What We Can Learn From Sermo – and What We Can’t
Guilt by Association
APRIL 6, 2009
It was the first professional social network for physicians, founded in September 2006. Some reasons why: Sermo works hard to keep technology in the background. When Sermo develops features, Ashe said the recurring question is, “Does this create harmony between the community and technology, or put our community at war with it?” This is a good principle for any social network. With some pride, Ashe said these conversations are starting to move company stock prices.