Millennial Member Engagement: 6 Little Hacks to Try

MembersClicks

A few weeks ago, I had the opportunity to attend Membership2020 , a one-day learning event centered around next-gen recruitment and retention strategies. While the takeaways were boundless (and the insights fascinating), there were a few little hacks (related to Millennial member engagement) that I found particularly interesting. association management member engagement membership management Association Views

What If Your ED Was a Millennial?

YourMembership Blog

There’s plenty of talk among organizations on how to recruit and engage Millennials but are you getting them involved to the point they are assuming the role of your next ED? And what would your organization look like if it was Millennial led?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

What If Your ED Was a Millennial?

YourMembership Blog

There’s plenty of talk among organizations on how to recruit and engage Millennials but are you getting them involved to the point they are assuming the role of your next ED? And what would your organization look like if it was Millennial led?

Three Ideas to Ramp Up Digital Member Engagement

Associations Now

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year.

Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development.

10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

What do your members want? The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention.

Your Member Recruiting Campaign Will Fail Without This

YourMembership Blog

Ideas to help you engage, empower and retain members. April 24th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. It’s more than just making sure your offerings are in tune with what your members want and need. But it’s not just the millennials who are struggling with reasons to join their parents’ (or grandparents’) organizations. Member Engagement + Retention.

Building Buy-In for an Online Community at Your Association

Higher Logic

This is how you can prove your new member community will be a valuable technology investment. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. Use community to reach future members.

Engaging Younger Supporters

Wild Apricot

Millennials are now the largest generation in American history. How is your organization embracing, recruiting and reaching out to this generation? engagement member engagementread more ).

4 Free Member Benefits for Under-30s

GrowthZone

Millennials want a brand that motivates, guides, and connects them through experiences.”. The Perks of Association Membership for Young Professionals is an unbranded, free flyer for associations to use for member recruitment. designed to help members to develop professionally.

A Simple Tactic to Appeal to Prospective Young Members

GrowthZone

In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. Of all the benefits associations should promote in order to attract young members, resume building is particularly enticing. “By Tweet.

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Millennials get their share of depressing headlines these days—like this one from NBC News : “Majority of millennials are in debt, hitting pause on major life events.”. A stunning sad fact: only 22 percent of millennials are debt-free. The state of millennial membership. Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs.

Associations and the Vision Thing

YourMembership Blog

But we wanted more, in part because we knew our customers and the members they serve needed and expected more. Alternatively, a recruiter could search for qualified candidates based on the courses they’ve taken. We know you and your members are counting on us.

LMS 195

From the Corner Office: Scott Wiley, CAE

Association Adviser

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . SW : Engage with us.

Ohio 142

The World of Opportunities for AMCs: A YM Perspective

YourMembership Blog

These include: How to remain a relevant concern for their members and industry they serve. How the serve an evolving membership, specifically the need to address generational changes within their member structure. How to retain members and recruit new members for the future.

Mission possible: Finding and keeping volunteers

Aaron Wolowiec

It’s the first board meeting of the year and the room is packed with enthusiastic volunteer board members. And later that month, committee members flock to your building to discuss the assignments for the year. Are you seeing a surge in GenX and millennial volunteers?

The Trick to Innovating with Gen Y

YourMembership Blog

Ideas to help you engage, empower and retain members. How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Innovating with millennials sounds like a no-brainer.

Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. Members tell us we’re sending them too much. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled.

How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. Every staff member uses it regularly and can provide valuable insight about how end users should use your tech tools.

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Offer member and non-member pricing.

What Makes Young Members Tick?

Associations Now

While many from the Gen Z and millennial generations decide to join associations, they’re skeptical about the value and benefits that membership brings. Did you know that by next year, millennials will make up more than half of the global workforce? Peer-to-peer recruitment.

Association Brain Food Weekly: 3.3.17

Reid All About it

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. How Millennials and Baby Boomers Can Work Together.

Association Brain Food Weekly: 12.2.16

Reid All About it

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Host: Engage Software.

Association Brain Food Weekly: 12.2.16

Reid All About it

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Host: Engage Software.

Association Brain Food Weekly: 12.13.19

Reid All About it

Millennials are spending more time at home than previous generations , per research uncovered by Sarah Todd at Quartz. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party.

Association Brain Food Weekly: 10.27.17

Reid All About it

The Halfway Rule ,” as explained by Amanda Kaiser at Smooth the Path, is one that no association should forget, especially when it comes to dealing with newer and younger members. Presenter: Becky Willis, VP of Enterprise Engagement, EdCast. Recruit and Retain Millennial Members.

LMS 195

Association Brain Food Weekly: 5.15.20

Reid All About it

How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Association Brain Food Weekly: 3.9.18

Reid All About it

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. Learn the seven steps to event marketing survival and top tactics to attract and engage attendees.

Does Your Member Communication Tell Your Association?s Story Well?

Association Adviser

Does your member communication convey who your association is, what you do and how it relates to members? One report states that Millennials have a 12-second attention span when browsing online and Generation Z has an 8-second attention span. Members.

New Survey Highlights Challenges Facing Small-Membership Associations

Associations Now

The survey of organizations with fewer than 500 members revealed positive membership trends but found ongoing concern about delivering member value. The survey gathered input from 487 organizations that represent fewer than 500 members and have operating budgets of less than $500,000.

9 Steps for Building Member Personas

Higher Logic

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Why Are Member Personas Important?

Association Brain Food Weekly: 11.10.17

Reid All About it

Reggie Henry, Chief Information and Engagement Officer at ASAE, said in a recent Association Success post : “…as our communities grow, the possibility of really knowing our members and responding to their needs effectively becomes more elusive. Members can find information anywhere.

Tuesday Buzz: Increase Your Appeal to Introverts

Associations Now

Don’t leave your introverted members out in the cold. Create opportunities to get them engaged by respecting their personality traits. Also: Give your boomer members a little notice. Associations are hungry for advice on recruiting millennials.

Eric Lanke: Who Revolves Around Who?

Eric Lanke

Member Engagement. I also read this fantastic post on SocialFish by Ryan Crowe about an outsider Millennials perspective on associations and association membership. I am a member of several associations. But isnt that what a member ultimately wants? Eric Lanke.

Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters.

Does Your Membership Team Have a Diversity and Inclusion Mindset?

Associations Now

Their “Ask The Guru” discussion looked at how to maximize member engagement through diversity and inclusion efforts. The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I.

Team 59

Lunchtime Links: How to Get Volunteers (And How to Keep Them)

Associations Now

Like zombies, committee members engage in busy work instead of generating new ideas to further the mission of the organization,” she writes, citing advice from Elizabeth Engel, CEO of Spark Consulting. How does your organization recruit and retain volunteers?

Challenges Continue, but Membership Stays Strong

Associations Now

The truth is, membership teams face a lot of heartache, and probably some sleepless nights, thinking about membership acquisition, engagement, and retention. If your membership team has thought long and hard about how to engage younger members , it’s for good reason.

Association Brain Food Weekly: 8.9.19

Reid All About it

Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics. I’m wondering if the growing personalization trend will lead to members expecting their association to personalize content too.

Social Media Roundup: Employee Satisfaction Is Like Brand Engagement

Associations Now

How your brand-engagement strategy translates to your employee-satisfaction techniques. When it comes to improving engagement among your office staff, here’s the number-one rule: Satisfy your employees as you would your members.