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[Infographic] The Marketer's Toolbox: Indispensable Marketing Techniques and Technologies

Higher Logic

Modern marketing is complicated. But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Top 5 Tools for Your Marketer's Toolbox. Email Marketing.

Marketing 185
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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

The first pitfall into member attrition is the assumption that members are committed to sticking with an organization simply because they’ve signed up to pay regular dues. That’s why marketing is such a crucial step to the success of your association events. Curate personalized membership outreach. Optimize Your Content.

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Technology + CSR: How to Get The Most Out of Your Programs

NXUnite

In this guide, we’ll cover the benefits of CSR for businesses and the types of technology you should keep your eye out for to create a more cohesive and streamlined corporate giving experience. CSR software refers to any business-oriented solution that enables for-profit organizations to participate in CSR activities.

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Create a Data Strategy for your Organization

Achurch

Organizations that align their data and business strategy are equipped to make the best decisions. In today’s fast-paced and flexible workplace, organizations must act and innovate to stay relevant and competitive. You know your organization’s strengths and weaknesses. What marketing channels have the most impact?

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.

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Top technology trends to help your association personalize the member experience

Nimble AMS

9 technology trends to personalize the member experience Here are the top technology trends to help your association create a personalized member experience: 1. Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. AI-driven, real-time personalization. User-generated personalization.

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Level Up Your Marketing with Analytics

Association Analytics

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant.

Marketing 169