article thumbnail

Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement.

article thumbnail

Membership Hack: Fitness Challenge

Associations Now

During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. We offer the challenge as a fun member benefit to keep [members] entertained and active during this busy time,” says Hannah Naranjo, MSCPA communications and membership specialist.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

For example, the Massachusetts Society of Certified Public Accountants (MSCPA) created an advertising kit to send to advertisers, showing them what they had available and including stats about its member engagement and demographics. How can you prove to potential advertisers and sponsors that yours is the location to choose?

Revenue 191
article thumbnail

8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter. Being notified with relevant, timely information in the form of a mobile-friendly blog or newsletter can help drive engagement and build stronger connections for future conferences and events.

article thumbnail

Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

But if you’re an organization where customer or member engagement is high priority, retention is a major KPI, and your customers and members need the support of the organization and one another to succeed in their jobs, you’d get much more value out of a platform meant for online community.

Tips 136
article thumbnail

Association Brain Food: 5.6.22

Reid All About it

Learn how to identify the content that will keep your members engaged, the member engagement challenges that almost every association has—and how to overcome them, the UX mistakes that are driving away your members, and the features your membership site needs to be successful. Member Engagement Specialist.

article thumbnail

Association Brain Food: 2.3.23

Reid All About it

Elevating Member Engagement (Radio Free 501c ) Radio Free 501c, the podcast of Rogue Tulips Consulting (formerly Nonprofit Conversations) features guests from across the nonprofit community and the business world to share expertise on a variety of topics related to the practice of nonprofit management. . CMP credit. .

LMS 40