GrowthZone

AUGUST 14, 2018

Entries were received from an array of organizations and the winners were selected by a distinguished panel, including Membership Expert, Mary Byers, AMS expert, Ashwin Tutak, and GrowthZone Senior VP of Marketing, John Cook. The Big Book of Association Ideas: Construction Trades & Building Associations Edition.

Charlotte 74

Charlotte CA Pennsylvania Innovation 74

Reid All About it

MARCH 25, 2016

Host: ASAE Marketing Section. Presenters: Christina Garneski (moderator), VP Marketing, Communications & Events, National Parking Association. Peter Calcara, CAE, Vice President, Government Relations, Pennsylvania Institute of Certified Public Accountants. – Email Marketing: The Workhorse of Online Communications.

LMS 150

LMS Pennsylvania Committee Texas 150

Smooth The Path

SEPTEMBER 12, 2018

Every summer during Fourth of July week my husband’s family has a week-long reunion at a cabin in the Pennsylvania Poconos. Marketers try to scale personalized communications all the time and get themselves in trouble because we can sniff out unauthentic messaging. Usually, twenty to forty people are there for every meal.

Pennsylvania 68

Pennsylvania Member Engagement Communications Resources 68

Associations Now

AUGUST 7, 2017

In the work, Saerom Lee, an assistant professor of marketing at The University of Texas at San Antonio, and coauthors Karen Winterich, an associate professor of marketing at Pennsylvania State University, and Lisa E. The Role of Greed Perceptions in Consumer Support for Social Ventures.”.

San Antonio 95

San Antonio Pennsylvania Texas Report 95

Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Weaver, Website Manager, Pennsylvania Bar Institute. Public philosopher Roman Krznaric says we need to reinvent democracy for the long-term. 1 CAE credit.

LMS 276

LMS Pennsylvania Innovation Education 276

Associations Now

MAY 24, 2016

Other benefits: Real estate associations have taken the spotlight in previous “Best Benefit Ever” columns, for offering services as diverse as domain names , local market data , and mobile apps. Currently, nearly half of all Realtors in the United States and Canada (more than 510,000 professionals) have access to Tech Helpline.

Florida 72

Florida Pennsylvania United States Discount 72

Associations Now

JULY 12, 2019

Associations that market their learning courses and provide more affordable membership rates are likely to better entice and support freelancer members. During new member onboarding, introduce freelance members to the many marketing opportunities offered by your association,” the team says. “We

Pennsylvania 55

Pennsylvania Review Team Survey 55

Associations Now

JANUARY 29, 2019

That’s where the Freedom Forum, the nonprofit that operates the Newseum, landed after announcing its plans to sell its prominent building , located at 555 Pennsylvania NW in Washington, DC—a prime spot that’s within walking distance of all three major branches of the federal government. Other Links of Note. Take a mental health day lately?

Pennsylvania 53

Pennsylvania DC Washington Cost 53

Associations Now

DECEMBER 14, 2016

And, boy, did they deliver—they want to be nerdier when it comes to membership data, deepen membership engagement and experience, and create automated marketing campaigns around recruitment with specific stories and messaging in mind. Weaver knows that challenge well, as she works to serve more than 17,000 registered nurses in Pennsylvania.

Pennsylvania 40

Pennsylvania Membership Management Member Engagement Recruiting 40

Reid All About it

APRIL 19, 2019

Hosts: Billhighway and Mariner Management & Marketing. Presenters: Dave Bornmann, Chief Marketing Officer, Naylor Association Solutions. Hosts: Billhighway and Mariner Management & Marketing. Weaver, Website Manager, Pennsylvania Bar Institute. 4 CAE credits. Location: Washington DC. Info/register (fee).

DC 170

DC Washington Chicago LMS 170

Associations Now

MAY 16, 2016

While many see this as detrimental to the future of membership organizations, Pennsylvania State University Brandywine professor Laura Guertin, a member of and blogger for the American Geophysical Union (AGU), assures us that memberships still have an important purpose. Other Good Reads. Should news organizations move to a nonprofit model?

Pennsylvania 53

Pennsylvania America Survey millennials 53

Associations Now

AUGUST 11, 2017

I hadn’t thought about that sides of things myself, until I came across an article in The Washington Post this week about how the Little League World Series is going to handle the eclipse, which will pass through its Williamsport, Pennsylvania, complex a little after 1 p.m. Explore St. Louis has a list of events on its website.

