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Preparing Your Association for AI

Association Analytics

For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails. San Diego, California Orlando, Florida Seattle, Washington Let’s say these all sound appealing, but you want to get a bit more granular. The results?

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Golden State collaboration: CAI California chapters discuss year ahead

Ungrated

Chapter executive directors and board leaders from San Diego and Sacramento to the Pacific Ocean, the Sierra Nevada, and everywhere between discussed the new issues communities are facing—rising insurance rates, supply chain delays, and safety concerns—to the recurring such as drought, wildfires, and legislative issues.

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2016: An Association Blogging and Podcasting Odyssey

Spark Consulting

I remember participating in my first bloggercon at ASAE in a sunny plaza in San Diego in 2008, shortly after I’d launched Thanks For Playing, the precursor to the Spark blog, with about 30 other association professionals, sharing our thoughts about how to use this new platform to strengthen our industry and our community.

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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Your marketing director didn’t. Well, how about this: The San Diego Zoo is literally the No. While many others may question what happened to her husband, there’s no doubt: Carole Baskin is killing it in marketing.

Strategy 100
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5 Ways to Use Experiential Marketing for Events

Expo Logic

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way.

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BIO International Convention 2020: Taking an International 17,000 Attendee Conference Virtual in Under 8 Weeks

Achurch

This year’s convention was scheduled to take place in San Diego, June 8-11, 2020. Reach Out to Your Attendees Early and Often BIO’s Marketing team was tenacious in reaching out to all registrants two weeks before the event with a variety of short messages.

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To Theme or Not to Theme?

Associations Now

For instance, the American Public Health Association’s 2018 Annual Meeting , taking place next week in San Diego, features the theme “Health Equity Now.” Another factor to consider is whether your conference is new to the market. These groups say that having a theme helps better guide sessions and other meeting elements.