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Writing a Press Release for Associations

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Stick to one topic.

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How (and why) to Write an Association Press Release

GrowthZone

The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Key Components of a Press Release: Letterhead (identify that it’s from your organization). Post the release on your website.

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Building an Association Crisis Communications Webpage

GrowthZone

Set the tone: Whether targeting association members or your association’s industry stakeholders and regardless of the amount of or type of content, the tone should be helpful, sincere, and compassionate. How to Keep Members Engaged Amid COVID-19. >> Links to press releases. Media Statements (video or text).

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6 Ways To Engage Association Members

CMA Solutions

At CMA, we specialize in association management, membership outreach and member engagement. Our association management clients want more members, more attendance at their events and more purchases when it comes to their educational products. Member engagement makes all of it happen.

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How to Create an Association Crisis Response Plan

GrowthZone

It may not make the 6:00 news, but word can spread quickly through social media channels. Be transparent and make sure both your internal and external messages match (it’s possible that an internal person can appoint themselves as an unofficial spokesperson through social media). If necessary, distribute a press release.

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Less Gates, More Golden Tickets

YourMembership

September 13th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Social media gurus proclaim that avoiding social media will not stop the negativity, it will just ensure that it takes you longer to hear about it. Social Media and Business Trends.

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How to Find the Best Association Event Speaker

GrowthZone

From daily operations to special events, the funding challenge is ever present and a little creativity can go a long way in increasing member engagement at little to no cost. Often times, bringing in a speaker to an event helps increase attendance and engages attendees. Use social media and your email list.

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