Wisconsin Grocers Want to Tap the Fresh Beer Market

Associations Now

“We are losing enough market shares every year, so we are just trying to protect the little bit we do have left.” The post Wisconsin Grocers Want to Tap the Fresh Beer Market appeared first on Associations Now

Executive Connections: SLA Says It "Big"

Executive Connections

I hope you had an opportunity to see the advertisement that appeared in the Wall Street Journal before and during the 2008 Annual Conference & INFO-EXPO in Seattle promoting the role of information professionals. I always said that I would not be impressed with SLA's efforts to market librarians (not SLA) until I saw an ad in the WSJ or Fortune or some other place our bosses would see it. Executive Connections. « And the Question Is? Main. |

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Canadian E-Waste Group Crosses Border With New Depots

Associations Now

market with the goal of making technology more accessible to those in need. The group is focusing its rollout on two of the country’s largest tech hotbeds—Seattle and Silicon Valley. market was in need of a similar service and that it was a dream of his to make the expansion.

[Guest Post] Your Association’s Website Is Your Best Member Recruitment Tool


The following blog post was written by SBI Association Management , a Seattle-based and AMCI-accredited association management company. Your website’s home page is the most important recruitment tool you have to market the value of joining and close the sale. How shopping for an association is a lot like buying a toaster on Amazon. Online purchases for all consumer goods are at an all-time high.

Florist Society’s Solution to Stress: A Little Flower Power

Associations Now

The Society of American Florists is embracing its product’s ties to ‘60s hippie culture in a new chill-out marketing campaign. Flower power is absolutely real and provides a moment of calm we all need in the fast-paced world we live in,” SAF Vice President of Marketing Jennifer Sparks said in a news release. The tour plans stops along the West Coast, including Portland, Oregon, and Seattle.

City-Based Manufacturing Groups Promote Their Economic Might

Associations Now

This spring, Made in NYC , a trade group of 5,700 small and medium-sized manufacturers based in New York City, launched a marketing campaign to promote the value of those businesses. It creates a stronger relationship between the consumer market in these cities and the maker movement.”.

Growth In Women-Related Cannabis Groups

Associations Now

There are female cannabis doctors, nurses, lawyers, chemists, chefs, marketers, investors, accountants and professors. Groups, such as the Seattle-based Marijuana Business Association , are feeling the effect. The number of women entrepreneurs in the marijuana industry is on the rise.

Booksellers Association: Membership Grows as Indie Stores Expand Reach

Associations Now

Teicher admits, however, that the pressure of increased minimum wages in some parts of the country, such as Seattle , are putting pressure on what has traditionally been a low-margin industry. ” Rising real-estate prices in urban markets are adding to the industry’s challenges.

Why High-Tech is High(er) on the List for Meeting Planners

Associations Now

And if you are thinking that focusing on a city’s tech scene narrows your options to a few places—San Francisco, Seattle, New York, or Boston—think again. Our tech expectations have grown considerably over the years—here’s how smart destinations are staying ahead.

Association Provides Google-Eyed View of Its Tradeshow

Associations Now

That was the intent of the Washington Restaurant Association, which used Google Glass to livestream its 2014 Northwest Foodservice Show in Seattle April 13-14.

Alpaca Association Works to Discourage Get-Rich-Quick Schemes

Associations Now

I honestly believe that what may have happened in that ranch in Oregon is that it started off with the best of intentions and then things got out of hand,” Pacific Northwest Alpaca Association President Chris Sturgeon told The Seattle Times in March.

The Hourglass Blog: Don't Forget the Baby Boomers

The Hourglass Blog

Not too long ago a friend sent me a link to this article about "Why Marketers Cant Afford to Ignore Baby Boomers." In a culture that endlessly focuses on youth, the article warns marketers not to overlook a group that has tremendous buying power: the 78 million Baby Boomers in the U.S.

California Uber Ruling Boosts Taxi Associations, Unions

Associations Now

“It is crucial for state and local governments to develop proactive legislation as our industry continues to evolve and the market expands,” NLA President Gary Buffo said in a news release.

The Highs and Lows of Per Diem Rates

Associations Now

in particular, where rates decreased in just 11 of the top 100 markets, according to the index. Other top cities on the list [PDF] in the United States include New York ($523.05), Boston ($502.69), Seattle ($418.89) and Washington, DC ($411.10).

