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Association Brain Food: 4.5.24

Reid All About it

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. While up in Massachusetts, I cooked dinner a few nights for my parents and got takeout (pizza and Italian food) on the others. Seems like a good place to start. 1 CAE credit.

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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. Increase non-dues revenue. For example, the Massachusetts Society of CPAs (MSPCA) increased their non-dues revenue by $14,000 when they leveraged community advertising.

Tips 136
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Three Small-Scale Ideas for Free Membership

Associations Now

When you rely on member dues as a significant revenue source, free membership sounds scary. It’s the month right before AWP’s annual conference when online registration comes at a discounted price to members. But you don’t have to go big: Limited free membership offers might provide just the boost you need.

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Three Small-Scale Ideas for Free Membership

Associations Now

When you rely on member dues as a significant revenue source, free membership sounds scary. It’s the month right before AWP’s annual conference when online registration comes at a discounted price to members. But you don’t have to go big: Limited free membership offers might provide just the boost you need.

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Association Brain Food Weekly: 7.23.21

Reid All About it

Webinar pricing/sponsorships. I spent time up in Massachusetts last week with my family enjoying local pizza, my brother’s carnitas, and Italian cookies and pastries , so time in my NC kitchen was limited. Don’t Leave Money on the Table: How to Level Up Your Non-Dues Revenue Strategy with Video (NDaP Monthly Expert Series).

Video 195
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Association Brain Food Weekly: 5.29.20

Reid All About it

Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. In cases of cancelled/postponed events, associations are struggling to find ways to save sponsorship revenue. It’s blueberry season here in North Carolina. More info/register.

San Diego 259
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What Should We Make of “Pay What You Want”?

Associations Now

The no-price price tag blends a purchase with a donation, turning the conventional transaction on its head. The band made headlines around the world for what the album lacked: a price tag. Not being a big fan of the band, I didn’t download the album for any price. The Impact of the Price You Pay. synagogues?

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