article thumbnail

Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.

Revenue 256
article thumbnail

Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. However, Non-Dues programs have the highest potential for overall revenue production. Host: ASAE Wed 10/25 at 9 a.m. –

Maryland 272
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Member recruitment. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn about planning a vendor showcase and revenue-generating potential. Organizer: ASAE Suburban Maryland Network (Columbia Idea Swaps) Thu 4/18 at 9:30 a.m.

Revenue 210
article thumbnail

Association Brain Food Weekly: 3.12.21

Reid All About it

This investment can produce great returns to retention and revenue.”. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Innovation method. It means “jumping out of the system.”

Nashville 370
article thumbnail

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. They’ve built content partnerships with recruiters and PR agencies. A job board will attract millennials—and revenue too thanks to the employers who post positions.

article thumbnail

Need More Non-Dues Revenue?

Association Adviser

As my colleague Bob Burris is fond of saying, “ It’s a different brand of ball being played out there ,” whether you’re recruiting or retaining members, selling advertising, sponsorships and exhibit space, or building out your professional education programs. Improving revenue consistency and forecasting. Live Events.

Revenue 60
article thumbnail

Association Brain Food Weekly: 5.15.20

Reid All About it

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Chapter sponsorships. Virtual event sponsors and exhibitors.