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Membership Hack: Fitness Challenge

Associations Now

During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. We offer the challenge as a fun member benefit to keep [members] entertained and active during this busy time,” says Hannah Naranjo, MSCPA communications and membership specialist.

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Association Brain Food: 4.5.24

Reid All About it

Another is persuading members to make time for association engagement. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. More info/register (ASAE members only).

Revenue 256
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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. You have more engagement with your customers/members. Trying to build a community on social media isn’t easy. We think so.

Tips 136
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8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

A mobile event app provides a great opportunity to promote sponsors and boost the visibility of exhibitors, keeping your attendees informed and engaged every step of the way. Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Monitor social media feeds + hashtags.

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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

If you can offer targeted advertising capabilities to advertisers, displaying certain ads based on members’ data , they’ll love it. Think of how social media networks allow advertisers to choose who they’d like to show their ad to based on demographics, interests, engagement.

Revenue 191
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3 Topics for Medical Society Execs to Watch

Forj

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. There is no “one size fits” all approach to membership marketing. Association Management Challenge.

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Association Brain Food Weekly: 3.12.21

Reid All About it

Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. Learn how associations are using contextual engagement to improve member engagement and drive revenue. It seems worse now than ever. CAE credits.

Nashville 370