Energizing Member Engagement

Potomac Core

Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing member engagement. By following this approach these Association Executives are now energizing member engagement. Energizing Member Engagement is a Must for Trade Associations .

3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Identify what you need to deliver the member experience you want, and learn how to make the data work for you. See community data in the AMS, including large trends and how individual members or organizations have been interacting on the platform.

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2017 Member Engagement Strategy

Potomac Core

Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations. Actionable Data can help organizations surface opportunities that can help members drive their professional and industry outcomes. Engage More and Sell Less. Annual revenue up.

10 ways your AMS increases member engagement

YourMembership Blog

Is bottom-line revenue top of mind for your association? And, did you know member engagement is the biggest factor in revenue per member? The ROI of engagement is unique to each organization, but its importance to the overall health of an organization is clear. Engagement is one of the underlying motivations for implementing and maintaining. The post 10 ways your AMS increases member engagement appeared first on YourMembership.

Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Associations can be more proactive and less reactive by providing more opportunities for their members to share knowledge and build new solutions that drive business and professional outcomes. Compelling Member Engagement Using “Pull” and “Push” . Compelling Member Engagemen t.

11 Elements of a Winning Member Engagement Strategy

Higher Logic

The numbers represent speculated percentages of online engagement, with 90 percent of participants only viewing content, 9 percent responding to content, and 1 percent actively participating in the creation of new content. It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Achieving great engagement requires a commitment to a great member engagement strategy.

Accurate association member data drives better engagement + revenue.

YourMembership Blog

Your association is only as good as your member data, and it’s a big task to keep it clean. Career Centers eLearning Industry News + Trends Member Engagement + Retention Membership Management Product Information Thought Leaders association management association management software association members association revenue data integrity data management member engagement member renewal member retention membership data membership growth

Use your association job board to drive membership and increase revenue

YourMembership Blog

We all know that job opportunities rank as one of the top benefits an association can offer its members. While it’s imperative that your career center evolves to maximize engagement (and revenue), it’s not always. The post Use your association job board to drive membership and increase revenue appeared first on YourMembership. Career Solutions Online Learning Job Board Software Member Engagement Career Center Solutions Learning Management System Non-dues Revenue

What Every CEO Needs to Know About Member Engagement

Smooth The Path

Member engagement is what makes associations successful. Member engagement should be every association’s first goal because everything from revenues to member satisfaction to advancing the profession or industry flows from this single goal. Member engagement is everyone’s job. Some association professionals argue that member engagement is the membership department’s job. Curious staff grow engaged members.

3 Surprising Uses for Member Engagement Metrics (that Can Make You Money)

Socious

“In this age of the customer, the only sustainable competitive advantage is knowledge of and engagement with customers.”. Your members are your customers and understanding their concerns, priorities, and interests in order to keep them engaged is crucial.

6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Associations can run different types of webinars to make up for lost revenue from canceled annual events and continue giving members a helpful, engaging, relevant experience. Onboard New Members. Onboard New Members.

New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership Blog

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. It mentioned how new members are most always engaged members, and that the trusty packet can help those members stay engaged beyond the first exciting months of membership. Interesting thought, but I don’t think a new member packet on its own comes close to getting the job done.

Tips to Skyrocket Your Association’s Job Board Revenue

YourMembership Blog

At the top of every association’s priority list is growing non-dues revenue and driving more member engagement. The constant evolution of career centers has made them the go-to destination for all career development opportunities for association members. The post Tips to Skyrocket Your Association’s Job Board Revenue appeared first on YourMembership. Career Solutions Non-Dues Revenue

Member Engagement Strategies: A Guide for Associations

Fonteva

Association memberships are rewarding experiences and unique in the way that members pay dues in order to continue to be a part of the organization. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. Related: 5 Steps to Create a Sponsorship Program That Increases Non-Dues Revenue. You want high participation and engagement. Make engagement growth a priority.

Three Ideas to Ramp Up Digital Member Engagement

Associations Now

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year.

Integrated, automated membership renewal campaign leads to $18,000 increase in revenue.

