Energizing Member Engagement

Potomac Core

Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . By following this approach these Association Executives are now energizing member engagement. Energizing Member Engagement is a Must for Trade Associations .

Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. Members connected with one another in the same ways, emailing friends and colleagues or meeting up at events. As members engaged, the community gained traction.

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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Meeting and conference attendees increasingly expect ways to engage organizers, presenters, and each other – from the moment they register until months after the event. Mobile event apps can be integrated with an online community platform to drive engagement prior to and following an event.

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue.

Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

Could the same concept apply to building a community for your customers or members on social media? You have more engagement with your customers/members. You can try to engage your customers or members, but everyone else is also there.

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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that.

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Membership Hack: Fitness Challenge

Associations Now

During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. Members use ChallengeRunner , a free fitness app, to track their steps. “We

Association Brain Food Weekly: 5.29.20

Reid All About it

The weekly list of free educational events and resources for the association community… Reboarding members. WBT shares ideas for using what you learn during reboarding to better serve members. How to Go Virtual (While Still Creating an Engaging Experience).

Top Tips and Tricks From 2019 Membership Hacks

Associations Now

In the weekly Membership Hack column, we share small ways that associations save time, money, and resources while delivering value to members. Nothing speaks more to member value than showing a return on investment. Other incentives can help you recruit new members.

Association Brain Food Weekly: 3.15.19

Reid All About it

Billhighway shares advice on ways your association can provide member recruitment training to chapters and affiliates. Being from Massachusetts, we scoffed at such a ridiculous statement. Harald Becker, Director Industry Engagement & Research, Microsoft.

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#ASAE19 Game Changer: Drive Engagement With Connectional Intelligence

Associations Now

Hear More From Erica Dhawan Erica Dhawan will speak about how associations can use connectional intelligence to unlock engagement opportunities at her Game Changer session at the ASAE Annual Meeting & Exposition in Columbus on Monday, August 12, at 2 p.m.