to help members develop a learning habit. Presenter: David Epstein, marketing director, Bizzabo. Host: American Marketing Association. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc.

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Association Brain Food Weekly: 5.16.16

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How do know when it’s smart to partner up on programs for your members? How can you uncover and make use of buried data to better serve your members? Speaker: Amanda Myers, Director of Product Marketing, Abila. David Iams, Career, Member, and Professional Activities Manager, Institute of Electrical and Electronics Engineers – USA. Get access to worksheets and guidelines to help you implement these strategies and get measurable results from all of your marketing.

Association Brain Food Weekly: 2.24.17

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Wouldn’t you like them to be a bit more forthcoming with member data and information about their activities? Members are requesting more mobile, nimble, personalized, and efficient engagements, similar to the experiences they have with the likes of Amazon and Netflix. Integrated systems allow you to collect and analyze data on all the content your members engage with, and deliver them personalized, highly-targeted messaging. Location: Raleigh NC.

Association Brain Food Weekly: 2.24.17

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Wouldn’t you like them to be a bit more forthcoming with member data and information about their activities? Members are requesting more mobile, nimble, personalized, and efficient engagements, similar to the experiences they have with the likes of Amazon and Netflix. Integrated systems allow you to collect and analyze data on all the content your members engage with, and deliver them personalized, highly-targeted messaging. Location: Raleigh NC.

Association Brain Food Weekly: 3.21.16

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– Columbia (MD) Idea Swap for Marketing. Learn how to keep your marketing efforts fresh, current, and relevant without breaking your budget. Grimm will share lessons learned, goals reached, and efforts still underway to brand and market her association. Location: Clouds Brewing, 126 N West Street, Raleigh NC. Location: Raleigh Convention Center, Raleigh NC. Registration is limited to association CEOs and any team members they bring with them.

Association Brain Food Weekly: 3.14.16

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Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. PCMA members only, I believe.). What Can You Learn from Gaming That Will Boost Member Engagement? Learn how to use gamification strategies and techniques to increase and deepen member engagement, and motivate people to achieve goals. Location: Marketing General, Inc. PCMA members only, I believe.).

Association Brain Food Weekly: 2.10.17

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In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Association Brain Food Weekly: 2.10.17

Reid All About it

In her work with associations, Amanda Kaiser has talked with hundreds of members about their conference experience. – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.