Using Your Data to Improve Member Engagement
Association Analytics
JANUARY 17, 2024
After working with hundreds of associations over 20 years, we can confidently say member engagement is always a top priority.The problem is most associations.
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Association Analytics
JANUARY 17, 2024
After working with hundreds of associations over 20 years, we can confidently say member engagement is always a top priority.The problem is most associations.
Association Analytics
JANUARY 17, 2024
The post Using Your Data to Improve Member Engagement – 2/28/24 appeared first on Association Analytics.
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Association Adviser
SEPTEMBER 20, 2022
In this two-part series, we’re discussing how any association can utilize the power of technology to increase member engagement.As we’ve explored in the previous post, membership engagement is vital for any association that’s trying to hit its business goals and continue down the path to success.In Learn more.
EventMobi: Association Events
JUNE 26, 2023
Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?
Blue Sky eLearn
SEPTEMBER 10, 2021
That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies.
Potomac Core
AUGUST 29, 2017
Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing member engagement.
YourMembership
JANUARY 8, 2019
Now think about how you can take advantage of these micro-moments, or critical touch points in today’s consumer journey, to engage with your members. The post Using Micro-Moments for Member Engagement appeared first on YourMembership. This approach.
Blue Sky eLearn
DECEMBER 6, 2019
Therefore, it makes sense to meet your members where they already are. Check out these strategies to help improve your digital operations as well as increase member engagement: Optimize your website. Offer an accessible online member directory. Watch your member engagement rise with this added portal.
Membersuite
AUGUST 9, 2021
You’re probably already seeing how these societal, workplace and behavioral changes affect member engagement—sometimes for the better and sometimes for the worse. How are associations learning about and responding to new member needs and expectations arising from all this change? Member Engagement Catalyst: Digital Exhaust .
Reid All About it
FEBRUARY 23, 2024
I’d love to see that phrase in membership marketing copy. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers.
Blue Sky eLearn
OCTOBER 28, 2019
For that reason, we’ve outlined several ways you can use technology to keep your association members engaged and involved. When you take full advantage of the resources available to you, you can achieve a lot within your association and among your members. Marketing emails for attendees and non-registered members.
Higher Logic
OCTOBER 17, 2019
Is your association leveraging technology to its fullest potential? You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. billion by 2023.
Reid All About it
MARCH 8, 2024
Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs.
Association Analytics
JUNE 27, 2022
The post Level Up Your Association’s Marketing with Analytics appeared first on Association Analytics.
Nimble AMS
JULY 18, 2023
Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. Read our blog to discover how Nimble AMS works with associations to provide members with an amazing, personalized experience. AI-driven, real-time personalization. User-generated personalization.
Potomac Core
AUGUST 3, 2016
Market uncertainty and the pace of change will continue to impact membership decisions at professional societies and trade associations. Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Engage More and Sell Less. Actionable Member Engagement Data.
Reid All About it
APRIL 19, 2024
Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples. Membership mobile app. A mobile app is a tangible reminder of membership value.
Reid All About it
JANUARY 12, 2024
Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. More info/register.
Nimble AMS
MAY 5, 2021
Get ready to engage the next generation of members! for a free virtual seminar hosted by Nimble AMS and.orgCommunity that will help you take new member engagement to the next level. They’ll discuss member engagement trends and how modern technology can make this shift easier.
Reid All About it
JANUARY 19, 2024
Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Here’s some help for marketing more effectively to younger generations.
Reid All About it
APRIL 12, 2024
SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. What about your managers?
YourMembership
MAY 22, 2015
It’s really what associations have been “about” for as long as they have existed, according to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D If people keep renewing and buying more stuff, that means they’re engaged. .
Aptify
MAY 26, 2021
Where would your association be without member engagement? Active, engaged members renew their memberships and help to bring even more members into the fold. But getting members more involved isn’t always simple to achieve. Help your members achieve this bond through an active local or online community.
