Is Your Technology Seamless?

Associations Now

A few smart words from a guy who built his life in technology could help you figure out your own technology balance. The Markens Group , a Springfield, Massachusetts-based AMC, recently sponsored a talk by Steve Wozniak, the cofounder of Apple. (It Among the many things the Apple II mastermind brought up during his panel discussion at the MassMutual Center was the idea of technology needing to enable us to be better, rather than getting in the way of what makes us best.

Association Brain Food Weekly: 5.29.20

Reid All About it

It covers virtual event strategy and technology, including a list of platforms for different purposes. Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good.

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With Video - Seconds Matter to Your Audience - Here’s Proof

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I came across this article on CNN Tech about a new study from the University of Massachusetts Amherst and Akamai Technologies which says you’ll lose 40% of your audience if you don’t start playing video before 10 seconds after landing on your page. Well maybe it is only easy to me because I’ve needed to become quite well versed in the various video delivery platforms, technologies, and techniques. Association Websites Technology Video Marketing

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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

The content within those emails might include an intriguing sneak peak of the journal (since you know he’s interested), a special discount offer (perhaps price was holding him back), a reminder of what differentiates your publication, you name it. For example, the Massachusetts Society of CPAs (MSPCA) increased their non-dues revenue by $14,000 when they leveraged community advertising.

Tips 123

Thursday Buzz: Amazon Lights a Mobile Fire

Associations Now

Also: Make sure your organization has a strong handle on technology issues, or you might be going in two directions at once. Noncompete clauses have been in the news recently thanks to a fight over them in Massachusetts. You may want to take a gander at Microsoft’s proposed pricing changes. The online retailer’s first smartphone makes up for its late market entry with an attention-grabbing new feature.

Drive-In Downer: Why Digital Films Could Sink Iconic Theaters

Associations Now

But the United Drive-In Theatre Owners Association (UDITOA), formed in 1999 “to ensure that drive-in theatres remain a viable and competitive part of the motion picture industry,” says the rise of digital technology might endanger the drive-in’s long-term future. However, the equipment required to screen a digital film is different and costly—with a price tag of more than $70,000 per projector.

What We Can Learn From Sermo – and What We Can’t

Guilt by Association

Some reasons why: Sermo works hard to keep technology in the background. When Sermo develops features, Ashe said the recurring question is, “Does this create harmony between the community and technology, or put our community at war with it?” With some pride, Ashe said these conversations are starting to move company stock prices. It’s fertile ground for fraud, abuse or price manipulation.

Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The Price of the Coronavirus Pandemic (source: The New Yorker) April 13, 2020 – As April arrived, businesses, large and small, decided not to pay rent, either because they didn’t have the cash on hand or because, with a recession looming, they wanted to preserve what cash they had. About this list.

Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future.