11 Elements of a Winning Member Engagement Strategy

Higher Logic

The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. Why is a Member Engagement Strategy So Important?

3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Resource: 8 Practical Ways to Boost Engagement with Mobile Event Apps.

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Accelerating Member Engagement

Potomac Core

Accelerating Member Engagement. How does this or any financial news connect to Association member engagement? Is Member Satisfaction A Solution? Interest in the Association’s success, member benefits, products or services won’t get or keep their attention for long.

10 Proven Member Engagement Strategies for Associations

GrowthZone

According to the recent results from GrowthZone’s 2020 Association Survey , the majority of respondents indicated an improvement in year-over-year association engagement rates. Survey members to determine how to better-engage them. Staff focus on engaging specific groups.

6 tips to keep new members engaged with your association 

YourMembership Blog

Keeping new members engaged with your association is key. The first interactions with your organization make a lasting impression on a new member. The post 6 tips to keep new members engaged with your association appeared first on YourMembership. Membership & Marketing Member Retention Member RecruitmentThis approach ensures your organization thrives for years to come.

7 Association Programming Strategies Proven to Drive Member Engagement

GrowthZone

Our GrowthZone AMS blog series, 6 Proven Ways Associations Improved Member Engagement , explores different tactics that can increase member engagement. In this installment, we dive into programming strategies used by associations with strong member engagement rates.

Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. When you invest in this tech tool, you’re investing in the professional growth of your members.

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Three Ideas to Ramp Up Digital Member Engagement

Associations Now

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year.

[Guest Post] Voices of Experience: CEOs Talk Member Engagement

MembersClicks

In an environment where information, education and community are at our fingertips, but time is in short supply, it’s not surprising that member recruitment and retention was a topic of many of our conversations. Small Staff Chatter association leadership member engagement

Member Engagement and Association Building Blocks

Eric Lanke

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Because I’ve been one of these members.

Millennial Member Engagement: 6 Little Hacks to Try

MembersClicks

A few weeks ago, I had the opportunity to attend Membership2020 , a one-day learning event centered around next-gen recruitment and retention strategies. While the takeaways were boundless (and the insights fascinating), there were a few little hacks (related to Millennial member engagement) that I found particularly interesting. association management member engagement membership management Association Views

3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

“In this age of the customer, the only sustainable competitive advantage is knowledge of and engagement with customers.”. Your members are your customers and understanding their concerns, priorities, and interests in order to keep them engaged is crucial.

Curating conference content to promote member engagement

Aaron Wolowiec

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Nevertheless, these are the tangible deliverables that can and should be used to optimize existing engagement activities. On Thursday, July 26, at 2 p.m.

New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership Blog

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. Interesting thought, but I don’t think a new member packet on its own comes close to getting the job done. That’s where member engagement lives.

To Deepen Member Engagement, Redefine Volunteering

Associations Now

Offering volunteer opportunities can be one of the most effective ways to bring members closer to your association. One way to deepen member engagement is create enough different opportunities to match your members’ volunteering preferences.

Member Engagement Solution #3: Recognize Volunteer Contributions

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement Associations

Eric Lanke: Innovation Circle on Member Engagement

Eric Lanke

Member Engagement. Innovation Circle on Member Engagement. Im leading one on Member Engagement. My own focus on Member Engagement arises directly from the challenges facing my own association. Labels: Member Engagement. Eric Lanke.

Recorded Webinar: What Does Member Engagement Mean to You?

Eric Lanke

This is a recording of the webinar I gave on November 2, 2012, to kick off The New World of Member Engagement webinar series sponsored by Young Association Professionals , Aggregage , Association Universe and Infinite Conferencing. Recruit with a One-to-One Philosophy 3.

Member Engagement Solution #6: Provide Structure, But Not Too Much

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement Associations

Member Engagement Solution #2: Recruit with a One-to-One Philosophy

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement

Who is Solving the Member Engagement Problem?

Smooth The Path

“Who is helping to solve the member engagement problem?”, Many indicators point to a member engagement problem for associations. When members had more time in their days. When member attention was not so scarce.