St. Louis 65

St. Louis South Carolina Wyoming Tennessee 65

Forj

JULY 5, 2017

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.

Minneapolis 79

Minneapolis Learning Management System New York California 79

SCD Group

DECEMBER 10, 2014

As David Meerman Scott writes in The New Rules of Marketing and PR, news/information is now Real Time. ASAE Association CEOs association executives association management association marketers Chip Heath Dan Heath Made to Stick SCD Group' It found that averages were highest in the spring and summer. And, Real Time is a mind set.

Pennsylvania 40

Pennsylvania Ohio Analysis Social Media 40

SCD Group

NOVEMBER 13, 2014

Fully 67 percent called it their top membership priority, according to a survey by Marketing General, a membership consultancy. Zero in on Your Unengaged Members By Joe Rominiecki via AssociationsNow The Pennsylvania Institute of Certified Public Accountants created a member engagement metric that is elegant in its simplicity.

Pennsylvania 40

Pennsylvania Member Engagement America Washington 40

Associations Now

MARCH 19, 2014

Make your message clear: In a guest post on Kivi’s Nonprofit Communications Blog , Kristan Allen, director of marketing and communications at the Mentoring Partnership of Southwestern Pennsylvania, shares insight into concise key-message creation. Hint: “Keep it simple, sweetheart.”.

Pennsylvania 40

Pennsylvania Social Media Communications Conference 40

Associations Now

NOVEMBER 27, 2013

The group focused its efforts on markets near major shale plays like Marcellus (New York, Ohio, Pennsylvania, and West Virginia), New Albany (Illinois, Indiana, and Kentucky), and Haynesville-Bossier (Arkansas, Louisiana, and Texas), among others.

West Virginia 40

West Virginia Arkansas Louisiana Kentucky 40

Associations Now

NOVEMBER 19, 2014

In “ How Concerns About Status Affect New Product Adoption ,” we hear from Christophe Van den Bulte, marketing professor at the Wharton School of the University of Pennsylvania, who explains that there is more nuance to the old adage “keeping up with the Joneses.” Status Seekers. When I spoke with Heidi K.

Pennsylvania 40

Pennsylvania Indianapolis Discount Products 40

Associations Now

APRIL 8, 2014

Here’s how a few associations are celebrating and supporting volunteerism this week: Several associations and nonprofits in Carlisle, Pennsylvania , participated in a “Volunteer Speed Dating” event to help kick off the week, The Sentinel reported. If you want to serve your community, we are the place to be.”. Let us know in the comments.

Delaware 40

Delaware Pennsylvania United States Recruiting 40

Associations Now

OCTOBER 31, 2014

The taxi industry has plenty of reason to be upset about the rise of the upstart Uber—for one thing, it’s eating into the industry’s long-held market. But that doesn’t mean Uber is a terrorist group, as one association executive recently suggested. “It is exactly the same menace.”

San Francisco 40

San Francisco Philadelphia Pennsylvania Class 40

Associations Now

DECEMBER 2, 2013

The report also suggested that PIA is considering a move from its headquarters in Sewickley, Pennsylvania—a suburb of Pittsburgh—to offices in the city. Last week, the group reduced its staff size by 15, according to a report on an industry website. In a letter , PIA President and CEO Michael Makin confirmed the staff reductions. “To

Industry 40

Industry Pennsylvania America Washington 40

Associations Now

AUGUST 1, 2014

AGC is one of many groups taking part in a marketing campaign, “ Build Your Future ,” emphasizing the high-tech nature of the industry (think a guy with a hard hat and an iPad). It also helps that, according to the Build Your Future Initiative, the jobs featured tend to pay decently. A sample of the game is shown above.)

Strategy 40

Strategy Alabama Pennsylvania Video 40

SCD Group

DECEMBER 16, 2012

As David Meerman Scott writes in The New Rules of Marketing and PR, news/information is now Real Time. It found that averages were highest in the spring and summer. Your response should be posted on your website and to all your social media platforms. You should get it to the media electronically and/or via Twitter.

Pennsylvania 40

Pennsylvania Ohio Analysis Communications 40

Plexus Consulting

APRIL 7, 2014

Associations that recognized changes in the nation''s socio-economic structure-such as the factthat most people change jobs several times in their career-were quick to develop and promotethose products and services the market was demanding. Their principal interest is to provide valuedproducts and services to their target market.

