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Monday Buzz: Is Joining Easy?

Associations Now

On the MemberClicks blog, Callie Walker notes that it’s essential to consider these points—otherwise a failure to design with potential new members in mind could cost you. “If Check her blog post to get tips on placement , as well as advice on the importance of accepting applications online. Which is a biggie.).

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Association Brain Food Weekly: 10.15.21

Reid All About it

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195
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Association Brain Food Weekly: 10.29.21

Reid All About it

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. What does it take to set yourself up, market yourself, and actually get contracted for work? Tips and Tricks for Creating Effective IT Software RFPs. EST – Give a Marketing Team of 3 the Power of 15.

Revenue 195
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Association Brain Food Weekly: 10.1.21

Reid All About it

I’m on vacation next week—hiking in the Santa Fe area of New Mexico—so this Brain Food covers all the events I could find (and that came my way) for the next two weeks. ” Contrarian marketing common sense. New cybercrime tactic: shortened LinkedIn URLs are now used as phish hooks. Women in technology. 1 CMP credit.

LMS 195
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Association Brain Food: 12.2.22

Reid All About it

Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Practical AI solutions exist today (some in your vendor ecosystem), and are solving problems in crucial areas like retention, marketing, and analytics.

Tips 41
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Conference Circuit: A Fresh Helping for Produce Professionals

Associations Now

Before heading to the Produce Marketing Association’s Fresh Summit Convention & Expo, taking place October 17-19 in Anaheim, California, attendees can get a taste of who’s going to be there. An association representing groups from all parts of the fresh-produce food chain holds its annual harvest. ” Down the Line.

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How Associations Are Telling Their Stories

Associations Now

So, after a year and a half of market research, the group changed its name to the Auto Care Association to focus less on the structure of the industry and more on consumers and the value members provide them. If your association is considering a rebrand, here are some tips from others that have gone before you. Not a Rebrand, But ….