Member Engagement Solution #5: Don't Waste a Volunteer's Time

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement Associations

Member Engagement Solution #8: Effective Orientation and Interaction Is Key

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement Associations

Member Engagement Solution #4: Manage Volunteer Transitions

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Work to find new ways to engage them in the organization. They can often achieve far more than any newly-recruited volunteer because of it. Would they like to stay engaged? Member Engagement Associations

Recruiting Members Face-to-Face

Eric Lanke

As has become my habit, whenever I find myself going somewhere, I check our database to see if there are any members in the area and, if so, I try to reserve some time to go visit them. That worked for one of our most engaged members this week, but on this particular trip there was another kind of opportunity that presented itself. Why, I wondered had he not yet decided to become a member? This association is not for you , the member reportedly told him.

Member Engagement Solution #9: Discourage Non-Performance by Rewarding Performance

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Member Engagement Associations

3 steps to drive student membership growth.

YourMembership Blog

Do you have a strategy in place to grow your association’s pipeline of younger members? Strategies to expand your association’s younger membership base.

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Membership Hack: 30 in 30 Recruitment Drive

Associations Now

To commemorate its 75th anniversary, the National Association of Concessionaires recently launched a member-referral program to recruit 30 new members in 30 days. It’s part of a yearlong effort to get current members to become new member sponsors.

Recruit Great Association Volunteers

GrowthZone

Recruiting association volunteers can be tough. Get (and keep) the attention of your newest members by implementing the. tips and programs in The Fundamentals of New-Member Communications. Get (and keep) the attention of your newest members by implementing the.

The Secret to Recruiting Association Volunteers

GrowthZone

Recruiting them can be tough. Get the rest of the secrets for recruiting and retaining volunteers: Download the Association Success Kit. SEE ALSO: Introverts and Extroverts – Keeping ALL Members Engaged. Member Engagement

Social Media Roundup: The Personal Approach to Member Engagement

Associations Now

Get personal to boost your member engagement. Plus: how mobile technology can benefit your recruiting efforts. A step-by-step guide to member engagement for everyone would be ideal—but an individualized approach is your solution when it comes to increasing involvement.

Member Engagement Solution #10: Engagement Is About Much More Than Just Volunteering

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Joining an organization isn't engagement.

Member Engagement Solution #7: Advisory Groups Can Be Tremendous Win-Wins

Eric Lanke

Ours is focused on member engagement, and you can get an overview of what it is and what we're trying to achieve with it here. I've previously posted on some of the member engagement issues people in the Circle are wrestling with. Most staff members need this education.

Buzz-Worthy Advice for Member Engagement and Market Analysis

Associations Now

A roundup of five great reads for association membership pros that will get you thinking differently about how to get members engaged, how members view your association, and what benefits they’ll want next. The heart of engagement. Look beyond your members.

New research for associations: Member value driven by offering career advancement opportunities

YourMembership Blog

Based on the latest research by Community Brands, the 2018 Member Education and Career Development Report analyzes the importance of connecting your members’ learning achievements to open career opportunities within your industry niche. The bottom line: Your members want their associations to help them develop professionally. The post New research for associations: Member value driven by offering career advancement opportunities appeared first on YourMembership.

Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development.

How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership Blog

Ideas to help you engage, empower and retain members. May 15th, 2012 | Posted in Member Engagement + Retention. million men and women are currently members. Demographics play a key role in recruiting members. Member Engagement + Retention.

3 Real Ways to Improve Your Membership Marketing Program

YourMembership Blog

To successfully attract and keep association members, continually remind yourselves membership marketing is a process. To successfully attract and keep members, you […].

7 ways for new members to fall in love with your association.

YourMembership Blog

No matter the size of your organization, member recruitment is a constant challenge many teams face. The post 7 ways for new members to fall in love with your association. Membership & Marketing Member Engagement Member RecruitmentIf you work on a small team, however, chances are you wear several hats, making it even more difficult to solely focus your attention on one activity.

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Why Measuring Member Engagement for Unions is More Important Now than Ever Before

Aptify

In the past, unions have had a relatively easy time recruiting members and collecting dues. of American are members of unions – down from an estimated 30-40% in the 1940s and 1950s. An easy-to-use and rewarding online experience is therefore key for union members.