Associations Now

NOVEMBER 7, 2019

Looking to bring more value to its non-scientist members and the general public, the American Association for the Advancement of Science recently launched Science on Tap , a newsletter that curates the week’s scientific news in an easy-to-digest format. They also tested it with advocate members and the general public.

Newsletter 53

Newsletter Education Products Member Experience 53

Reid All About it

FEBRUARY 9, 2024

I’m happy to feature it as long as it’s not too product-centric. Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? 1 CAE credit.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Association Analytics

SEPTEMBER 8, 2022

And members’ behaviors changed. You may have noticed that your members were engaging with your organization in different ways. In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. Use your data to optimize people and products.

Revenue 169

Revenue Products Discount Class 169

Reid All About it

JANUARY 29, 2021

I’ll be happy to feature it as long as it’s not too product-centric. Fri 1/29 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Wed 2/3 at 11 a.m. CAE credits.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

NOVEMBER 26, 2021

I’ll be happy to feature it as long as it’s not too product-centric. How to Rethink Your Association’s Newsletter from the Ground Up. Newsletters are a staple of association life. Is it time to rethink your association’s newsletter? 15 Ways to Take Your Newsletter to the Next Level. Wed 12/1 at 1 p.m. –

Newsletter 195

Newsletter Revenue Certificate Leadership 195

GrowthZone

DECEMBER 3, 2021

Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked. In one of his newsletters, he sent a word find similar to the one in this article. The Crockett Area Chamber used the puzzle Frank had provided and had multiple people engage with that post.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Reid All About it

JANUARY 28, 2022

I’ll be happy to feature it as long as it’s not too product-centric. Learn about the importance of properly positioning your benefits, how to best communicate the value of your member benefits, drive member engagement and member retention, how to present your benefits for maximum engagement, and how to deliver a better member experience.

Newsletter 195

Newsletter Survey Team Software 195

EventMobi: Association Events

NOVEMBER 9, 2023

When new members join your organization, it’s important that they feel invested in your cause, resources, or opportunities. Optimize your member orientation process to show off the top qualities of your organization’s culture. Give members engagement tools and opportunities.

Member Engagement 130

Member Engagement Social Media Software Newsletter 130

Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. I’m happy to feature it as long as it’s not too product-centric.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 7, 2023

I’m happy to feature it as long as it’s not too product-centric. Fri 7/7 at 10 a.m.* – Association Products | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. Our topic this month is product development. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. I’ll be happy to feature it as long as it’s not too product-centric.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Aaron Wolowiec

JULY 18, 2012

In addition to driving the development of timely follow-on educational programs, and aiding learners in linking theory (presented at the conference) with practice (challenges encountered on the job), curated content can also support organizational recruitment and retention efforts (by delivering quality products and services that members value).

Member Engagement 100

Member Engagement Content Conference Social Media 100

Blue Sky eLearn

FEBRUARY 4, 2020

Manage registration, marketing efforts, and product add-on revenue all through your main database. Gone are the days of sending out a single monthly newsletter round-up of your association’s activities and opportunities. Multi-channel communications are truly the future of member engagement. Email Newsletter.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

MAY 5, 2023

I’m happy to feature it as long as it’s not too product-centric. She is an in-demand speaker for association leaders worldwide and is at the forefront of exploring how member and attendee engagement is rapidly changing. Host: Product Design Community *All events are online at Eastern Daylight Time unless otherwise noted.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JULY 30, 2021

I’ll be happy to feature it as long as it’s not too product centric. How to Use Your Member Engagement Scores. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Tom Morrison

JULY 30, 2014

You see, in 2006 we decided the number one strategy in the strategic plan was to put members FIRST.do Look at our key numbers and the increase since 2006: Membership Increase: 13% Dues: 25% Revenue Per Member: 33% Non-Dues Revenue: 132% Associate Sponsorships: 68% Net Worth: 1,058% 98.5% At best 32% open email newsletters.

Member Engagement 40

Member Engagement Newsletter Cost Communications 40

Reid All About it

MARCH 17, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. I’m happy to feature it as long as it’s not too product-centric.

Revenue 205

Revenue Certificate Committee Leadership 205

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

DECEMBER 2, 2019

Members can ask questions about certain products, share feedback with staff, and submit ideas about how to use products. The community gets more eyes on Sephora’s brand, connects customers to answer each other’s beauty questions, and, we assume, results in more product sales. Glossier’s community is a similar example.

Examples 156

Examples Software Newsletter Review 156

Reid All About it

JULY 24, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.

Montana 259

Montana Revenue Case Study Conference 259

GrowthZone

MARCH 9, 2020

To receive the latest ASAE updates and access a daily coronavirus tracker, sign up for the Associations Now Daily newsletter. Download the 2020 Association Industry Survey Results >> Why Member Engagement No Longer Means Face-to-Face. For questions, contact the ASAE Public Policy team at publicpolicy@asaecenter.org.

