Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door, you must keep new ones coming in the front. Get it now.

Recruiting 146

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Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Using data-driven insights and AI can help you be invaluable to your members. . More info/register. 1 CAE credit.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Disciple Media

APRIL 26, 2023

In time that community can become your most potent marketing platform, act as an incubator for brand ambassadors or future leaders of your movement, provide a place to test market new products, and provide you with a steady revenue stream. 1: Disciple The Disciple community platform redefines versatility and usability.

Price 36

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EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

Strategy 130

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Reid All About it

MAY 10, 2019

Mike Murray, Content Marketing Institute ). When you’ve crossed the finish line of this challenge, you’ll be able to develop marketing and communications that provide a clear and simplified value message to your audience. Data Segmentation and Its Huge Impact on the Member Experience. Jimmy Daly, Animalz ).

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Reid All About it

JANUARY 8, 2021

Virtual conference pricing. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. Jodi Harris, Content Marketing Institute ). More info/register (fee for MPI non-members).

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Workplace culture.

Revenue 227

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MemberClicks

OCTOBER 20, 2023

The price of your AMS depends on several factors: 1. Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

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MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

MemberClicks

MAY 30, 2023

Depending on your organization’s purpose, your ideal member profile, pricing, and benefits, some membership types may make more sense than others. Let’s explore different membership organizations, pricing models, member benefits , and how to decide what membership type is right for you.

FAQ 52

FAQ Price Discount Revenue 52

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge.

Innovation 359

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YourMembership

SEPTEMBER 14, 2012

Ideas to help you engage, empower and retain members. The experience of being a newbie may be tucked into the back of your mind and the details fuzzy or rewritten in an I remember when… context. Being part of a new group gives you perspective of a new member experience. How do they recruit? Associations.

Membership Management 150

Membership Management Software Social Media Price 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

MemberClicks

MAY 13, 2022

This means your member database, website, dues renewals, marketing, event management, learning management system, and other management processes are all hosted within one platform. Considering the wide range of tech solutions available on the market today, your software search might initially feel overwhelming. Email Marketing.

Software 52

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Reid All About it

JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

LMS 150

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GrowthZone

JUNE 17, 2019

Members likely return to their association golf outing each year to see people they may only see once a year, plus it’s always a fun day to get out of the office. Here are 5 things you can do to make your event more profitable, better attended, and a positive member experience: Get the Right People on the Committee.

Tips 60

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Reid All About it

SEPTEMBER 10, 2021

see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns. More info/register.

Strategy 195

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Reid All About it

JANUARY 14, 2022

Volunteer recruitment. Why do some associations have a tough time recruiting volunteers and others don’t? Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Host: American Marketing Association. Here’s a briefing by Mario Gabriele on a metaverse called Decentraland.

Team 195

Team Technology Certificate Revenue 195

Socious

OCTOBER 24, 2016

Combine engagement information with testimonials and other association or member data to fully explain why sponsors should work with your association. When done well, sales can improve the member experience by providing valuable products and services to the right people at the right time.

Member Engagement 100

Member Engagement Revenue Recruiting Recruitment 100

Reid All About it

MAY 12, 2017

How to Fuel Exceptional New Member Experiences. Members think far differently about joining, engaging and renewing than associations do. Contrary to our traditional notion of the one-year membership cycle, the decision to renew is highly influenced by the new member’s experience when they first join.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Association Adviser

JULY 11, 2017

It’s one reason why I choose to shop at Publix – “where shopping is a pleasure” – verses the other stores that sometimes offer the products I buy at lower prices. What valuable experience are you offering to members who join your association? Is it your event experience reaching key decision makers in your industry?

Las Vegas 77

Las Vegas Newsletter Revenue Recruiting 77

Reid All About it

JULY 14, 2023

It’s interesting to see how two organizations rely differently on data to market their event to attendees, exhibitors, and sponsors. Gen Z, AI and marketing. Bill Sheehan at Multiview shares his top takeaways from ASAE’s 2023 MM&C conference related to Gen Z, AI and marketing—fun topics. Customer/member personas.

Education 39

Education Price Tools Technology 39

Associations Now

MARCH 22, 2017

A lot of associations are connecting headquarters and local chapters on things like dues collection, membership marketing, and member services. According to last year’s Chapter Benchmarking Report [PDF] by Mariner Management & Marketing, 31 percent of associations require dual national-chapter membership.

New Jersey 64

New Jersey Discount Detroit Certificate 64

Reid All About it

JULY 22, 2022

Marketing General Inc. MGI) released the 14 th edition of their Membership Marketing Benchmarking Report. Nimble AMS describes how an online community can help your association attract, engage and retain members, and lays out a useful plan for launching and managing a community. Marketing oneself is important.

Price 43

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Nimble AMS

JULY 22, 2022

According to the Community Brands 2022 Association Trends Study , there’s currently a disconnect between how members and association professionals perceive content is being personalized. 53% of members believe their association creates excellent or very good, personalized content, but only 25% of professionals agree. Learn more.

Content 126

Content Marketing How To LMS 126

Reid All About it

SEPTEMBER 2, 2022

Their post also provides advice on essential topics and marketing for these programs. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi describes how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners.

Project 47

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SCD Group

DECEMBER 30, 2012

But content marketing is much more than that. What are some easy ways to incorporate visual content into your marketing efforts? Here are five types of visual content marketing that go beyond simple text! Here are five types of visual content marketing that go beyond simple text! You Must Have A Marketing Plan 4.

Discount 40

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Reid All About it

OCTOBER 21, 2022

AMS experts will be showcasing platforms and sharing their knowledge with the association market. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register. Host: ASAE. Tue 10/25 from 10 a.m.

Revenue 44

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Association Adviser

MARCH 19, 2013

As we go live with this issue, the stock market is near its all-time high, housing prices are rebounding in most parts of the country and the jobless rate has significantly improved since we launched Association Adviser in March 2010. High performing associations anticipate member needs before the member has to ask.

New York City 60

New York City New York California Video 60

Nimble AMS

APRIL 11, 2022

Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Well, search no further. .

Revenue 130

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Nimble AMS

DECEMBER 9, 2023

Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement.

Revenue 78

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