YourMembership Blog

Formed in 1981, VHMA has grown to serve over 2,700 members across North America. Industry News + Trends Member Engagement + Retention Membership Management Product Information association management software association membership growth email marketing marketing automation member engagement member renewal membership growth membership management membership marketing membership retention

Who is Solving the Member Engagement Problem?

Smooth The Path

“Who is helping to solve the member engagement problem?”, Many indicators point to a member engagement problem for associations. Many associations are facing shrinking annual revenues, low retention ratings and, are having a harder time recruiting volunteers and quality volunteer leaders. When members had more time in their days. When member attention was not so scarce. Back then, more members were more engaged.

Q&A: A Balanced Approach to Member Engagement

Association Adviser

Download a recording of “A Balanced Approach to Member Engagement” here. We recommend surveying your members about their demographics and preferences at least once every two years, but preferably once per year. Ask what parts of their membership they value the most and which aspects of their membership they use the most, so you know what keeps them engaged with your association and more likely to renew their membership.

Adopting education strategy to jump-start member engagement

Aaron Wolowiec

ET, I’ll have the pleasure of delivering a webinar titled, “Adopting Education Strategy to Jump-Start Member Engagement.” This session is presented by Young Association Professionals, Aggregage , Association Universe and Infinite Conferencing as part of The New World of Member Engagement Webinar Series. . In a nutshell, the interactive webinars help association professionals think differently to drive member engagement. On Wednesday, Jan.

The Dynamic Duo: Careers and Learning

YourMembership Blog

Wouldn’t it be great if you could easily provide your members with both? Providing your members with continuing education courses and job openings in one view will not only give them an unparalleled experience, but also increase.

How to boost your association’s revenue with YM Careers

YourMembership Blog

?You might already know the importance of an online career center for providing member value. According to the Community Brands Member Engagement and Loyalty Study, job opportunities are tied for the number one reason people join a professional membership organization. Seventy-three percent of members say help with career advancement is an important member benefit.

Getting Under the Surface of Member Engagement

SocialFish

It’s a hot topic in both corporate AND association circles: engagement. The for-profit folks tend to talk more about employee engagement, though engaging customers gets attention over there as well. But in the association commuity, it’s almost exclusively about member engagement. Member engagement is some kind of magic elixir that will keep associations from losing ground in today’s ever-changing landscape.

6 ways a microsite can help your small association drive big results

YourMembership Blog

Membership & Marketing Member Engagement Mobile Design Non-dues Revenue Event Management Design ServicesWhether you’re hosting virtual or in-person events, it’s always important to look for ways to more effectively communicate the events’ value. Of course, the actual value comes from the overall experience you create for your attendees: the content, the quality of speakers, and the social and networking opportunities. But, how do you convey the value.

Course 183

10 Ways to Use AMS Software Data to Increase Member Engagement

Aptify

Is bottom-line revenue top of mind for your association? Member Engagement Data Management

?6 ways AMS technology can make your small association’s event planning easier

YourMembership Blog

Membership & Marketing Member Engagement Email Marketing Social Media Non-dues Revenue Event ManagementThere’s no need to struggle through event planning because you have a small staff. An AMS system with modern event technology built in can make your association’s event planning easier.

Association check-up: 3 questions to consider in the new year

YourMembership Blog

What could we do to boost non-dues revenue? When you’re looking to increase revenue, you. Career Solutions Job Board Software Member Engagement Member Retention Career Center Solutions Learning Management System Non-dues RevenueThere’s nothing like a new year for a fresh start. It’s the perfect time to take stock and think about ways to renew and refresh how your association goes about its business. Here are three questions to ask yourself: 1.

Are your members missing out on your association’s CE content?

YourMembership Blog

But to take advantage of your educational courses, your members need to know about them. The post Are your members missing out on your association’s CE content? YourMembership News Online Learning Member Engagement Member Retention Learning Management System Non-dues RevenueYour learning content is one of your association’s key value propositions. Here’s how to get the word out.