Pennsylvania 40

Pennsylvania Revenue Washington America 40

Association Navigator

APRIL 12, 2013

Association jobs are found in every state, but they are primarily clustered in California, New York, Illinois, Florida, and Pennsylvania and of course, Washington, D.C. Associations and non-profits employed more than 1.6 million people in 2009. nearly 1 out of every 10 private sector employees works for an association.

Alabama 100

Alabama Handbook Washington Pennsylvania 100

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Membership, Marketing & Engagement. Speaker: Brianne Wheeler, Director of Marketing at PropFuel. CAE credit.

Revenue 39

Revenue Education Strategy Leadership 39

Leading Learning

AUGUST 26, 2021

Matt teaches fundraising, philanthropy, and marketing in graduate programs at Eastern University, the University of Pennsylvania, Juniata College, and Thomas Edison State University via the Web and in-person in the United States, Africa, Asia, and Europe and is a popular conference speaker.

Philadelphia 52

Philadelphia Minnesota Pennsylvania Education 52

Associations Now

OCTOBER 31, 2014

Bauer, CAE; Pennsylvania Music Educators Association, Hamburg, PA. The hotel … for our annual conference of 600 cancelled on us six months out (and our first marketing mail piece had just hit our members desks the morning I got the call, too!). No advance notice was given to our association. I still have nightmares about it.”.

Dallas 40

Dallas Pennsylvania Conference Review 40

Associations Now

JUNE 1, 2014

For example, in many organizations the education staff has some data, the marketing staff has different data, and even more data has been gathered from purchases and surveys. If you’re trying to increase retention, change your marketing campaign for a group that you think has lower retention,” she says. “So Varied Approach.

Texas 40

Texas Pennsylvania Software Project 40

Reid All About it

APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Whelan, CDM, President, Marketing General Incorporated. How to Cut Your Marketing Budget–Without Killing Your Marketing. Event communications.

North Carolina 74

North Carolina Content Montana Social Media 74

Beth Kanter

MAY 12, 2016

The company provides the software for processing the donations, finds national sponsors to help market and promote them, and solicits matching funds to help charities attract donors and raise money. In northwestern Pennsylvania, the Erie Community Foundation’s event, Erie Gives has raised more than $10.6 million over 5 years.

America 28

America South Carolina Pennsylvania Austin 28

Beth Kanter

MARCH 3, 2015

These examples came from an experiment conducted by Dr. Deborah Small of the University of Pennsylvania’s Wharton School, an expert in human decision-making. One pitch describes dry statistics about food shortages in Africa and the other describes the plight of one child suffering from starvation.

San Francisco 28

San Francisco Pennsylvania Social Media Examples 28

Higher Logic

NOVEMBER 16, 2017

Better yet, when you learn the social science behind why people make certain decisions, you can craft marketing campaigns that go viral. It now has over 300 reviews on Yelp and there’s consistently a waiting line to get in - all accomplished without spending a penny on traditional marketing.

Pennsylvania 227

Pennsylvania Marketing Examples Review 227

ChatterBachs

NOVEMBER 22, 2010

EventCamp East Coast was held in Plymouth Meeting, Pennsylvania on November 12th and 13th; I wrote a blog post on that weekend entitled: “14 Personal Highlights from EventCamp East Coast” Here is a recap of the November 17th tweetchat. DKRex : Gordon Graham at NJEMS conf. thanks to @ suzannecarawan.

Chicago 28

Chicago Pennsylvania Conference Social Media 28

Plexus Consulting

MARCH 31, 2014

By Steven Worth President, Plexus Consulting Group Associations are finding success in adapting business practices from the for-profit sector for their own use, and this includes the discipline of detecting and targeting market trends. Market-driven U.S. Market-driven U.S. is actually declining.

Marketing 40

Marketing New York City Pennsylvania New York 40

Achieve

DECEMBER 16, 2021

Some will offer a certificate program, as either a way to test the market for a more expansive program later, or as a gateway into a full degree program. . Most of it is free, developed as “content marketing” by consultants and vendors who serve nonprofits. You should expect these programs to have “academic rigor.”

Resources 59

Resources Class Philadelphia Certificate 59

Achieve

JUNE 7, 2021

Matt teaches fundraising, philanthropy, and marketing in graduate programs at Eastern University, the University of Pennsylvania, Juniata College and Thomas Edison State University via the web, and in-person in the United States, Africa, Asia and Europe, and is a popular conference speaker. organizational leadership responsibilities.

Philadelphia 66

Philadelphia Minnesota Proposal Education 66