NXUnite

MARCH 4, 2024

To keep the momentum going even after your initial back to school event , consider using these tips to generate school spirit and maximize funds. Invest time in brainstorming effective fundraising themes and think through all the details—from marketing materials to auction items to merchandise—before selecting one. You’ve got this!

Tips 130

Tips Class Survey Marketing 130

Higher Logic

DECEMBER 27, 2018

My guess would be little to none, but you’ll still run into it, whether it’s in your inbox or your social feeds. Let’s talk about how leveraging social media to humanize your brand can help you foster more engaging connections with your audience. Is Your Brand a ‘People Person’ on Social Media? Become One.

Social Media 153

Social Media How To Marketing Communications 153

GrowthZone

JULY 31, 2017

Frank Kenny explains how to post to social media even when you’re too busy. Are you sometimes so crunched for time that you fail to post to social media when you meant to? But that doesn’t mean your social media content shouldn’t get posted. for 30+ ideas for what to post on your association’s social media.

Social Media 94

Social Media Tips Tools System 94

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs.

Marketing 64

Marketing How To Social Media Video 64

GrowthZone

SEPTEMBER 18, 2017

When it comes to spending time marketing your association on social media channels, it’s easy to “save it for another day.” Download “Social Media Survival” for. However, social media cannot be an afterthought because it’s critical to keep social media at the forefront of your association’s marketing strategy.

Social Media 83

Social Media Tips Software Tools 83

Blue Sky eLearn

SEPTEMBER 10, 2021

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

Email Marketing 283

Email Marketing Marketing Content Software 283

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Marketing 169

Marketing Tools Examples Content 169

Associations Now

APRIL 3, 2020

And keeping social media accounts safe is as important as protecting other arms of your organization. Social media security risks for businesses and organizations can’t be taken lightly,” says John Colburn of Sprout Social. “A — Content Marketing Institute (@CMIContent) April 3, 2020.

Social Media 111

Social Media Content Examples Tips 111

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Disciple Media

JUNE 12, 2023

Social media marketing has become an essential component of any successful small business marketing strategy. With the ever-growing number of users on various platforms, leveraging social media can help businesses connect with their target audience, increase brand visibility, and drive valuable engagement.

Social Media 36

Social Media Marketing Video Content 36

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs.

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

APRIL 19, 2024

And, unlike social media channels, your association controls the app. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. Hear about best practices, cutting-edge technology, tips to avoid common pitfalls, and real-world examples. Don’t be a data hoarder. |

Newsletter 210

Newsletter Content Social Media Education 210

Association Adviser

DECEMBER 6, 2022

You’re creating engaging content for your members and posting on your association’s social media pages consistently — nice work! However, have you thought about how your employees' and board members’ online interactions can help or hurt your social media marketing efforts? Learn more.

Tips 78

Tips Social Media Content Marketing 78

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

EventMobi: Association Events

SEPTEMBER 13, 2023

This organic connection is worth its weight in gold and can save you on big marketing costs. Here are 14 tips to help you get there! Use data to improve Member data should inform the types of programming, events, and marketing strategies you’ll implement moving forward. Making your brand stand out.

Member Experience 130

Member Experience Tips How To Software 130

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Class 98

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Create connections between your site and social profiles.

Social Media 52

Social Media How To Newsletter Content 52

Reid All About it

APRIL 12, 2024

Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. by Tony Rossell, Marketing General Inc. Member recruitment. Sponsorship.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

OCTOBER 18, 2018

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Pro Tip: For maximum understanding of the differences, read on and be sure to watch our featured video.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Blue Sky eLearn

OCTOBER 11, 2017

Whether you’re a solo eLearning hero or you’re like the Avengers and you have a whole squad, we are counting down 10 tips that’ll help you put some POW into your program! Tip #10 – Preparation. Tip #9 – Consistency. Tip #8 – Outsource. Tip #7 – Timeline. Stick to them!

Tips 215

Tips LMS Mooc Social Media 215

Blue Sky eLearn

MAY 16, 2019

Here are some tips to get you started: Education Department Overview. You may have a full marketing department handling everything, you may not. Either way, it’s important for your education department to understand what marketing is doing! Some important items are: The marketing calendar. Other Documentation.

