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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

Successful publications are well thought out with their target audience in mind – you won’t get there by playing a guessing game to understand your members. Tracking behavioral data offers valid insights about how your members engage with your association online. Get creative. Read the full case study.

Tips 136
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Association Brain Food Weekly: 5.29.20

Reid All About it

Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

San Diego 259