Reid All About it
APRIL 5, 2024
The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Another is persuading members to make time for association engagement. Dull new world.
Higher Logic
OCTOBER 18, 2018
Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. The Ultimate Goal is Engagement. Marketing Automation Gets RESULTS.
Reid All About it
MARCH 1, 2024
When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. and other AI besides LLMs—what other technologies should you be considering, use cases, etc. Technology will make or break the employee onboarding experience.
Smooth The Path
MAY 7, 2019
Your AMS can boost engagement rates and so can the right marketing automation platform. Now don’t get me wrong; a terrible website can hurt engagement or used in the right way marketing automation can help members receive a customized experience. They are not for us because we do engagement work.
YourMembership
MARCH 2, 2020
An AMS system with modern event technology built in can make your association’s event planning easier. There’s no need to struggle through event planning because you have a small staff.
Reid All About it
NOVEMBER 10, 2023
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Armentrout CAE, DelCor Technology Solutions, HighRoad Solutions, PerByte, and Qiqo—have put together a “powerhouse panel” and “expert-led sessions.”
Nimble AMS
MAY 19, 2021
Here’s a recent story of how one of our clients is expanding member engagement using Nimble Communities. Mark Kibble, Director of Technology, The American Ceramic Society. The power of an online member community. Nimble Communities allows associations to easily set up and host a branded online member community.
AssociationChat
JANUARY 17, 2024
The unpredictability of sports outcomes is like the dynamic nature of association marketing – just as sports fans can’t predict game outcomes, associations often face challenges in predicting member engagement and market trends. Teams use data and technology to understand their weaknesses and strategize for future games.
GrowthZone
APRIL 18, 2023
Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Personalization Marketing automation allows associations to personalize their communication with members based on their interests, behavior, and preferences.
YourMembership
MARCH 2, 2020
An AMS system with modern event technology built in can make your association’s event planning easier. There’s no need to struggle through event planning because you have a small staff.
Reid All About it
JANUARY 26, 2024
I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.
Association Analytics
JUNE 27, 2022
The post Level Up Your Association’s Marketing with Analytics – 7/6/22 appeared first on Association Analytics.
Reid All About it
FEBRUARY 2, 2024
Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. AI Basics for Today’s Business Leaders Learn about AI, its capabilities, potential impact on your organization, latest developments in AI technology and how they can benefit your organization.
YourMembership
FEBRUARY 20, 2015
When it comes to technology, understanding and investing in the right areas is critical to an organization’s health and future success. Deliver high value content and services to members that align with the organization’s stated values. We understand usability and design as key components to opening the window to member engagement.
Nimble AMS
MAY 5, 2023
Let’s look at my career, product marketing as an example. Product marketing is a career that has completely evolved and grown over the last decade. Until a few years ago, there was no association dedicated to product marketers. With more niche careers, people are looking to expand their networks and advance their careers.
Association Adviser
FEBRUARY 15, 2019
The future of technology is definitely mobile-driven. A mobility strategy thus becomes crucial for harnessing member engagement for your association. Engaged members directly translate into increased member retention as well as an increase in new members. Mobile Strategies for Member Engagement.
Reid All About it
SEPTEMBER 1, 2023
MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. Membership engagement.
Higher Logic
MAY 20, 2020
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
Fonteva
DECEMBER 19, 2019
Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?
GrowthZone
NOVEMBER 29, 2018
Your members don’t need to show up to all your events to be engaged. It’s time for associations of every size to walk away from 20 th -century rules and fully embrace online marketing. Here’s one of five proven tactics that will increase member engagement through online interaction. with members and prospects.
NXUnite
MARCH 18, 2024
Learning management software (LMS) emerges as a powerful tool that not only streamlines administrative tasks but also enhances member experiences through personalized learning opportunities. In this guide, we’ll discuss five impactful ways to leverage this technology. First, let’s take a closer look at what an LMS is.
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