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Email Marketing: 3 Ways To Drive Results

CMA Solutions

Welcome to email marketing. And that number is projected to increase to 376.4 And that number is projected to increase to 376.4 Email marketing has the highest penetration rate than any other marketing channel. Email marketing begins and ends with subject lines. According to Statista, 333.2

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

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Daily Buzz: GoFundMe Launches Fundraising Platform for Nonprofits

Associations Now

Are you considering crowdsourcing funds for your association’s next project? Coming in November, the tool will offer two pricing plans: one with donor-covered platform fees and one with no fees and an option for donors to leave “tips” for GoFundMe services. Nonprofit Marketing Guide shares tips to streamline the production process.

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Five Habits of Effective Business Writers

Higher Logic

Do these things – and do them consistently – and the quality of your writing projects will increase, even as you produce them more time-efficiently. This advice applies whether you’re writing reports, blog posts, or press releases – anything that requires planning and reviews from others. Plan effectively with a fat outline.

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Implementing a Successful Cause Marketing Campaign

AMR Management Services

Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Jill Mahoney and I were the project managers. Enter Cause Marketing.

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From Purgatory to Pioneers: Rebooting Associations

Reid All About it

For many years now, Mitch Joel, president of marketing agency Twist Image, has been manning the lookout post for the rest of us. Mitch dedicates each podcast to a conversation with someone interesting from marketing, media or another connected world. Press releases don’t belong on Facebook. Utility or death.

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Don’t Let Your Research Stagnate

Association Adviser

Santo Domingo said to think about research in terms of a continuous ecosystem, not as a linear project that just ends when research is completed. It’s very important to get your marketing, promotion and membership teams involved from day one. The ecosystem, he said, is made up of five steps: 1. Conduct the research. Promote it.