Finding the Middle Ground on Member Engagement

Associations Now

Every member has his or her own reasons for engaging with your association, but how do you best serve diverse needs while maintaining focus on common goals? From my recap of membership ideas from the 2015 ASAE Annual Meeting two weeks ago, the quote that seemed to get the most attention among readers—and which has stuck in my mind the most, too—is that “members define what engagement means, not the association.” It’s their engagement, not yours.

Story Time: Member Engagement Gone Awry

Associations Now

Is your association guilty of “tell us your story” engagement? Maybe it’s time to dig deeper and refocus on engagement that serves members, not the association. ” As highlighted on Slate last month , the demand for stories is high, with brands like Clorox, Flonase, and Purina engaging consumers with opportunities to tell their bleach, nasal spray, and cat food stories. That raises the question of the true purpose of member engagement.

5 things that may be holding your association back from its mission?

YourMembership Blog

Membership & Marketing Member Engagement Member Retention Non-dues RevenueYour organization may be small. But that shouldn’t keep you from moving forward on your mission. Here are five things that may be holding you back, and what you can do to break free. You know that dream where you’re trying to run, but it feels like you’re moving in slow motion? Does it ever. The post 5 things that may be holding your association back from its mission?

?6 ways AMS technology can make your small association’s event planning easier

YourMembership Blog

Membership & Marketing Member Engagement Email Marketing Social Media Non-dues Revenue Event ManagementThere’s no need to struggle through event planning because you have a small staff. An AMS system with modern event technology built in can make your association’s event planning easier.

Crisis Renewal Letter Template for Associations

GrowthZone

It’s important for association members to feel valued and critical for associations to reinforce their value. Dear [Member Name], I recently asked myself this question: “How can I ask our members to renew their membership when the COVID-19 outbreak has all but devastated our economy?”.

5 questions to better market your career center.

YourMembership Blog

Career Centers Industry News + Trends Member Engagement + Retention Membership Management Product Information Resource Center Resource Home Revenue Solutions association management software business productivity solution career center cloud-based technology job board software marketing automation member engagement membership growth professional development professional education

A Major League Member-Engagement Metric

Associations Now

Tracking engagement on a per-member basis is valuable, but what could an association learn from an organization-wide engagement indicator? An organization-wide engagement KPI could reveal an association’s ability to drive collective action. The membership session showcased three associations that excel in the realm of member-engagement tracking. Associations taking on in-depth engagement tracking, in any form, are a step ahead of most others.

7 lucky reasons to attend Xperience 2017.

YourMembership Blog

Career Centers eLearning Industry News + Trends Member Engagement + Retention Membership Management Product Information Revenue Solutions Social Media and Business Trends Thought Leaders association career center association industry association leaders association management software disney world learning management system member engagement member experience orlando destinations professional education st.

5 reasons everyone at your association needs to go to #Xperience17.

YourMembership Blog

It’s a sure way of learning new ideas to make stronger connections with your members, adapt new technologies and grow your membership […]. Industry News + Trends Member Engagement + Retention Membership Management Product Information Revenue Solutions Social Media and Business Trends YourMembership News association career center association management software conference innovation leadership skills learning management system member engagement membership growth

Why Scoring Member Engagement Matters, Part 2

SocialFish

Choosing the Best Indicators to Measure Engagement. Members who engage in a way that is aligned with their association’s strategic goals directly help the association grow stronger and more relevant. Any association that has the ability to objectively score member engagement is in the enviable position of being able to measure the effectiveness of its members in supporting its strategy. Composite Engagement Score (CES) allows you to do just that.

How a Simple Event Change Increased Association Revenue

GrowthZone

A New Idea: One printing association in particular, when faced with lost membership and non-dues revenue, recognized it was critical to evaluate their programs and member benefits. The results: Increased attendance (because members brought their nominees).

Revenue Numbers Aren't Strategy

YourMembership Blog

Ideas to help you engage, empower and retain members. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. . Sadly, some organizations confuse communicating revenue goals with organizational ones. Communicate your organization’s goals outside of the revenue cycle. Member Engagement + Retention.