Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Wild Apricot

JANUARY 2, 2020

In the December newsletter you'll learn about the updated navigation menu, find extra support for using the new email editor and info on the upcoming webinar about marketing.

Newsletter 199

Newsletter Marketing 199

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. You must check out this treasure trove of ideas from Lee Gimpel of Better Meetings— 51 best practices for engaging webinar and online educational event attendees. Membership survey. 1 CAE credit.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Wild Apricot

SEPTEMBER 30, 2010

October 2010 is notable for the variety of topics in the free nonprofit webinars on schedule – both recurring events and special one-time opportunities for professional development. And if you’re offering a free webinar of interest to non-profit folks that didn’t make October’s list, please leave a comment.( read more ).

Case Study 150

Case Study Newsletter Social Media Membership Management 150

Wild Apricot

AUGUST 30, 2010

September is a busy month for just about everyone – a new school year for many, harvest time for both fundraisers and farmers - and a whole new crop of free nonprofit webinars is here. As always, you’ll want to check back from time to time through the month, as late-coming webinar notices are often added in the comments section, down below.

Case Study 150

Case Study Newsletter Social Media Membership Management 150

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

Reid All About it

NOVEMBER 26, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Smooth The Path

DECEMBER 4, 2018

E-Newsletter. Related: Radically alter the focus of your association’s marketing. The post Association Marketing: They Said/We Said appeared first on Smooth The Path. But when associations talk about the value of the membership they tend to list benefits: Journal. Conference. Certification. Chapter Events.

Marketing 74

Marketing Newsletter Certificate Resources 74

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Hear about ways AI can be used to help promote a webinar. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., associations surveyed revealed the most common level of segmentation for their member marketing efforts: 55% – Membership level/type. Behavioral data and segmentation are key to maximizing the value of your targeted marketing efforts.

Newsletter 189

Newsletter Maine Content Examples 189

Association Analytics

SEPTEMBER 8, 2022

For example, are they opening newsletters, attending meetings, volunteering? Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time. Use segmentation to make recommendations that help you get the best results from your marketing campaigns.

Revenue 169

Revenue Products Discount Class 169

Reid All About it

JUNE 30, 2023

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Hear about newsletter best practices to increase engagement and curate outside content. That’s why marketing often falls prey to the classic spray and pray model. 1 CAE credit.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

JANUARY 28, 2022

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Presenter: Chris Klauda, Senior Director, Market Insights, STR. 25 Ways to Take Your Newsletter to the Next Level. Host: Fridays@4.

Newsletter 195

Newsletter Survey Team Software 195

Association Analytics

MARCH 13, 2024

Next, you’ll want to decide how to weigh the various activities and products your association provides members access to , including but not limited to, courses, webinars, conferences, volunteer events, and more. a webinar for executive-level members). Finally, you’ll want to consider the time decay of your offered activities.

Review 169

Review Member Engagement Process Examples 169

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Class 98

The Big Picture

NOVEMBER 14, 2013

Her Spin Sucks email newsletter is one of my favorite reads each week, so when Gini Dietrich sent out an invite for a free webinar on the future of content marketing, how could I resist? But Gini taught me much about content marketing just by inviting me to her webinar that I cannot attend. I signed right up!

Content 100

Content Tools Marketing Newsletter 100

The Big Picture

NOVEMBER 14, 2013

Her Spin Sucks email newsletter is one of my favorite reads each week, so when Gini Dietrich sent out an invite for a free webinar on the future of content marketing, how could I resist? But Gini taught me much about content marketing just by inviting me to her webinar that I cannot attend. Content Marketing'

Content 100

Content Tools Marketing Newsletter 100

GrowthZone

JANUARY 10, 2023

A newsletter subscription box isn’t nearly enough nowadays. People will not give you their email addresses simply because your organization has a subscription box on your website, or you post to social media encouraging people to sign up for your newsletter. You have to offer lead magnets to grow your email list.

Social Media 148

Social Media Newsletter Tips Tools 148

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. Insightful Webinars: Led by mission-driven professionals, our webinars cover a range of topics, empowering attendees to stay ahead of the curve.

Software 130

Software Discount Tools Resources 130

Reid All About it

JULY 30, 2021

Why niche communities are the future of social media marketing—associations should have an advantage here. Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Ronn Levine, SIIA ). CAE credits.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. . Webinar Club.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Learning business. Membership tiers. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

DECEMBER 14, 2018

Some quick hits before we get to this week’s list of free webinars: As a fan of cozy, I love this: 12 ways to add more hygge to your office. Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Are you mindlessly employing these “best fundraising (or marketing) practices?” 14 best content marketing newsletters for 2019.

Vermont 285

Vermont DC Washington Education 285

WBT Systems

JANUARY 23, 2018

Problem: Market need. Is there really a market for this course? Are they in the position to know what the market needs? Test your idea to make sure there’s a profitable market for the program. Understand that market and their needs before you start working on the course. Did you target the right market segment?

Course 175

Course LMS Price Newsletter 175

Reid All About it

JULY 1, 2016

It’s not the ideal time to attend a webinar which explains why no one in the association community, as far as I could tell, scheduled one for this week. Newsletters. Sticky Conference : Each edition of this monthly newsletter from conference and trade show consultants, Velvet Chainsaw, is devoted to one challenge or issue.

Newsletter 150

Newsletter Education Communications Technology 150

Blue Sky eLearn

FEBRUARY 18, 2021

Just as you hold virtual meetings, webinars, or conferences, your organization can also host a successful virtual day of service to safely and efficiently give back to the community. . Event planning software can help you organize your event, market the opportunity to members, and collect data to measure event success all within one system.

Organization 232

Organization Software Newsletter Tips 232

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Tools 195

Tools Education Newsletter Chicago 195

WBT Systems

FEBRUARY 6, 2018

New players in the online learning market are bringing fresh ideas to online course development and marketing. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. Newsletter analytics. No demand, no students.

Course 160

Course How To eBook Price 160

Associations Now

DECEMBER 1, 2014

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. Marketing and fundraising advisor Kivi Leroux Miller has released a few tidbits on her eponymous blog. ” The post Monday Buzz: The State of Nonprofit Newsletters appeared first on Associations Now.' Reading List of the Day.

Newsletter 40

Newsletter Survey Recruiting Recruitment 40

Association Navigator

SEPTEMBER 4, 2012

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

Resources 100

Resources Marketing Philadelphia Baltimore 100

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

WBT Systems

SEPTEMBER 12, 2017

Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. Replay popular sessions as webinars.

Conference 210

Conference How To LMS Newsletter 210

Vanguard Tech

JUNE 27, 2013

Today’s guest post is written by Reina Munsch, Senior Director of Marketing at the American Pharmacists Association. There are many ways to market your association beyond traditional media. Start with your database and define your market segments. Many of the vendors you work with develop white papers and webinars.

Marketing 70

Marketing Newsletter Social Media Content 70

Blue Sky eLearn

SEPTEMBER 12, 2018

Let’s dive in to learn how: Online courses, lecture series, webinars, and roundtables — the kings of all member engagement techniques! Yes, eLearning content like webinars are powerful tools for attracting new members, but they are also necessary to offer real value for your existing members too. about your eLearning opportunities.

Content 173

Content Member Engagement Tools Strategy 173