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5 Social Media Marketing Tips for Associations

GrowthZone

Frank Kenny provides five easy marketing tips any association can implement. Marketing has changed a lot over the past decade. Social media now plays a major role, as does word of mouth and digital reviews. Social media is about being social. Research Social Media Platforms.

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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

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The Ultimate Guide to Creating a Membership Engagement Strategy

Wild Apricot

For-profit marketers and social media managers, for instance, often use the term “engagement” when referring to how an individual is engaging online – in terms of website. Member engagement can mean different things to different folks.

Strategy 220
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3 Ways to (Better) Showcase Members in Social Media

YourMembership

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere. .” Showcase your members.

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Debunking 5 Marketing Automation Myths

Higher Logic

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Myth #1: Marketing Automation Is Far Too Difficult.

Marketing 235
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Marketing Matching Gifts: 4 Strategies to Boost Your Nonprofit’s Fundraising

Higher Logic

The secret to doubling your donation revenues through matching gifts is simply marketing them to your constituents. You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors. Around membership renewal deadlines.

Marketing 189
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5 Tips for Next Year’s Marketing Plan

GrowthZone

When creating a marketing plan, many organizations miss the opportunity to clearly differentiate between a strategy and other plan components. Strategy” refers to the long-term planning and implementation of methods to help an organization achieve its marketing goals. Not a strategy: To grow our share of the market.