New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership Blog

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. Interesting thought, but I don’t think a new member packet on its own comes close to getting the job done. That’s where member engagement lives.

Motor City, ASAE 2015 and a Remarkable Year at YM

YourMembership Blog

A lot has happened at YM since we were in Nashville last year for ASAE. We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations.

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Association Brain Food Weekly: 7.17.20

Reid All About it

Pandemic engagement strategies. Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset.

Association Brain Food Weekly: 5.1.20

Reid All About it

Engaging virtual attendees. Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. How is your association demonstrating leadership to its members and community?

Association Brain Food Weekly: 4.24.20

Reid All About it

I’m reading a lot about “Zoom fatigue” these days, which concerns me because associations are relying on Zoom (and other web-conferencing platforms) to educate and connect members to each other. Fri 4/24 at 1 p.m.* – 13 Secrets to Help You Create an Insanely Engaging Virtual Meeting Today.

Association Brain Food Weekly: 2.2.18

Reid All About it

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. and how to get the right statistics to prevent national and chapter level members from leaving.

Get Them in the Door: Inside a 10-Month Trial Membership Offer

Associations Now

One association has let new members join for free since March 1. And new members joining for free get all the same benefits as existing paid members. Every new member joining through the free offer is being tracked with a common member code so AOA can track the cohort over time.