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City-Based Manufacturing Groups Promote Their Economic Might

Associations Now

This spring, Made in NYC , a trade group of 5,700 small and medium-sized manufacturers based in New York City, launched a marketing campaign to promote the value of those businesses. The Urban Manufacturing Alliance wants to “create a stronger relationship between the consumer market in these cities and the maker movement.”.

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Association Brain Food Weekly: 5.18.18

Reid All About it

explains how to develop, market and roll out a trial program. Some quick hits before we get to the list of free webinars: Good advice: how to make your social media feed more interesting. ( Presenters: Myllisa Patterson, Director of Marketing, CrowdCompass by Cvent. Alyssa Peltier, Customer Marketing Manager, Cvent.

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Three Analytics Tools to Gauge Your Social Audience’s Pulse

Beth Kanter

Three Analytics Tools to Gauge Your Social Audience’s PulseGuest Blog by Ritu Sharma, Co-Founder & Executive Director, Social Media for Nonprofits. In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Then check out Simply Measured.

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SXSW 2013 – Social by Global: Failure Is Not An F-Word!

Beth Kanter

I was only there for 48 hours, but I did two workshops on two different topics ( nonprofit social media managers workshop and measurement ), a discussion on impact measurement in the Beacon Lounge , and lighting talk failure Good By Global (the Social Good Summit at SXSW).

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The Hourglass Blog: Don't Forget the Baby Boomers

The Hourglass Blog

Not too long ago a friend sent me a link to this article about "Why Marketers Cant Afford to Ignore Baby Boomers." In a culture that endlessly focuses on youth, the article warns marketers not to overlook a group that has tremendous buying power: the 78 million Baby Boomers in the U.S. Labels: Baby Boomers , Marketing.

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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.

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What Smart Associations Do Differently

Association Adviser

The economy, financial markets and labor market are greatly improved (see chart below). In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. Seattle Seahawks.

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