Lunchtime Links: How to Capitalize on Member Ideas

Associations Now

How to turn that idea into stronger engagement , and more, in today’s Lunchtime Links: A good idea: At ASAE’s 2013 Marketing, Membership & Communications Conference, Eric Lanke, CEO of the National Fluid Power Association, talked about the role of members in association project planning.

Bridging the Data Disconnect Between Nonprofits and Their Funders

Beth Kanter

Mortgage Associations Fight Unusual Plan to Save Homes

Associations Now

Home prices are on the rise, and headline writers across the country couldn’t be more ecstatic: “Housing Market Heats Up,” “Firing on Most Cylinders,” “Housing Market Roars to Life.”.

Can You Measure Love?

Beth Kanter

” I hope you’ll join me. (Check out their “ Make Love, Not Spam e-book on how to get better results with email marketing) Here’s how many nonprofits are being generous and leveraging love !

Despite Treasury Guidelines, Banks Still Wary Of Pot Shops

Associations Now

This is a huge victory for our members, our communities, and the banks that take this opportunity to serve a thriving new market,” NCIA Executive Director Aaron Smith said in a statement. Last week, the U.S.

Three Analytics Tools to Gauge Your Social Audience’s Pulse

Beth Kanter

She is a public speaker, consultant, and event planner and heads up programming, marketing, and event logistics for the series. Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book.

Tools 104

Study: Why Business Travel Costs Vary Significantly by City

Associations Now

Additionally, 10 of the 15 most expensive cities for business travelers—such as New York City, Boston, San Francisco, and Seattle—are on the East Coast or West Coast in the lower 48.

111 Intriguing Chats for 2011


It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Analyst of Social Computing & Interactive Marketing @ Forrester, tracking Social Media, Twitter, Influence & Facebook & WOM. I know a thing or two about marketing. Marketing Strategist. Marketing. Follow – aerospace, defense, marketing, public policy and old media.

Let Your Message Fly on a Platform You Don’t Own

Associations Now

That growth, particularly in the political sector, highlights the need to think beyond your own website when it comes to content marketing and advocacy. Meanwhile, a guy from Seattle named Ben Haggerty was preparing his next big career move.

Business Ideas for Women


She desired more from life, and so she looked for work and got a job with Brewer Labatt, where she rose in the ranks to become the head of marketing. She grew up in Seattle and started working at the age of 15. Marketing agency.

Myth Busting around Scale

Beth Kanter

Note from Beth: I’m hosting a small army of guest bloggers, grantmakers, who are attending the GeoFunders National Conference taking place this week in Seattle. That organization will need a deep bench in marketing/ PR and have a savvy lawyer on call. Photo by Tsmall.

Are Your Creepy Pitches Spooking Your Supporters? Pitch Fail and How To Fix It!

Beth Kanter

You want a pitch that is remarkable—meaning interesting enough for people to remark on it to you and (pay attention because this next part is very important in terms of word-of-mouth marketing) to others. Flickr Photo by Las-Initially.

Association Brain Food Weekly: 5.18.18

Reid All About it

explains how to develop, market and roll out a trial program. I’ve been transcribing my March 2001 journal from when I traveled via Amtrak Coast Starlight sleeper car from LA to Seattle… Did you know the Coast Starlight and Pacific Surfliner go right along the California coast?

What Smart Associations Do Differently

Association Adviser

The economy, financial markets and labor market are greatly improved (see chart below). Seattle Seahawks. Stock Market #. “If you want someone to reference your website first, read your newsletter or sign up for a program when it’s convenient for them, a mobile site is essential,” said Kelly Donovan , team leader for online marketing at Naylor, LLC. Hank Berkowitz, Association Adviser.

Texas 69

How SLA members were involved in Alignment research - TypePad

Executive Connections

   In the language exploration phase of the research, we held five separate focus groups for information pros in cooperation with SLA chapters in Vancouver, Seattle (two sessions, one just for students), Los Angeles and D.C., Executive Connections. « Why This Is the Right Name | Main. | "An Historic Vote for a Second Century" Guest Blog from 2009 President Gloria Zamora » 13 November 2009. How SLA members were involved in Alignment research.

SXSW 2013 – Social by Global: Failure Is Not An F-Word!

Beth Kanter

Once you can understand your reaction – and if you are a person who tends to blame yourself, it is important to understand how making a mistake makes us feel bad and how to let that feeling of shame go. I learned a technique for this from Seattle-based improvisation teacher, Matt Smith. This week I was in Austin, TX for SXSW Interactive Festival where I presented or facilitated at several social good sessions or events.