Newsletter 148

Newsletter Survey Industry Member Engagement 148

Reid All About it

JANUARY 21, 2022

I’ll be happy to feature it as long as it’s not too product-centric. Top Productivity Hacks (Open Networking). Join your Fridays@4 friends for this open networking session focused on sharing your favorite productivity hacks. Josh Slyman, Director of Product Strategy at Web Scribble. More info/register. Host: Fridays@4.

Survey 195

Survey Newsletter Price Technology 195

GrowthZone

DECEMBER 20, 2022

We hope you enjoy (and can relate to) hearing from our customers and how they are reaping the benefits of using GrowthZone’s software solutions to grow member value, increase productivity, and boost revenue. We asked users to explain how using GrowthZone software has benefited their association and/or members.

Software 78

Software Member Engagement Process Committee 78

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. I’m happy to feature it as long as it’s not too product-centric. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JANUARY 8, 2021

Data-driven empathy is especially useful for understanding the ever-evolving needs, interests and aspirations of your members, customers and colleagues. Don’t confuse busy work with productivity, they’re actually archenemies. 17 non-negotiable things your email newsletter needs right now. ( Ann Handley ). 1 CAE credit.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

EventMobi: Association Events

SEPTEMBER 21, 2023

Within the first couple weeks of member sign-up, it can be beneficial to: Send a welcome email Provide a thorough intro package Host a welcome event Connect members with mentors Something as simple as sending out a welcome message can increase member engagement with your email content by 33% !

Strategy 130

Strategy Software Social Media Discount 130

NXUnite

DECEMBER 13, 2023

Interactive Demo Days: We shine the spotlight on other mission-driven companies that provide services and products to nonprofits with demo days. Attendees can get a closer look at cutting-edge products and services designed to streamline nonprofit operations and grow their impact, while businesses can talk directly with potential customers.

Software 130

Software Discount Tools Resources 130

Associations Now

SEPTEMBER 4, 2013

A new report on associations’ membership-metrics practices shows strong desire but low success in measuring member engagement, and not a lot of strategic guidance, either. So, member-engagement tracking is a hot topic. The post went online at 8.) As an association CEO, she surely has plenty of email already.

Member Engagement 40

Member Engagement Survey Newsletter Analysis 40

YourMembership

JUNE 12, 2012

Add-On Products. Ideas to help you engage, empower and retain members. Being Thoughtful Takes a Minute… June 12th, 2012 | Posted in Member Engagement + Retention. In his newsletter he wrote about how the folks at Social Media Camp in Victoria, British Columbia made his experience memorable. Technology.

Member Experience 150

Member Experience Newsletter Social Media Software 150

Associations Now

SEPTEMBER 25, 2018

Four decades ago this year, a guy named Gary Thuerk sent an email promoting a new product line. The rise of email hasn’t just been a shot in the arm for marketing tactics like the ever-present drip campaign , but it’s also been a big win for editorial newsletters that are often driven by individual voices. Research the market.

Email Marketing 111

Email Marketing Tips Marketing Newsletter 111

GlowGlobally

JANUARY 31, 2014

And yet, how many associations take the time to find out what their customers think of them, or seek their feedback on important issues to help with product development or an evolving value proposition? Questions tend to focus around service issues rather than going to the heart of defining needs, gaps and relevance.

Member Engagement 60

Member Engagement Products America Marketing 60

Higher Logic

JANUARY 30, 2018

These professionals provide services such as posting articles and spurring new member-generated forum threads in your online community, as well as answering community questions. Additionally, community managers create and distribute newsletters, moderate community activity, and generate reports about member engagement.

Event Planning 218

Event Planning Video Project Content 218

Nimble AMS

NOVEMBER 25, 2022

Engagements: All association engagements . Memberships: Information on all members of the association . Merchandise: Data on merchandise inventories, sales and products . Members who have accounts may be more engaged in purchasing continuing education courses or event tickets than those without accounts.

Software 127

Software Association Management Proposal Committee 127

Association Adviser

JANUARY 18, 2019

This thinking in silos results in a series of satisfactory solutions that miss an opportunity for your association to provide a richer membership experience while enhancing your potential member value proposition. Update senior staff about each of your tech solutions’ revenue generation and member engagement metrics.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Association Success

MARCH 12, 2019

Product and content development will be approached in a collaborative, well-prioritized, and holistic way. Associations traditionally build their organizational structures around products like: membership, events, education, certifications, publications, research, and more. So, what does this look like? Acquisition Team.

Certificate 109

Certificate Discount Team Content 109

Reid All About it

JULY 10, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.

Montana 365

Montana Content Price Strategy 365

Socious

JANUARY 11, 2017

That’s the mark of an effective product, service, or strategy. Online member engagement falls into that category. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community.

Newsletter 100

Newsletter Member Engagement Press Release Recruiting 100