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Association Brain Food: 3.1.24

Reid All About it

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. and other AI besides LLMs—what other technologies should you be considering, use cases, etc. Technology will make or break the employee onboarding experience.

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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

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Keep Ahead of Higher Ed, the Professional Development Competition for Associations

WBT Systems

But, as economic and technological changes increase the demand for new skills and knowledge, colleges and universities see a market need and they want in. Meet the new professional development competition for associations: higher education. “If Colleges aren’t changing their curriculum quickly enough to meet market needs.

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Lessons from a Wargame: SIFMA Shares Quantum Dawn 2 Results

Associations Now

The Securities Industry and Financial Markets Association’s wide-scale cyberattack simulation was a big success and yielded important lessons for the financial sector. Among potential improvements, SIFMA cited investing in new technologies for risk analysis and crisis management and increasing government involvement.

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111 Intriguing Chats for 2011

ChatterBachs

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Other states with strong representation include California (16), New York (6), Pennsylvania (5), Florida (4), and Texas (4). Marketing Strategist.

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Top Stories of 2014: Here’s What You Read and Shared From Associations Now

Associations Now

Longest average time spent on page: New Hampshire Looks to Kick-Start Craft Beers With Marketing Nonprofit , by Ernie Smith, January 23. Technology. .” Staying Power. Some stories were so compelling that they held your attention both in the moment and over the long term. Membership.