Tips 211

Tips FAQ Education Sample 211

GrowthZone

NOVEMBER 15, 2018

When creating a marketing plan, many organizations miss the opportunity to clearly differentiate between a strategy and other plan components. Strategy” refers to the long-term planning and implementation of methods to help an organization achieve its marketing goals. Not a strategy: To grow our share of the market.

Tips 96

Tips Marketing Sample Social Media 96

Associations Now

DECEMBER 20, 2019

New research shows that users are moving away from public social platforms. It’s no surprise that social media is—well, social. His insight comes on the heels of the company’s annual Social Media Trends Report. Another callout of Hootsuite’s report: the evolution of social media incentives.

Social Media 78

Social Media Video Report Conference 78

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Marketing Education Course 150

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Blue Sky eLearn

NOVEMBER 26, 2018

Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Millennials grew up with social media and like to share the products they buy and the things they do. If anyone you involve is active on social media – even better!

millennials 173

millennials Tips Social Media Strategy 173

Blue Sky eLearn

NOVEMBER 26, 2018

Having so many tiers is a genius marketing ploy because every time someone is a booking a flight, they will take that airline status into consideration. Millennials grew up with social media and like to share the products they buy and the things they do. If anyone you involve is active on social media – even better!

millennials 169

millennials Tips Social Media Strategy 169

Associations Now

JULY 8, 2019

People trust word-of-mouth marketing over company messaging. Consider a social media ambassador program to bridge the gap. That’s where a social media ambassador program comes in. Your ideal social media ambassador is someone with a passion for your cause who naturally emanates your brand,” Russom says.

Social Media 80

Social Media Content Tips Strategy 80

Freestone

APRIL 11, 2024

Giving life to your newly created marketing piece in multiple channels goes a long way. Scaling is so important for small organizations with limited marketing resources. Leveraging your marketing automation tools will help infuse dynamic content and create templates that you can then reuse. Is it OK to repurpose content?

Content 80

Content Revenue How To Social Media 80

GrowthZone

JANUARY 10, 2023

It’s so frustrating, especially if you posted the event or program on social media again and again. The fact is, it’s virtually impossible to dependably reach the people in your audience through social media. It’s not social like the social media platforms. Some additional tips….

Social Media 148

Social Media Newsletter Tips Tools 148

Higher Logic

APRIL 9, 2019

Choosing imagery for your content marketing campaigns is really hard. Pro Tip: If you come up with a great metaphor for your photo, and you didn’t already have something like that in your content, work it in. Related: 17 Essential Email Design Tips: Inspiration for the Non-Designer. See the photo we chose for this blog header?

Content 153

Content Marketing Social Media Tips 153

Association Briefings

OCTOBER 19, 2020

When executed properly, social media is one of the best tools for an association to create an industry “brand” that’s seen as an informational authority. Here are seven social media tips to keep your followers excited about your organization’s social channels. In 2020, over , 3.6 In 2020, over , 3.6

Social Media 52

Social Media Video Content Press Release 52

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. Resource: Email Marketing vs. Marketing Automation [Explained]. Tip #2: Let Association Members Choose Email Frequency.

Tips 166

Tips Email Marketing Newsletter Communications 166

ISAE

NOVEMBER 28, 2023

Tailor Alumni Communications with Enhanced Data: 5 Tips Your alumni aren’t the same now as they were when they were students on campus. Whether you’re updating your alumni outreach strategy or developing one for the first time, we’ll provide tips for how you can obtain and implement alumni data for better communications and engagement.

Communications 52

Communications Tips Tampa Social Media 52

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

Freestone

DECEMBER 16, 2023

Read our blog for three helpful tips. Follow these tips to refine your program in 2024: 1. Do you leverage a learning management system (LMS), association management software (AMS), social media, or more? TECH TIP: Choose Freestone LMS to deliver interactive live and on-demand learning content.

Education 58

Education Tips LMS Learning Management System 58