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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app.

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Association Brain Food Weekly: 2.22.16

Reid All About it

Engaging Your Members. Learn about proven member engagement tactics that effectively communicate and compel members to renew and buy more of your services and products. Host: Marketing General, Inc. Speaker: KiKi L’Italien, Social Media Strategist, Founder and CEO, Amplified Growth LLC.

Wisconsin 150
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Association Brain Food Weekly: 3.12.21

Reid All About it

Host: Wisconsin Society of Association Executives. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. The world of digital marketing is becoming increasingly sophisticated but achieving success doesn’t have to be daunting.

Nashville 370
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Association Brain Food Weekly: 3.5.21

Reid All About it

Forward-thinking associations are creating digital hubs to plug members into the entire universe of benefits, including new methods of content delivery, enhanced online learning engines, elegant tools to connect members with one another and provide seamless access to virtual, hybrid and live events. More info/register. 1 CAE credit.

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Association Brain Food: 9.30.22

Reid All About it

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue.

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Don’t Forget Your Members are People

Associations Now

There’s a lot of power in data, engagement scoring, and finely tuned marketing campaigns, but don’t lose sight of the people behind all those numbers. Both two weeks ago and again last week in this space, I’ve shared some insights on member-engagement-data tracking. Here’s why.